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~isPartOf:"Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation"
~isPartOf:"Journal of retailing"
~isPartOf:"Journal of strategic marketing"
~subject:"Beschwerdemanagement"
~subject:"Supplier relationship management"
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Search: subject_exact:"Kundenbeziehungen"
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Beschwerdemanagement
Supplier relationship management
Beziehungsmarketing
323
Relationship marketing
323
Consumer behaviour
129
Konsumentenverhalten
129
Customer satisfaction
63
Kundenzufriedenheit
63
Einzelhandel
58
Retail trade
58
Dienstleistungsqualität
43
Service quality
43
Marketing management
41
Marketingmanagement
41
Brand management
31
Markenführung
31
Social Web
27
Social web
27
Lieferantenmanagement
26
Brand image
22
Markenimage
22
Online retailing
21
Online-Handel
21
Customer integration
20
Kundenintegration
20
Confidence
19
E-commerce
19
Electronic Commerce
19
Vertrauen
19
Customer value
18
Internet marketing
18
Kundenwert
18
Online-Marketing
18
Distribution channel
17
Vertriebsweg
17
Betriebliche Wertschöpfung
16
Value creation
16
Brand
14
Markenartikel
12
Structural equation model
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Strukturgleichungsmodell
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Thaichon, Park
3
Calantone, Roger J.
2
Frazer, Lorelle
2
Gupta, Samir
2
Polonsky, Michael J.
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Weaven, Scott
2
Ahmad, Bilal
1
Akbar, Muhammad Imad Ud Din
1
Anees-ur-Rehman, Muhammad
1
Arnold, Todd J.
1
Balaji, M. S.
1
Baldus, Brian
1
Bang, Nguyen
1
Beldona, Srikanth
1
Bilgihan, Anil
1
Bolton, Lisa E.
1
Brady, Michael K.
1
Brown, James R.
1
Cambra-Fierro, Jesus
1
Carlson, Jamie L.
1
Chai, Joe Choon Yean
1
Chatterjee, Swagato
1
Chen, Cheng-Hao Steve
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Chen, Junsong
1
Chen, Lin
1
Chiang, Jeongwen
1
Cronin, J. J.
1
Dant, Rajiv P.
1
Daukseviciute, Irena
1
Devezer, Berna
1
Dibb, Sally
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Fink, Robert C.
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Foroudi, Pantea
1
Fox, Gavin L.
1
Grewal, Dhruv
1
Grégoire, Yany
1
Hatten, Kenneth J.
1
Haverila, Matti Juhani
1
Helmersson, Helge
1
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Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
Journal of retailing
Journal of strategic marketing
Industrial marketing management : the international journal for industrial and high-tech firms
208
Journal of business research : JBR
117
The journal of business & industrial marketing
109
Journal of retailing and consumer services
40
Journal of business-to-business marketing
39
The journal of services marketing
36
Journal of the Academy of Marketing Science
32
International journal of hospitality management
31
Journal of marketing
28
The service industries journal
27
SpringerLink / Bücher
23
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
22
International journal of production economics
20
Service business
20
Gabler Edition Wissenschaft
19
Journal of service research : JSR
19
Services marketing quarterly
19
Springer eBook Collection / Business and Economics
17
Journal of hospitality marketing & management
15
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
15
International journal of contemporary hospitality management
14
Marketing intelligence & planning
14
Journal of personal selling & sales management
12
Business horizons
11
European journal of marketing : EJM
11
Journal of marketing management : MM
11
Journal of service research
10
The international journal of bank marketing : IJBM
10
Cogent business & management
9
International journal of procurement management
9
Marketing letters : a journal of research in marketing
9
Neue betriebswirtschaftliche Forschung : Nbf
9
Psychology & marketing
9
Tourism management : research, policies, practice
9
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
8
Jahrbuch der Absatz- und Verbrauchsforschung
8
Journal of marketing channels : ... distribution systems, strategy, and management
8
Journal of purchasing and supply management
8
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ECONIS (ZBW)
36
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1
How perceptions of relationship investment influence customer loyalty : the mediating role of perceived value and the moderating role of relationship proneness
Menidjel, Choukri
;
Bilgihan, Anil
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014303204
Saved in:
2
Validating a multidimensional perspective of relationship marketing on brand attachment, customer loyalty and purchase intentions : a serial mediation model
Ahmad, Bilal
;
Akbar, Muhammad Imad Ud Din
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 669-692
Persistent link: https://www.econbiz.de/10014304946
Saved in:
3
Blame and service recovery strategies in lateral exchange markets
Ketron, Seth
;
Mai, Enping
- In:
Journal of strategic marketing
30
(
2022
)
1
,
pp. 3-21
Persistent link: https://www.econbiz.de/10013170039
Saved in:
4
Relationship marketing in franchising and retailing
Thaichon, Park
;
Frazer, Lorelle
;
Weaven, Scott
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 113-114
Persistent link: https://www.econbiz.de/10013170049
Saved in:
5
Collaboration, communication, support, and relationships in the context of e-commerce within the franchising sector
Kremez, Zhanna
;
Frazer, Lorelle
;
Quach, Sara
;
Thaichon, Park
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 137-159
Persistent link: https://www.econbiz.de/10013170054
Saved in:
6
Relationship marketing in franchising and retailing
2022
Persistent link: https://www.econbiz.de/10013170068
Saved in:
7
Resolving complaints online : development and validation of customers' perceived webcare scale
Sreejesh, S.
;
Paul, Justin
;
Unnithan, Anandakuttan B.
- In:
Journal of strategic marketing
30
(
2022
)
3
,
pp. 260-280
Persistent link: https://www.econbiz.de/10013284044
Saved in:
8
Impact of CRM strategy on relationship commitment and new product development : mediating effects of learning from failure
Bang, Nguyen
;
Chen, Junsong
;
Foroudi, Pantea
;
Yu, Xiaoyu
; …
- In:
Journal of strategic marketing
30
(
2022
)
5
,
pp. 443-480
Persistent link: https://www.econbiz.de/10013370891
Saved in:
9
Information search and product returns across mobile and traditional online channels
Zhang, Yufei
;
Voorhees, Clay M.
;
Chen, Lin
;
Chiang, Jeongwen
- In:
Journal of retailing
98
(
2022
)
2
,
pp. 260-276
Persistent link: https://www.econbiz.de/10013364282
Saved in:
10
Examining antecedents of reconciliation following service failure and recovery
Radu, Alexandru
;
Surachartkumtonkun, Jiraporn
;
Weaven, Scott
- In:
Journal of strategic marketing
28
(
2020
)
5
,
pp. 417-433
Persistent link: https://www.econbiz.de/10012313910
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