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subject:"Retail trade"
~isPartOf:"Journal of retailing"
~isPartOf:"Psychology & marketing"
~subject:"Category Management"
~subject:"Consumer behaviour"
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Retail trade
Category Management
Consumer behaviour
Sales promotion
62
Verkaufsförderung
62
Konsumentenverhalten
36
Preismanagement
19
Pricing strategy
19
Einzelhandel
13
Rabatt
12
Rebate
12
Einzelhandelspreis
10
Retail price
10
USA
8
United States
8
Advertising effects
7
Werbewirkung
7
Low-cost strategy
6
Niedrigpreisstrategie
6
Advertising
4
Brand image
4
Food retailing
4
Ladengestaltung
4
Lebensmitteleinzelhandel
4
Markenimage
4
Store design
4
Werbung
4
Brand management
3
Category management
3
Customer satisfaction
3
Distribution channel
3
Emotion
3
Kaufentscheidung
3
Kundenbindungsprogramm
3
Kundenzufriedenheit
3
Loyalty program
3
Markenführung
3
Price promotions
3
Pricing
3
Promotions
3
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44
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English
44
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Breugelmans, Els
2
Nordfält, Jens
2
Arnold, Mark J.
1
Aydinli, Aylin
1
Aydınoğlu, Nilüfer Z.
1
Bagchi, Rajesh
1
Bertini, Marco
1
Block, Lauren G.
1
Brečić, Ružica
1
Cai, Jane Zhen
1
Campo, Katia
1
Capizzani, Mario
1
Carver, James R.
1
Chakraborty, Goutam
1
Chang, Chingching
1
Chang, Yaping
1
Chen, Jie
1
Choi, Sungchul
1
Choi, Sunhee
1
Cooper, Nora
1
Dass, Mayukh
1
Davis, Derick F.
1
Dawes, John G.
1
DeRoos, Nicolas
1
Deng, Huixin
1
Dillard, Annemarie
1
Dobscha, Susan
1
Duhan, Dale F.
1
Foubert, Bram
1
Foxman, Ellen R.
1
Gauri, Dinesh K.
1
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1
González, Jorge
1
Gorton, Matthew
1
Grewal, Dhruv
1
Ha, Young
1
Han, Eunjoo
1
Hansen, Jared M.
1
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1
Hong, Zhao
1
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Published in...
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Journal of retailing
Psychology & marketing
Journal of retailing and consumer services
56
Journal of business research : JBR
30
Journal of promotion management : JPM
18
Journal of marketing research : JMR
16
Journal of marketing
15
Journal of promotion management : innovations in planning and applied research
15
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
13
The international review of retail, distribution and consumer research
13
International journal of retail & distribution management
12
Marketing letters : a journal of research in marketing
12
European journal of marketing : EJM
10
The journal of product & brand management
10
European journal of operational research : EJOR
9
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
9
Asia Pacific journal of marketing and logistics
8
International journal of hospitality management
7
International journal of production economics
7
Journal of the Academy of Marketing Science
7
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Quantitative marketing and economics : QME
7
The journal of consumer marketing
7
Journal of advertising research
6
Journal of consumer behaviour : an international research review
6
Gabler Edition Wissenschaft
5
Information systems research : ISR
5
International journal of contemporary hospitality management
5
International journal of electronic marketing and retailing : IJEMR
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of marketing communications
5
The IUP journal of marketing management : IJMM
5
Journal of business economics : JBE
4
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
4
Journal of marketing management : MM
4
Journal of revenue and pricing management
4
Journal of the Operational Research Society : OR
4
Marketing intelligence & planning
4
The journal of brand management : an international journal
4
The service industries journal
4
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ECONIS (ZBW)
44
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1
Healthy foods, healthy sales? : cross-category effects of a loyalty program promoting sales of fruit and vegetables
Panzone, Luca A.
;
Tocco, Barbara
;
Brečić, Ružica
; …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 85-103
Persistent link: https://www.econbiz.de/10014527095
Saved in:
2
Effects of online and offline advertising and their synergy on direct telephone sales
Lu, Qiang
;
Singh, Sonika
;
DeRoos, Nicolas
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 337-352
Persistent link: https://www.econbiz.de/10014461656
Saved in:
3
Walls have ears : word-of-mouth diffusions in targeted promotions decrease targeted customer retention
Chang, Yaping
;
Li, Xinlan
;
Wang, Xingyu
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2711-2727
Persistent link: https://www.econbiz.de/10014432535
Saved in:
4
The effect of product touch information and sale proneness on consumers' responses to price discounts
Yazdanparast, Atefeh
;
Kukar-Kinney, Monika
- In:
Psychology & marketing
40
(
2023
)
1
,
pp. 146-168
Persistent link: https://www.econbiz.de/10013465217
Saved in:
5
The influence of corporate social responsibility appeals (CSRAs) on product sales : which appeal types perform better?
Choi, Sunhee
;
Duhan, Dale F.
;
Dass, Mayukh
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 115-135
Persistent link: https://www.econbiz.de/10014283365
Saved in:
6
When do amount-off discounts result in more positive consumer responses? : meta-analytic evidence
Yuan, Qin
;
Li, Jiang
;
Jiang, Yushi
;
Liu, Chun
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 46-58
Persistent link: https://www.econbiz.de/10012796059
Saved in:
7
"Right" on the day : how the timing of date-specific promotions influences consumer responses
Deng, Huixin
;
Jin, Liyin
;
Xu, Qian
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 429-440
Persistent link: https://www.econbiz.de/10012796117
Saved in:
8
The dark side of up-selling promotions : evidence from an analysis of cross-brand purchase behavior
Park, Chang Hee
;
Yoon, Tae Jung
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 647-666
Persistent link: https://www.econbiz.de/10013535719
Saved in:
9
Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Karsberg, John
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 81-98
Persistent link: https://www.econbiz.de/10012514575
Saved in:
10
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
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