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subject:"Beziehungsmarketing"
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Beziehungsmarketing
Online retailing
10,857
Online-Handel
10,855
Consumer behaviour
5,317
Konsumentenverhalten
5,316
Electronic Commerce
5,119
E-commerce
4,888
Online-Marketing
1,933
Internet marketing
1,919
Einzelhandel
1,446
Retail trade
1,431
Social Web
1,372
Social web
1,372
Internet
1,218
Relationship marketing
1,191
Customer satisfaction
976
Kundenzufriedenheit
976
Viral marketing
845
Virales Marketing
845
Vertrauen
688
Confidence
687
Website
683
Dienstleistungsqualität
675
Service quality
675
Distribution channel
609
Vertriebsweg
609
Digital platform
590
Digitale Plattform
590
e-commerce
555
Deutschland
539
Germany
528
Preismanagement
498
Pricing strategy
498
USA
428
United States
427
Theorie
403
Theory
403
Personalization
385
Innovation adoption
378
Innovationsakzeptanz
378
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613
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179
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1,032
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934
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English
1,124
German
68
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Kumar, Vikas
5
Park, Jungkun
5
Weaven, Scott
5
Bang, Nguyen
4
Bruhn, Manfred
4
Camilleri, Mark Anthony
4
Carlson, Jamie
4
Chung, Namho
4
Gallino, Santiago
4
Gao, Fei
4
Hjort, Klas
4
Karjaluoto, Heikki
4
Moriuchi, Emi
4
Netessine, Serguei
4
Quach, Sara
4
Singh, Jasjit
4
Teng, Nina
4
Thaichon, Park
4
Usman, Osly
4
Akturk, M. Serkan
3
Algesheimer, René
3
Anshu, Kumari
3
Barari, Mojtaba
3
Chen, Lin
3
Civelek, Mustafa Emre
3
Filieri, Raffaele
3
Frasquet Deltoro, Marta
3
Ganguli, Shirshendu
3
Gaur, Loveleen
3
Gopalakrishna B. V.
3
Goutam, Doddahulugappa
3
Grewal, Dhruv
3
Gursimranjit Singh
3
Heinemann, Gerrit
3
Hellström, Daniel
3
Hudetz, Kai
3
Hübner, Alexander
3
Ieva, Marco
3
Jebarajakirthy, Charles
3
Jung, Na Young
3
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Springer Fachmedien Wiesbaden
2
Deutsche Bank <Frankfurt am Main> / Research
1
MITP Verlags-GmbH & Co. KG
1
ayway media GmbH
1
marketing-Börse GmbH
1
Published in...
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Journal of retailing and consumer services
88
Journal of business research : JBR
36
International journal of electronic marketing and retailing : IJEMR
21
International journal of retail & distribution management
16
Electronic commerce research
15
International journal of business information systems : IJBIS
15
International journal of internet marketing and advertising : IJIMA
15
International journal of electronic commerce : IJEC
13
International journal of electronic customer relationship management : IJECRM
13
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
13
Journal of internet commerce
13
Journal of retailing
13
Asia Pacific journal of marketing and logistics
12
International journal of retail and distribution management
12
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
12
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
11
International journal of e-business research : an official publication of the Information Resources Management Association
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
Management science : journal of the Institute for Operations Research and the Management Sciences
9
The international review of retail, distribution and consumer research
9
International journal of technology marketing : IJTMkt
8
Journal of electronic commerce research : JECR
8
Journal of strategic marketing
8
The service industries journal
8
Cogent business & management
7
Marketing intelligence & planning
7
The journal of services marketing
7
Information systems research : ISR
6
International journal of electronic business : IJEB
6
International journal of production economics
6
International journal of production research
6
Journal of customer behaviour
6
Journal of management information systems : JMIS
6
Journal of open innovation : technology, market, and complexity
6
Journal of operations management
6
Journal of the Academy of Marketing Science
6
Psychology & marketing
6
SpringerLink / Bücher
6
Technological forecasting & social change : an international journal
6
Tourism management : research, policies, practice
6
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ECONIS (ZBW)
1,191
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71
Impact of socioeconomic status on customer e-loyalty under the moderating role of perceived self-efficacy
Ghali, Zohra
- In:
Journal of decision systems
33
(
2024
)
1
,
pp. 53-78
Persistent link: https://www.econbiz.de/10014511928
Saved in:
72
Mass customization's online sales configurator capabilities and purchase intention : the roles of psychological empowerment and ownership
Meddeb, Marwa
;
Moulins, Jean-Louis
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 1-10)
.
2024
Persistent link: https://www.econbiz.de/10014500979
Saved in:
73
The influence of social presence on customer loyalty in emerging market retail industry : the mediating role of trust
Yeboah, Asiamah
;
Afrifa-Yamoah, Ebenezer
- In:
Journal of African business
25
(
2024
)
2
,
pp. 287-308
Persistent link: https://www.econbiz.de/10014513768
Saved in:
74
Customers create customers! : assessing the role of perceived personalization, online advertising engagement and online users' modes in generating positive e-WOM
Noor, Uzma
;
Mansoor, Mahnaz
;
Shamim, Amjad
- In:
Asia-Pacific journal of business administration
16
(
2024
)
2
,
pp. 392-409
Persistent link: https://www.econbiz.de/10014514454
Saved in:
75
Exploring omnichannel strategies : a path to improve customer experiences
Silva, Susana C.
;
Silva, Francisca Pinto
;
Dias, Joana Carmo
- In:
International journal of retail and distribution management
52
(
2024
)
1
,
pp. 62-88
Persistent link: https://www.econbiz.de/10014484202
Saved in:
76
Logistics value in e-commerce and its impact on customer satisfaction, loyalty and online retailers' performance
Kawa, Arkadiusz
;
Zdrenka, Wojciech
- In:
The international journal of logistics management
35
(
2024
)
2
,
pp. 577-600
Persistent link: https://www.econbiz.de/10014485276
Saved in:
77
Omnichannel services
Dalla Pozza, Ilaria
- In:
A Research Agenda for Service Marketing
,
(pp. 45-66)
.
2024
Persistent link: https://www.econbiz.de/10014517936
Saved in:
78
How click-like and online trust matter across generations of bank customers
Lobel Trong Thuy Tran
- In:
International journal of bank marketing
42
(
2024
)
3
,
pp. 437-457
Persistent link: https://www.econbiz.de/10014525358
Saved in:
79
Investigating online shopping intention and customer participation with risk understanding and evidence available on the site : a study of digikala store
Noei, Atousa
;
Akbari, Mohammad
- In:
Journal of contemporary marketing science
7
(
2024
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014528458
Saved in:
80
Uncertainty avoidance, individualism and the readiness of business-to-consumer e-commerce
Xu, Jun
;
Cheng, Chen
- In:
Journal of Asian finance, economics and business : JAFEB
8
(
2021
)
1
,
pp. 791-801
Persistent link: https://www.econbiz.de/10012692571
Saved in:
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