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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Policy research working paper : WPS"
~source:"econis"
~subject:"Marketing management"
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Search: ("Frauen" OR "Unternehmen") AND NOT isPartOf:Wirtschaftsdienst
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Marketing management
Lieferantenmanagement
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296
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Industrial marketing management : the international journal for industrial and high-tech firms
Policy research working paper : WPS
Journal of business research : JBR
172
SpringerLink / Bücher
109
Journal of strategic marketing
97
European journal of marketing : EJM
60
The journal of business & industrial marketing
57
The journal of brand management : an international journal
51
Journal of the Academy of Marketing Science
48
Journal of marketing management : MM
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Journal of retailing and consumer services
42
Europäische Hochschulschriften / 5
41
Journal of marketing communications
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Gabler Edition Wissenschaft
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The journal of product & brand management
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International marketing review
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Springer eBook Collection
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Marketing intelligence & planning
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Springer eBook Collection / Business and Economics
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Journal of marketing
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Cogent business & management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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The marketing review
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International journal of hospitality management
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Journal of global marketing
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Management science : journal of the Institute for Operations Research and the Management Sciences
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International business review : the official journal of the European International Business Academy
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Journal of international marketing
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Asia Pacific journal of marketing and logistics
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International journal of entrepreneurship and small business
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Journal of business ethics : JOBE
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Business horizons
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International journal of innovation management
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Journal of marketing management : JMM ; journal of the Academy of Marketing
17
Journal of research in marketing and entrepreneurship
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Journal of research in marketing and entrepreneurship : JRME
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Lehrbuch
17
AMS review : official publication of the Academy of Marketing Science
16
International journal of technology marketing : IJTMkt
16
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
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ECONIS (ZBW)
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1
Strategic use of social media in marketing and financial performance : the B2B SME context
Cao, Guangming
;
Weerawardena, Jay
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 41-54
Persistent link: https://www.econbiz.de/10014368295
Saved in:
2
Network exploration and exploitation capabilities and foreign market knowledge : the enabling and disenabling boundary conditions for international performance
Faroque, Anisur Rahman
;
Torkkeli, Lasse
;
Sultana, Hafiza
; …
- In:
Industrial marketing management : the international …
101
(
2022
),
pp. 258-271
Persistent link: https://www.econbiz.de/10013197752
Saved in:
3
Capabilities development and deployment activities in born global B-to-B firms for early entry into international markets
Weerawardena, Jay
;
Sullivan Mort, Gillian
;
Liesch, …
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 122-136
Persistent link: https://www.econbiz.de/10012026166
Saved in:
4
The influence of marketing exploitation and exploration on business-to-business small and medium-sized enterprises' pioneering orientation
Liu, Gordon
;
Chen, Yantai
;
Ko, Wai Wai
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 131-147
Persistent link: https://www.econbiz.de/10014530207
Saved in:
5
Examining the efficacy of non-market and market driving activities of B2B international firms
Khan, Huda
;
Khan, Hina
;
Abosag, Ibrahim
;
Ghauri, Pervez N.
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 97-108
Persistent link: https://www.econbiz.de/10014369281
Saved in:
6
B2B green marketing strategies for European firms : implications for people, planet and profit
Tzanidis, Theofilos
;
Magni, Domitilla
;
Scuotto, Veronika
; …
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 481-492
Persistent link: https://www.econbiz.de/10014531637
Saved in:
7
Strategic asset-seeking acquisitions and marketing capabilities of Chinese multinationals : an ability, motivation, and opportunity perspective
Hu, Xiaoting
;
Lyu, Rebecca Wenjing
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 200-211
Persistent link: https://www.econbiz.de/10014531697
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8
A meta-analytic synthesis of how market and entrepreneurial orientation contribute to export performance : Do home country institutions matter?
İpek, İlayda
;
Bıçakcıoğlu-Peynirci, Nilay
;
Payne, …
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014227524
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9
Marketing capability and new venture survival : the role of marketing myopia
Patel, Pankaj
;
Feng, Cong
;
Guedes, Maria João
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 307-326
Persistent link: https://www.econbiz.de/10012501913
Saved in:
10
Entrepreneurial marketing of international high-tech business-to-business new ventures: A decision-making process perspective
Yang, Man
;
Gabrielsson, Peter
- In:
Industrial marketing management : the international …
64
(
2017
),
pp. 147-160
Persistent link: https://www.econbiz.de/10011738515
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