Understanding consumer reactions to offshore outsourcing of customer services
Year of publication: |
2009
|
---|---|
Authors: | Sharma, Piyush ; Mathur, Rajiv ; Dhawan, Abhinav |
Published in: |
Contemporary research in e-branding. - Hershey, Pa. : Information Science Reference, ISBN 978-1-59904-815-4. - 2009, p. 228-240
|
Subject: | Kundenservice | Customer service | Electronic Commerce | E-commerce | Auslandsverlagerung | Offshoring | Outsourcing | Konsumentenverhalten | Consumer behaviour | Australien | Australia | Großbritannien | United Kingdom | USA | United States |
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