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type_genre:"Article in journal"
~isPartOf:"Global business review"
~isPartOf:"International journal of business information systems : IJBIS"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"Viral marketing"
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Search: subject_exact:"Teleshopping"
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Viral marketing
Online retailing
145
Online-Handel
145
Consumer behaviour
104
Konsumentenverhalten
104
E-commerce
80
Electronic Commerce
80
Internet marketing
54
Online-Marketing
54
Social Web
40
Social web
40
e-commerce
34
Beziehungsmarketing
32
Relationship marketing
32
Website
32
Confidence
21
Vertrauen
21
Virales Marketing
19
Customer satisfaction
18
Kundenzufriedenheit
18
Internet
17
online shopping
17
India
15
Indien
15
Structural equation model
15
Strukturgleichungsmodell
15
trust
14
social media
13
Innovation adoption
12
Innovationsakzeptanz
12
Advertising effects
11
Dienstleistungsqualität
11
Personalisierung
11
Personalization
11
Service quality
11
Werbewirkung
11
Brand image
9
Data protection
9
Datenschutz
9
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Article
19
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Article in journal
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19
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English
19
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Basu, Rituparna
2
Bhat, Savita
2
Chakraborty, Uttam
2
Roy, Gobinda
2
Aakash
1
Aggarwal, Anu Gupta
1
Akdoğan, Kutay
1
Arif, Imtiaz
1
Aslam, Wajeeha
1
Babakus, Emin
1
Bhattacharya, Arijit
1
Binh Giang Nguyen
1
Carneiro-da-Cunha, Julio Araujo
1
Choi, Sejung Marina
1
Dashti, Mehdi
1
Datta, Biplab
1
Dolatabadi, Hossein Rezaei
1
Elwalda, Abdulaziz
1
Erkan, Ismail
1
Farhat, Kashif
1
Guerreiro, Robson Coelho
1
Ha Nguyen Thi Thu
1
Huang, Dongling
1
Javadi, Mohammad Hossein Moshref
1
Jensen, Jan Møller
1
Joseph, Dennis
1
Kim, Sojung
1
Ma, Judy
1
Maheswarappa, Satish Sasalu
1
Mangold, W. Glynn
1
Manoraj, N.
1
Mishra, Anubhav
1
Pizzamiglio, Laura
1
Raju, G. Amar
1
Ray, Samudyuti
1
Sanayei, Ali
1
Santi, Pedro Victor de
1
Smith, Katherine Taken
1
Sridevi, P.
1
Srivastava, Manjari
1
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Global business review
International journal of business information systems : IJBIS
International journal of internet marketing and advertising : IJIMA
Journal of business research : JBR
41
Journal of retailing and consumer services
36
International journal of hospitality management
31
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
24
Information systems research : ISR
24
Tourism management : research, policies, practice
17
Journal of management information systems : JMIS
16
Electronic commerce research
14
Journal of electronic commerce research : JECR
13
International journal of contemporary hospitality management
12
International journal of electronic marketing and retailing : IJEMR
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Journal of internet commerce
10
Electronic markets : EM ; the international journal of electronic commerce and business media
9
International journal of electronic commerce : IJEC
9
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
9
Journal of hospitality marketing & management
9
Journal of retailing
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
Journal of marketing communications
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
Journal of travel and tourism marketing
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Electronic commerce research and applications
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Cogent business & management
6
International journal of consumer studies
6
International journal of retail and distribution management
6
Pakistan journal of commerce and social sciences
6
Tourism management perspectives : TMP
6
International journal of services technology and management
5
Journal of consumer marketing
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of international consumer marketing
5
Journal of marketing
5
Journal of marketing research
5
MIS quarterly
5
Management information systems : mis quarterly
5
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ECONIS (ZBW)
19
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19
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1
Antecedents of online purchase intention among ageing consumers
Roy, Gobinda
;
Basu, Rituparna
;
Ray, Samudyuti
- In:
Global business review
24
(
2023
)
5
,
pp. 1041-1057
Persistent link: https://www.econbiz.de/10014432604
Saved in:
2
Determining criteria for evaluating the quality of Vietnamese hotel through guest's online reviews
Ha Nguyen Thi Thu
;
Vinh Ho Ngoc
;
Tuan Tran Minh
;
Binh …
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10014437130
Saved in:
3
Effects of e-marketplaces brand trust on repurchasing intention and WOM : are they reinforced by consumers' online shopping experience?
Santi, Pedro Victor de
;
Carneiro-da-Cunha, Julio Araujo
; …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 100-121
Persistent link: https://www.econbiz.de/10014340166
Saved in:
4
The role of online source credibility and influencer identification on consumers' purchase decisions
Özbölük, Tuğba
;
Akdoğan, Kutay
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 165-185
Persistent link: https://www.econbiz.de/10013041213
Saved in:
5
Examining customer's intention to rely on online reviews
Sridevi, P.
;
Manoraj, N.
;
Vedanthachari, Lakshmi Narasimhan
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 369-393
Persistent link: https://www.econbiz.de/10013256323
Saved in:
6
The congruent and comparative impacts of weather on consumer reviews : evidence from an online forum and experiment
Ma, Judy
;
Huang, Dongling
;
Wang, Yu
- In:
International journal of internet marketing and …
15
(
2021
)
1
,
pp. 54-83
Persistent link: https://www.econbiz.de/10012512690
Saved in:
7
A framework of online customer experience : an Indian perspective
Bhattacharya, Arijit
;
Srivastava, Manjari
- In:
Global business review
21
(
2020
)
3
,
pp. 800-817
Persistent link: https://www.econbiz.de/10012259395
Saved in:
8
Analysing the interrelationship between online reviews and sales : the role of review length and sentiment index in electronic markets
Aggarwal, Anu Gupta
;
Aakash
- In:
International journal of internet marketing and …
14
(
2020
)
4
,
pp. 361-376
Persistent link: https://www.econbiz.de/10012512662
Saved in:
9
Are online opinion leaders and seekers distinct? : a study on consumer electronics industry in India
Chakraborty, Uttam
;
Bhat, Savita
- In:
Global business review
20
(
2019
)
3
,
pp. 813-825
Persistent link: https://www.econbiz.de/10012036133
Saved in:
10
Application of the stimuli-organism-response framework to factors influencing social commerce intentions among social network users
Dashti, Mehdi
;
Sanayei, Ali
;
Dolatabadi, Hossein Rezaei
; …
- In:
International journal of business information systems : …
30
(
2019
)
2
,
pp. 177-202
Persistent link: https://www.econbiz.de/10012037771
Saved in:
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