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subject:"Relationship marketing"
~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of retailing and consumer services"
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Search: subject_exact:"Kundenintegration"
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Subject
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Relationship marketing
Customer integration
82
Kundenintegration
82
Beziehungsmarketing
65
Consumer behaviour
58
Konsumentenverhalten
58
Customer engagement
28
Betriebliche Wertschöpfung
27
Customer satisfaction
27
Kundenzufriedenheit
27
Value creation
27
Social Web
25
Social web
25
Dienstleistungsqualität
23
Service quality
23
Value co-creation
18
Internet marketing
16
Online-Marketing
16
Viral marketing
15
Virales Marketing
15
Brand management
13
Markenführung
13
Einzelhandel
9
Online retailing
9
Online-Handel
9
Retail trade
9
Co-creation
8
Customer value
8
Kundenwert
8
Confidence
7
Social media
7
Vertrauen
7
Brand image
6
Customer participation
6
Markenimage
6
Customer experience
5
Customer loyalty
5
E-commerce
5
Electronic Commerce
5
Innovation
5
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61
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1
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Article
65
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Article in journal
65
Aufsatz in Zeitschrift
65
Language
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English
65
Author
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Hollebeek, Linda D.
4
Prentice, Catherine
4
Han, Xiaoyun
3
Khan, Imran
3
Busser, James A.
2
Carlson, Jamie
2
Chen, Shuping
2
Hua, Lian-Lian
2
Islam, Jamid Ul
2
Loureiro, Sandra Maria Correia
2
Rahman, Mohammad M.
2
Shulga, Lenna V.
2
Thaichon, Park
2
Thakur, Rakhi
2
Voola, Ranjit
2
Agrawal, Shiv Ratan
1
Ahn, Jiseon
1
Akram, Muhammad Shakaib
1
Al-Imamy, Saifeddin
1
Alalwan, Ali Abdallah
1
Algharabat, Raed
1
Alizadeh, Hamid
1
Altab, Hossin Md
1
Amenuvor, Fortune Edem
1
Andreu, Luisa
1
Anning-Dorson, Thomas
1
Anshu, Kumari
1
Antwi, Collins Opoku
1
Baabdullah, Abdullah Mohammed
1
Bagherzadeh, Ramin
1
Baier, Daniel
1
Banik, Shanta
1
Bassano, Clara
1
Becker, Jörg
1
Behnam, Mohsen
1
Berenguer Contrí, Gloria
1
Betzing, Jan Hendrik
1
Bilgihan, Anil
1
Bilro, Ricardo Godinho
1
Boadi, Evans Asante
1
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Published in...
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Journal of hospitality marketing & management
Journal of retailing and consumer services
Journal of business research : JBR
82
Industrial marketing management : the international journal for industrial and high-tech firms
36
The journal of services marketing
30
Journal of service management
26
International journal of hospitality management
20
The service industries journal
19
Journal of strategic marketing
18
SpringerLink / Bücher
18
The journal of business & industrial marketing
17
Journal of marketing management : MM
15
Customer engagement : contemporary issues and challenges
14
Journal of service research : JSR
14
The journal of product & brand management
14
Journal of the Academy of Marketing Science
13
Service business
13
Handbook of research on customer engagement
11
Journal of service research
11
Marketing intelligence & planning
11
Tourism management : research, policies, practice
11
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
International journal of contemporary hospitality management
9
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
Journal of service theory and practice : JSTP
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Services marketing quarterly
8
The journal of brand management : an international journal
8
Business horizons
7
European journal of marketing
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Marketing theory
7
Cogent business & management
6
Gabler Edition Wissenschaft
6
International journal of innovation management
6
Journal of internet commerce
6
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ECONIS (ZBW)
65
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1
Customer delight, engagement, experience, value co-creation, place identity, and revisit intention : a new conceptual framework
Shoukat, Muhammad Haroon
;
Ramkissoon, Haywantee
- In:
Journal of hospitality marketing & management
31
(
2022
)
6
,
pp. 757-775
Persistent link: https://www.econbiz.de/10013327890
Saved in:
2
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
3
Content marketing in the social media platform : examining the effect of content creation modes on the payoff of participants
Zhang, Xiaojing
;
Zhang, Yulin
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462164
Saved in:
4
Boosting customers' impulsive buying tendency in live-streaming commerce : the role of customer engagement and deal proneness
Luo, Xi
;
Hwa, Jacky Cheah Jun
;
Hollebeek, Linda D.
;
Lim …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014462186
Saved in:
5
Customer engagement outcomes in mobile applications : self-congruence as a moderator
Khan, Imran
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014372561
Saved in:
6
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
7
Driving marketing outcomes through social media-based customer engagement
Kulikovskaja, Viktorija
;
Hubert, Marco
;
Grunert, Klaus G.
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014365051
Saved in:
8
How do customers meet their needs in in-store and online fashion shopping? : a comparative study based on the jobs-to-be-done theory
Kullak, Franziska S.
;
Baier, Daniel
;
Woratschek, Herbert
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014265655
Saved in:
9
Role of multidimensional customer brand engagement on customer behavior for online grocery shopping
Park, Jungkun
;
Hong, EunPyo
;
Ahn, Jiseon
;
Hyun, Hyowon
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303390
Saved in:
10
Effect of value co-creation on customer satisfaction : the mediating role of brand equity
González-Mansilla, Oscar Luis
;
Serra Cantallops, Antoni
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
2
,
pp. 242-263
Persistent link: https://www.econbiz.de/10013545839
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