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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Service-Dominant Logic"
~type_genre:"Aufsatz in Zeitschrift"
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Service-Dominant Logic
Customer value
85
Kundenwert
85
Beziehungsmarketing
50
Relationship marketing
50
Betriebliche Wertschöpfung
46
Value creation
46
B-to-B-Marketing
39
Business-to-business marketing
39
Lieferantenmanagement
38
Supplier relationship management
38
Customer integration
17
Kundenintegration
17
Value co-creation
17
Marketing management
14
Marketingmanagement
14
Consumer behaviour
12
Konsumentenverhalten
12
Selling
11
Verkauf
11
Service-dominant logic
9
Value-based selling
8
Business network
7
Innovation
7
Unternehmensnetzwerk
7
Value
6
Value in use
6
Bundling strategy
5
Customer value proposition
5
Innovation management
5
Innovationsmanagement
5
Leistungsbündel
5
Marketing theory
5
Marketingtheorie
5
Value proposition
5
B2B
4
Brand management
4
Dienstleistungsqualität
4
Firm performance
4
Key account management
4
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Aufsatz in Zeitschrift
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9
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English
9
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Allwood, Jens
1
Baumann, Jasmin
1
Breidbach, Christoph F.
1
Corsaro, Daniela
1
Eggert, Andreas
1
Ekman, Peter
1
Frow, Pennie
1
Gupta, Sumeet
1
Haas, Alexander
1
Kohtamäki, Marko
1
Le Meunier-FitzHugh, Kenneth
1
Maglio, Paul P.
1
Nguyen, Quan Anh
1
Niininen, Outi
1
Payne, Adrian
1
Raggio, Randle D.
1
Rajala, Risto
1
Salomonson, Nicklas
1
Singaraju, Stephen Pragasam
1
Snehota, Ivan
1
Sullivan Mort, Gillian
1
Thompson, Steven M.
1
Ulaga, Wolfgang
1
Wang, Weina
1
Wilson, Hugh
1
Zhang, Hong
1
Åberg, Annika
1
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Industrial marketing management : the international journal for industrial and high-tech firms
Marketing theory
9
Journal of business research : JBR
7
International journal of contemporary hospitality management
5
The service industries journal
5
Journal of the Academy of Marketing Science
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of marketing management : MM
3
Journal of service management
3
Journal of service theory and practice : JSTP
3
Marketing : ZFP ; journal of research and management
3
The journal of services marketing
3
AMS review : official publication of the Academy of Marketing Science
2
Australasian marketing journal
2
European Sport management quarterly : ESMQ
2
European journal of marketing
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of hospitality management
2
International journal of services and operations management
2
Journal of business market management : JBM
2
Journal of business-to-business marketing
2
Journal of service research : JSR
2
Managing service quality : MSQ ; an international journal
2
The TQM journal : the international review of organizational improvement
2
Tourism management : research, policies, practice
2
Asian journal of business and accounting : AJBA
1
Central European business review : CEBR
1
Cogent business & management
1
Electronic commerce research
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
European journal of marketing : EJM
1
International journal of consumer studies
1
International journal of innovation : IJI journal
1
International journal of management and economics
1
International journal of retail & distribution management
1
International journal of technology management : IJTM
1
Journal of business economics and management
1
Journal of business logistics
1
Journal of general management
1
Journal of hospitality and tourism insights
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ECONIS (ZBW)
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1
How do firms capture value in a full-scene smart service? : effectiveness of value proposition and co-creation capabilities
Zhang, Hong
;
Wang, Weina
;
Gupta, Sumeet
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 128-144
Persistent link: https://www.econbiz.de/10014334314
Saved in:
2
Conceptualizing and communicating value in business markets : from value in exchange to value in use
Eggert, Andreas
;
Ulaga, Wolfgang
;
Frow, Pennie
;
Payne, …
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 80-90
Persistent link: https://www.econbiz.de/10011822306
Saved in:
3
The challenge of communicating reciprocal value promises : buyer-seller value proposition disparity in professional services
Baumann, Jasmin
;
Le Meunier-FitzHugh, Kenneth
;
Wilson, Hugh
- In:
Industrial marketing management : the international …
64
(
2017
),
pp. 107-121
Persistent link: https://www.econbiz.de/10011738398
Saved in:
4
Social media and value co-creation in multi-stakeholder systems : a resource integration approach
Singaraju, Stephen Pragasam
;
Nguyen, Quan Anh
; …
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 44-55
Persistent link: https://www.econbiz.de/10011478716
Saved in:
5
Theory and practice of value co-creation in B2B systems
Kohtamäki, Marko
;
Rajala, Risto
- In:
Industrial marketing management : the international …
56
(
2016
),
pp. 4-13
Persistent link: https://www.econbiz.de/10011531217
Saved in:
6
Service network value co-creation : defining the roles of the generic actor
Ekman, Peter
;
Raggio, Randle D.
;
Thompson, Steven M.
- In:
Industrial marketing management : the international …
56
(
2016
),
pp. 51-62
Persistent link: https://www.econbiz.de/10011531229
Saved in:
7
Technology-enabled value co-creation : an empirical analysis of actors, resources, and practices
Breidbach, Christoph F.
;
Maglio, Paul P.
- In:
Industrial marketing management : the international …
56
(
2016
),
pp. 73-85
Persistent link: https://www.econbiz.de/10011531232
Saved in:
8
Communicative skills that support value creation : a study of B2B interactions between customers and customer service representatives
Salomonson, Nicklas
;
Åberg, Annika
;
Allwood, Jens
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 145-155
Persistent link: https://www.econbiz.de/10009513202
Saved in:
9
Creating value in business relationships : the role of sales
Haas, Alexander
;
Snehota, Ivan
;
Corsaro, Daniela
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 94-105
Persistent link: https://www.econbiz.de/10009513214
Saved in:
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