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~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Beziehungsmarketing"
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Search: subject:"Management"
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Subject
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Beziehungsmarketing
Theorie
688
Theory
688
Deutschland
524
Germany
509
Lieferantenmanagement
408
Supplier relationship management
408
Relationship marketing
295
Business-to-business marketing
223
B-to-B-Marketing
220
Strategisches Management
192
Innovationsmanagement
188
Marketingmanagement
184
Innovation management
182
Marketing management
182
Innovation
164
Lieferkette
154
Supply chain
154
Strategic management
130
Business network
121
Unternehmen
121
Unternehmensnetzwerk
121
Erfolgsfaktor
119
Unternehmenserfolg
109
Firm performance
108
Success factor
108
Wettbewerbsstrategie
104
Consumer behaviour
100
Konsumentenverhalten
100
Competitive strategy
99
Management
99
Unternehmenskooperation
86
Marketing
84
KMU
83
SME
83
Controlling
81
Schätzung
77
Estimation
76
USA
76
Brand management
75
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Undetermined
107
Free
5
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Article
186
Book / Working Paper
108
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All
Article in journal
191
Aufsatz in Zeitschrift
191
Hochschulschrift
100
Thesis
96
Case study
16
Fallstudie
16
Bibliografie enthalten
13
Bibliography included
13
Collection of articles of several authors
7
Sammelwerk
7
Conference proceedings
3
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3
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2
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2
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1
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English
196
German
99
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Svensson, Göran
5
Kowalkowski, Christian
3
Mengue Nkoa, Clément U.
3
Schwepker, Charles H. <Jr.>
3
Anaza, Nwamaka A.
2
Bagusat, Ariane
2
Ballantyne, David
2
Bauer, Hans H.
2
Bettis-Outland, Harriette
2
Betts-Outland, Harriette
2
Cabanelas, Pablo
2
Cobelli, Nicola
2
Drummond, Conor
2
Edvardsson, Bo
2
Georg, Björn
2
Gleitsmann, Beate M.
2
Huang, Ying
2
Høgevold, Nils
2
Itani, Omar S.
2
Lacoste, Sylvie
2
Leach, Mark
2
Lin, Ming-ji James
2
Martens, Tobias von
2
McGrath, Helen
2
Möller, Matthias
2
Nyadzayo, Munyaradzi
2
Nyadzayo, Munyaradzi W.
2
O'Toole, Thomas
2
Otero-Neira, Carmen
2
Padin, Carmen
2
Schaller, Christian
2
Sharma, Neeru
2
Singh, Ramendra
2
Sternquist, Brenda J.
2
Stiller, Michael
2
Storbacka, Kaj
2
Strandvik, Tore
2
Ulkuniemi, Pauliina
2
Vieira, Valter Afonso
2
Weißgerber, Anja
2
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Institution
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International Conference on Relationship Marketing <9, 2009, Berlin>
2
Deutschland / Bundeswehr / Universität Hamburg
1
Published in...
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Gabler Edition Wissenschaft
The journal of business & industrial marketing
Journal of business research : JBR
624
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
SpringerLink / Bücher
258
The journal of services marketing
225
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
The journal of brand management : an international journal
101
Cogent business & management
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
100
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
294
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1
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10
of
294
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date (oldest first)
1
B2C multi- to single-channel : the effect of removing a consumer channel preference on consumer retailer and channel choice
Ngoh, Cheryl-lyn
;
Mellema, Hillary N.
- In:
The journal of business & industrial marketing
39
(
2024
)
1
,
pp. 53-65
Persistent link: https://www.econbiz.de/10014472710
Saved in:
2
The effect of environmental competitiveness, customer and competitor orientation on export performance
Arun, Korhan
;
Ozmutlu, Saniye Yildirim
- In:
The journal of business & industrial marketing
39
(
2024
)
2
,
pp. 142-160
Persistent link: https://www.econbiz.de/10014472724
Saved in:
3
Supporting value co-creation through interaction during the pre-purchase customer journey : empirical evidence from B2B HR services
Lassila, Elina
;
Heikka, Eija-Liisa
;
Nätti, Satu
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 63-73
Persistent link: https://www.econbiz.de/10014472654
Saved in:
4
Mastering customer lock-in by servitization innovation strategies of asset specificity
Chiu, Wen-Hong
;
Dai, Zong-Jie
;
Chi, Hui-Ru
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 239-263
Persistent link: https://www.econbiz.de/10014472689
Saved in:
5
Does service modularity enhance new service development performance in supply chains : an empirical study
Osman, Osman Mohamed Ali
;
Jian, Zhaoquan
- In:
The journal of business & industrial marketing
38
(
2023
)
12
,
pp. 2772-2792
Persistent link: https://www.econbiz.de/10014472618
Saved in:
6
The impact of the relationship commitment and customer integration on supply chain performance
Ruzo-Sanmartín, Emilio
;
Abousamra, Alaa Abdelaziz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 943-957
Persistent link: https://www.econbiz.de/10014227519
Saved in:
7
Addressing how small suppliers cope with large customers : using the dual dimension of a product portfolio and customer buying center
Lacoste, Sylvie
;
Ben Abdelaziz, Fouad
;
Youssef, Meriem
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 188-207
Persistent link: https://www.econbiz.de/10013539057
Saved in:
8
The cultural factors in global account
management
: the case of Indian buyers and German suppliers
Kadam, Nayan
;
Niersbach, Barbara
;
Ivens, Björn Sven
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 353-366
Persistent link: https://www.econbiz.de/10013539270
Saved in:
9
Customer reference marketing in internationalizing SMEs : a service perspective
Tolstoy, Daniel
;
Melén Hånell, Sara
;
Özbek, Nurgül
- In:
The journal of business & industrial marketing
37
(
2022
)
13
,
pp. 94-105
Persistent link: https://www.econbiz.de/10013538916
Saved in:
10
Examining the impact of strategic supplier partnership, customer relationship and supply chain responsiveness on operational performance : the moderating effect of demand uncertain...
Nenavani, Jitendra
;
Jain, Rajesh Kumar
- In:
The journal of business & industrial marketing
37
(
2022
)
5
,
pp. 995-1011
Persistent link: https://www.econbiz.de/10013399846
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