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isPartOf:"Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden"
~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"Psychology & marketing"
~subject:"Retail trade"
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Search: subject_exact:"CRM (Customer Relationship Management)"
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Retail trade
Beziehungsmarketing
196
Relationship marketing
196
Consumer behaviour
79
Konsumentenverhalten
79
Customer satisfaction
42
Kundenzufriedenheit
42
Theorie
38
Theory
38
Brand management
27
Markenführung
27
Brand image
24
Markenimage
24
Mathematical programming
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Markenartikel
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Dienstleistungsqualität
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Beschwerdemanagement
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Complaint management
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Online-Handel
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Al-Nabhani, Khalid
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Darley, William K.
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McLean, Graeme J.
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Ansari, Shiveen
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Basu, Preetam
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Bu, Kyunghee
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Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
European journal of operational research : EJOR
Psychology & marketing
Journal of retailing and consumer services
176
Journal of retailing
46
Journal of business research : JBR
43
The international review of retail, distribution and consumer research
37
International journal of retail & distribution management
33
International journal of retail and distribution management
29
The journal of services marketing
15
Journal of strategic marketing
11
Marketing intelligence & planning
11
International journal of electronic marketing and retailing : IJEMR
10
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
10
Journal of the Academy of Marketing Science
10
Cogent business & management
9
Management science : journal of the Institute for Operations Research and the Management Sciences
9
International journal of production economics
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
International journal of business information systems : IJBIS
7
International journal of electronic commerce : IJEC
7
Services marketing quarterly
7
European journal of marketing : EJM
6
Journal of business economics and management
6
Journal of internet commerce
6
Journal of operations management
6
Journal of service management
6
Service business
6
Technological forecasting & social change : an international journal
6
The journal of consumer marketing
6
Asia Pacific journal of marketing and logistics
5
Handelsforschung
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
International journal of technology marketing : IJTMkt
5
Journal of fashion marketing and management
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Journal of marketing
5
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
5
SpringerLink / Bücher
5
The journal of product & brand management
5
The service industries journal
5
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ECONIS (ZBW)
14
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1
The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores
Shahid, Shadma
;
Paul, Justin
;
Gilal, Faheem Gul
; …
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1398-1412
Persistent link: https://www.econbiz.de/10013280107
Saved in:
2
Trade-in operations under retail competition : effects of brand loyalty
Tang, Fei
;
Dai, Ying
;
Ma, Zujun
;
Choi, Tsan-Ming
- In:
European journal of operational research : EJOR
310
(
2023
)
1
,
pp. 397-414
Persistent link: https://www.econbiz.de/10014340185
Saved in:
3
The influence of frontline employee self-disclosure about products in a retail store on customer trust in the retailer in the context of service encounters
Park, Jihye
;
Yi, Youjae
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1417-1430
Persistent link: https://www.econbiz.de/10014291940
Saved in:
4
"Regrettable-escapism" the negative effects of mobile app use : a retail perspective
McLean, Graeme J.
;
Al-Nabhani, Khalid
;
Marriott, Hannah
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 150-167
Persistent link: https://www.econbiz.de/10012796081
Saved in:
5
Examining consumers' continuous usage of multichannel retailers' mobile applications
Al-Nabhani, Khalid
;
Wilson, Alan M.
;
McLean, Graeme J.
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 168-195
Persistent link: https://www.econbiz.de/10012796084
Saved in:
6
Forays into omnichannel : an online retailer's strategies for managing product returns
Mandal, Prasenjit
;
Basu, Preetam
;
Saha, Kushal
- In:
European journal of operational research : EJOR
292
(
2021
)
2
,
pp. 633-651
Persistent link: https://www.econbiz.de/10012502386
Saved in:
7
Showcasing optimization in omnichannel retailing
Park, Jisoo
;
Dayarian, Iman
;
Montreuil, Benoit
- In:
European journal of operational research : EJOR
294
(
2021
)
3
,
pp. 895-905
Persistent link: https://www.econbiz.de/10012591538
Saved in:
8
Strategic introduction of the marketplace channel under spillovers from online to offline sales
Yan, Yingchen
;
Zhao, Ruiqing
;
Liu, Zhibing
- In:
European journal of operational research : EJOR
267
(
2018
)
1
,
pp. 65-77
Persistent link: https://www.econbiz.de/10011812314
Saved in:
9
The impact of customer returns in a supply chain with a common retailer
Yang, Hui
;
Chen, Jing
;
Chen, Xu
;
Chen, Bintong
- In:
European journal of operational research : EJOR
256
(
2017
)
1
,
pp. 139-150
Persistent link: https://www.econbiz.de/10011611195
Saved in:
10
Rewarding customers who keep a product : how reinforcement affects customers' product return decision in online retailing
Gelbrich, Katja
;
Gäthke, Jana
;
Hübner, Alexander
- In:
Psychology & marketing
34
(
2017
)
9
,
pp. 853-867
Persistent link: https://www.econbiz.de/10011738111
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