The physical frictionless experience : a slippery slope for experience memorability of retail services?
Chelsea Phillips, Rebekah Russell-Bennett and Marek Kowalkiewicz
| Year of publication: |
2024
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|---|---|
| Authors: | Phillips, Chelsea ; Russell-Bennett, Rebekah ; Kowalkiewicz, Marek |
| Published in: |
The service industries journal. - London : Frank Cass, ISSN 1743-9507, ZDB-ID 2067915-4. - Vol. 44.2024, 13/14, p. 919-948
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| Subject: | Customer effort | experience memorability | frictionless experience | instore technology | retail | services | Einzelhandel | Retail trade | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Experiment | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/02642069.2022.2119222 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015194224