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isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Information systems research : ISR"
~isPartOf:"International journal of electronic commerce : IJEC"
~subject:"Virales Marketing"
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Search: subject_exact:"Online shopping"
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Virales Marketing
Online retailing
549
Online-Handel
549
Consumer behaviour
431
Konsumentenverhalten
431
E-commerce
239
Electronic Commerce
238
Einzelhandel
149
Retail trade
149
Internet marketing
116
Online-Marketing
116
Beziehungsmarketing
107
Relationship marketing
107
Social Web
93
Social web
93
Customer satisfaction
86
Kundenzufriedenheit
86
Viral marketing
69
Distribution channel
63
Vertriebsweg
63
Confidence
54
Vertrauen
54
Website
51
Dienstleistungsqualität
45
Service quality
45
Internet
36
Personalization
32
Personalisierung
31
Preismanagement
31
Pricing strategy
31
Experiment
30
Digital platform
29
Digitale Plattform
29
Brand image
26
Markenimage
26
Emotion
25
Data protection
22
Datenschutz
22
e-commerce
22
electronic commerce
21
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69
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69
Aufsatz in Zeitschrift
69
Case study
1
Fallstudie
1
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English
69
Author
All
Feng, Juan
2
Kwark, Young
2
Pavlou, Paul A.
2
Tan, Yong
2
Abbasi, Amir Zaib
1
Aggarwal, Rohit
1
Agrawal, Shiv Ratan
1
Ahmad, Shimi Naurin
1
Ahn, Joongho
1
Akkan, Can
1
Akram, Umair
1
Alrawad, Mahmaod
1
Alzate, Miriam
1
Amankwa, Eric
1
Amblee, Naveen
1
Amoako, Richard
1
Ampadu, Seth
1
Ananthakrishnan, Uttara M.
1
Andersen, Peter
1
Antwi, Collins Opoku
1
Arce-Urriza, Marta
1
Azazz, Alaa M. S.
1
Ba, Sulin
1
Badgaiyan, Anant Jyoti
1
Baek, Hyunmi
1
Bai, Xue
1
Bai, Yanzhuang
1
Balaji, M. S.
1
Bapna, Ravi
1
Barta, Sergio
1
Baum, Daniela
1
Brass, Daniel J.
1
Bui, Tung
1
Cebollada, Javier
1
Chang, Ya Ping
1
Chen, Haipeng
1
Chen, Jianqing
1
Chen, Jianyu
1
Chen, Jiawei
1
Chen, Yuhan
1
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Journal of retailing and consumer services
Information systems research : ISR
International journal of electronic commerce : IJEC
Journal of business research : JBR
41
International journal of hospitality management
31
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
25
Tourism management : research, policies, practice
17
Journal of management information systems : JMIS
16
Electronic commerce research
14
Journal of electronic commerce research : JECR
13
International journal of contemporary hospitality management
12
International journal of electronic marketing and retailing : IJEMR
10
International journal of internet marketing and advertising : IJIMA
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Journal of internet commerce
10
Electronic markets : EM ; the international journal of electronic commerce and business media
9
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
9
Journal of hospitality marketing & management
9
Journal of retailing
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
Journal of marketing communications
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
Journal of travel and tourism marketing
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Electronic commerce research and applications
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Cogent business & management
6
International journal of consumer studies
6
International journal of retail and distribution management
6
Pakistan journal of commerce and social sciences
6
Tourism management perspectives : TMP
6
Global business review
5
International journal of services technology and management
5
Journal of consumer marketing
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of international consumer marketing
5
Journal of marketing
5
Journal of marketing research
5
MIS quarterly
5
Management information systems : mis quarterly
5
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ECONIS (ZBW)
69
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1
Social commerce and buying intention post COVID-19 : evidence from a hybrid approach based on SEM - fsQCA
Elshaer, Ibrahim A.
;
Alrawad, Mahmaod
;
Lutfi, Abdalwali
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460785
Saved in:
2
Effect of online professional network recommendations on the likelihood of an interview : a field study
Aggarwal, Rohit
;
Midha, Vishal
;
Sullivan, Nicholas
- In:
Information systems research : ISR
35
(
2024
)
1
,
pp. 104-119
Persistent link: https://www.econbiz.de/10014530441
Saved in:
3
Decide now or later : making sense of incoherence across online reviews
Yin, Dezhi
;
Vreede, Triparna de
;
Steele, Logan M.
;
De …
- In:
Information systems research : ISR
34
(
2023
)
3
,
pp. 1211-1227
Persistent link: https://www.econbiz.de/10014384225
Saved in:
4
Do online peer reviews stimulate diners' continued log-in behavior : investigating the role of emotions in the O2O meal delivery apps context
Shah, Adnan Muhammad
;
Abbasi, Amir Zaib
;
Yan, Xiangbin
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014251981
Saved in:
5
Active or avoidance coping? : influencing mechanisms of streamers' coping strategies on viewers' word of mouth after livestreaming e-commerce failures
Chen, Jianyu
;
Gong, Xiushuang
;
Ren, Rui
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014253469
Saved in:
6
Consequences of consumer regret with online shopping
Barta, Sergio
;
Gurrea Sarasa, Raquel
;
Flavián Blanco, …
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014303172
Saved in:
7
Do cultural orientations moderate the effect of online review features on review helpfulness? : a case study of online movie reviews
Kong, Juan
;
Lou, Chen
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303382
Saved in:
8
How online reviews and coupons affect sales and pricing : an empirical study based on e-commerce platform
Duan, Yongrui
;
Liu, Tonghui
;
Mao, Zhixin
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169584
Saved in:
9
Measuring the impact of online reviews on consumer purchase decisions : a scale development study
Fernandes, Semila Fenelly
;
Panda, Rajesh
;
Venkatesh, V. G.
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013366379
Saved in:
10
Creating and detecting fake reviews of online products
Salminen, Joni
;
Kandpal, Chandrashekhar
;
Kamel, Ahmed …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013209474
Saved in:
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