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type_genre:"Reprint"
~person:"Bigné Alcañiz, J. Enrique"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Konferenzschrift"
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Internet marketing
13
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8
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6
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Bigné Alcañiz, J. Enrique
Tucker, Catherine
25
Dwivedi, Yogesh Kumar
22
Law, Chun Hung Roberts
22
Goldfarb, Avi
18
Skiera, Bernd
18
Rita, Paulo
16
Harrigan, Paul
15
Filieri, Raffaele
14
Ghose, Anindya
14
Hudders, Liselot
14
Ko, Eunju
14
Pelsmacker, Patrick de
14
Reijmersdal, Eva A. van
13
Smith, Katherine Taken
13
Wilbur, Kenneth C.
13
Grewal, Dhruv
12
Jansen, Bernard J.
12
Karjaluoto, Heikki
12
Kumar, Vikas
12
Loureiro, Sandra Maria Correia
12
Michaelidou, Nina
12
Okumus, Fevzi
12
Pauwels, Koen
12
Choi, Yung Kyun
11
Dens, Nathalie
11
Fesenmaier, Daniel R.
11
Okazaki, Shintaro
11
Vrontis, Demetris
11
Whinston, Andrew B.
11
Xiang, Zheng
11
Ahuja, Vandana
10
Bellman, Steven
10
Bilgihan, Anil
10
Hollebeek, Linda D.
10
Jerath, Kinshuk
10
Kannan, P. K.
10
Mariani, Marcello M.
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Milne, George R.
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Peltier, James
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Journal of business research : JBR
5
Business research quarterly : BRQ
1
International journal of advertising : the review of marketing communications
1
International journal of contemporary hospitality management
1
Journal of destination marketing & management
1
Journal of electronic commerce research : JECR
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Psychology & marketing
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Service business
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Tourism management : research, policies, practice
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ECONIS (ZBW)
13
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1
Sponsored consumer-generated advertising in the digital era : what prompts individuals to generate video ads and what creative strategies do they adopt?
Martínez-Navarro, Jesús
;
Bigné Alcañiz, J. Enrique
- In:
International journal of advertising : the review of …
41
(
2022
)
4
,
pp. 623-654
Persistent link: https://www.econbiz.de/10013209384
Saved in:
2
How visual attention to social media cues impacts visit intention and liking expectation for restaurants
Simonetti, Aline
;
Bigné Alcañiz, J. Enrique
- In:
International journal of contemporary hospitality management
34
(
2022
)
6
,
pp. 2049-2070
Persistent link: https://www.econbiz.de/10013412516
Saved in:
3
What drives the helpfulness of online reviews? : a deep learning study of sentiment analysis, pictorial content and reviewer expertise for mature destinations
Bigné Alcañiz, J. Enrique
;
Ruiz Mafe, Carla
;
Cuenca, …
- In:
Journal of destination marketing & management
20
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012588607
Saved in:
4
How online advertising competes with user-generated content in TripAdvisor : a neuroscientific approach
Bigné Alcañiz, J. Enrique
;
Simonetti, Aline
;
Ruiz …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 279-288
Persistent link: https://www.econbiz.de/10012430510
Saved in:
5
Pictorial content, sequence of conflicting online reviews and consumer decision-making : the stimulus-organism-response model revisited
Bigné Alcañiz, J. Enrique
;
Chatzipanagiotou, Kalliopi
; …
- In:
Journal of business research : JBR
115
(
2020
),
pp. 403-416
Persistent link: https://www.econbiz.de/10012272095
Saved in:
6
Harnessing stakeholder input on Twitter : a case study of short breaks in Spanish tourist cities
Bigné Alcañiz, J. Enrique
;
Oltra, Enrique
;
Andreu, Luisa
- In:
Tourism management : research, policies, practice
71
(
2019
),
pp. 490-503
Persistent link: https://www.econbiz.de/10011988010
Saved in:
7
Destination appeal through digitalized comments
Bigné Alcañiz, J. Enrique
;
Ruiz, Carla
;
Curras-Perez, …
- In:
Journal of business research : JBR
101
(
2019
),
pp. 447-453
Persistent link: https://www.econbiz.de/10012103417
Saved in:
8
The influence of virtual reality in e-commerce
Martínez-Navarro, Jesus
;
Bigné Alcañiz, J. Enrique
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 475-482
Persistent link: https://www.econbiz.de/10012023993
Saved in:
9
Does social climate influence positive eWOM? : a study of heavy-users of online communities
Ruiz Mafe, Carla
;
Bigné Alcañiz, J. Enrique
;
Sanz …
- In:
Business research quarterly : BRQ
21
(
2018
)
1
,
pp. 26-38
Persistent link: https://www.econbiz.de/10011989522
Saved in:
10
The determinants of stakeholder engagement in digital platforms
Viglia, Giampaolo
;
Pera, Rebecca
;
Bigné Alcañiz, J. …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 404-410
Persistent link: https://www.econbiz.de/10011881911
Saved in:
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