The CCP scale : measuring customer co-production of services
Mohammad Ali Zolfagharian and Xiaojing Sheng
| Year of publication: |
2012
|
|---|---|
| Authors: | Zolfagharian, Mohammad Ali ; Sheng, Xiaojing |
| Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 33.2012, 3, p. 211-229
|
| Subject: | Dienstleistungssektor | Service industry | Kundenintegration | Customer integration | Messung | Measurement | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009583091