Technology readiness and e-service quality : impact on purchase intention and loyalty

Doddahulugappa Goutam, Shirshendu Ganguli and B.V. Gopalakrishna

Year of publication:	2022
Authors:	Goutam, Doddahulugappa ; Ganguli, Shirshendu ; Gopalakrishna B. V.
Subject:	Behavioral loyalty \| E-service quality \| Purchase intention \| Structural equation modeling \| Technology readiness \| Dienstleistungsqualität \| Service quality \| Konsumentenverhalten \| Consumer behaviour \| Electronic Commerce \| E-commerce \| Online-Handel \| Online retailing \| Beziehungsmarketing \| Relationship marketing \| Strukturgleichungsmodell \| Structural equation model \| Kundenzufriedenheit \| Customer satisfaction \| Innovationsakzeptanz \| Innovation adoption

Online Resource

Check full text access |

More access options

doi.org

Check Google Scholar

Type of publication:	Article
Type of publication (narrower categories):	Aufsatz in Zeitschrift ; Article in journal
Language:	English
Other identifiers:	10.1108/MIP-06-2021-0196 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10013172937

A service of the