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isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~type_genre:"Article in journal"
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Search: subject_exact:"Technische Information"
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2004-2011
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Asia Pacific journal of marketing and logistics
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Journal of business research : JBR
23
Psychology & marketing
19
Journal of consumer behaviour : an international research review
13
Food policy : economics planning and politics of food and agriculture
12
Information systems research : ISR
12
International journal of consumer studies
12
Journal of marketing research : JMR
10
Journal of retailing and consumer services
10
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
9
Journal of food products marketing
9
Journal of retailing
9
Journal of the Academy of Marketing Science
9
Management science : journal of the Institute for Operations Research and the Management Sciences
8
International journal of hospitality management
7
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
7
Journal of institutional and theoretical economics : JITE
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Marketing letters : a journal of research in marketing
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Journal of internet commerce
6
Journal of marketing communications
6
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
6
German journal of agricultural economics : GJAE
5
Journal of economic psychology : research in economic psychology and behavioral economics
5
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
5
Journal of marketing management : MM
5
The international review of retail, distribution and consumer research
5
The journal of consumer marketing
5
DIW-Wochenbericht : Wirtschaft, Politik, Wissenschaft
4
European journal of marketing : EJM
4
International journal of electronic commerce : IJEC
4
Journal of consumer affairs : official publication of the American Council on Consumer Interests
4
Journal of electronic commerce research : JECR
4
Journal of management information systems : JMIS
4
Journal of marketing
4
Management information systems : mis quarterly
4
The American economic review
4
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ECONIS (ZBW)
23
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Imagery evoking visual and verbal information presentations in mobile commerce : the roles of augmented reality and product review
Yoo, Jungmin
;
Kim, Jung-Hwan
;
Kim, Minjeong
;
Park, Minjung
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 182-197
Persistent link: https://www.econbiz.de/10014521168
Saved in:
2
Product information the more the better? : a moderated mediation model to explain consumer purchasing intention in cross-border e-commerce
Yang, Xianchuan
;
Ma, Yin
;
Han, Jiashi
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2601-2620
Persistent link: https://www.econbiz.de/10014430270
Saved in:
3
Pre-purchase information search : too many sources to choose
Broilo, Patricia Liebesny
;
Espartel, Lélis Balestrin
; …
- In:
Journal of research in interactive marketing : …
10
(
2016
)
3
,
pp. 193-211
Persistent link: https://www.econbiz.de/10011567073
Saved in:
4
Effects of objective and evaluative front-of-package cues on food evaluation and choice : the moderating influence of comparative and noncomparative processing contexts
Newman, Christopher L.
;
Howlett, Elizabeth
;
Burton, Scot
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 749-766
Persistent link: https://www.econbiz.de/10011435777
Saved in:
5
How and when grouping low-calorie options reduces the benefits of providing dish-specific calorie information
Parker, Jeffrey R.
;
Lehmann, Donald R.
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
)
1
,
pp. 213-235
Persistent link: https://www.econbiz.de/10010380991
Saved in:
6
Is it still working? : task difficulty promotes a rapid wear-off bias in judgments of pharmacological products
Ilyuk, Veronika
;
Block, Lauren
;
Faro, David
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
)
3
,
pp. 775-793
Persistent link: https://www.econbiz.de/10010473372
Saved in:
7
How to make a 29% increase look bigger : the unit effect in option comparisons
Pandelaere, Mario
;
Briers, Barbara
;
Lembregts, Christophe
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
),
pp. 169-183
Persistent link: https://www.econbiz.de/10009777142
Saved in:
8
How naive theories drive opposing inferences from the same information
Deval, Hélène
;
Powell Mantel, Susan
;
Kardes, Frank R.
; …
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
6
,
pp. 1185-1201
Persistent link: https://www.econbiz.de/10009740321
Saved in:
9
The effects of visual information in eWOM communication
Lin, Tom M. Y.
;
Lu, Kuan-yi
;
Wu, Jia-jhou
- In:
Journal of research in interactive marketing : …
6
(
2012
)
1
,
pp. 7-26
Persistent link: https://www.econbiz.de/10009571582
Saved in:
10
On the dangers of pulling a fast one : advertisement disclaimer speed, brand trust, and purchase intention
Herbst, Kenneth C.
;
Finkel, Eli J.
;
Allan, David
; …
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
5
,
pp. 909-919
Persistent link: https://www.econbiz.de/10009501082
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