When is information quality more important? : the moderating effects of perceived market orientation and shopping value
Year of publication: |
April-June 2018
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Authors: | Yuan, Xina ; Chu, Kyounghee ; Cai, Shun |
Published in: |
Journal of global information management : an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1062-7375, ZDB-ID 1422307-7. - Vol. 26.2018, 2, p. 204-232
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Subject: | Consumer Shopping Value | E-Tailing | Information Quality | Perceived Market Orientation | Konsumentenverhalten | Consumer behaviour | Marketingmanagement | Marketing management | Produktqualität | Product quality | Online-Handel | Online retailing | Informationswert | Information value | Kundenzufriedenheit | Customer satisfaction | Einzelhandel | Retail trade | Beziehungsmarketing | Relationship marketing |
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