Service quality and customer switching behavior in China's mobile phone service sector
Dapeng Liang; Zhenzhong Ma; Liyun Qi
| Year of publication: |
2013
|
|---|---|
| Authors: | Liang, Dapeng ; Ma, Zhenzhong ; Qi, Liyun |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 66.2013, 8, p. 1161-1167
|
| Subject: | Mobiltelefon | Mobile phone | Dienstleistungsqualität | Service quality | Wechselverhalten | Switching behaviour | China |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009756115