Testing for linear and quadratic effects between price adaptation and export performance : the impact of values and perceptions
Year of publication: |
2014
|
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Authors: | Sousa, Carlos M. P. ; Lengler, Jorge F. B. ; Martínez-López, Francisco J. |
Published in: |
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research. - Malden, Mass [u.a] : Blackwell, ISSN 0047-2778, ZDB-ID 860752-7. - Vol. 52.2014, 3, p. 501-520
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Subject: | KMU | SME | Internationaler Markteintritt | International market entry | Exportwirtschaft | Export sector | Performance-Messung | Performance measurement |
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