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~isPartOf:"Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group"
~isPartOf:"International journal of electronic customer relationship management : IJECRM"
~subject:"Online-Marketing"
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Online-Marketing
Data Mining
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Data mining
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Big data
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Big Data
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Beziehungsmarketing
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Relationship marketing
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11
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Online-Handel
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Consumer behaviour
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Akula, Vasudeva
1
Cheng, F. F.
1
Dong, John Qi
1
He, Wu
1
Huang, Y. T.
1
Li, Xiaolin
1
Lu, Shouwang
1
Mai, Feng
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Panahi, Hesam
1
Qiu, Lingyun
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Shen, Jiancheng
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Silva, Leiser
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Wang, KanLiang
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Wu, C. S.
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Wu, Chaojiang
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
International journal of electronic customer relationship management : IJECRM
Journal of business research : JBR
8
Journal of management information systems : JMIS
6
Journal of retailing and consumer services
6
Tourism management : research, policies, practice
6
International journal of contemporary hospitality management
5
International journal of internet marketing and advertising : IJIMA
4
Electronic commerce research
3
European journal of operational research : EJOR
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of electronic commerce : IJEC
3
International journal of electronic marketing and retailing : IJEMR
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of internet commerce
3
Electronic markets : EM ; the international journal of electronic commerce and business media
2
European journal of marketing
2
International journal of advertising : the quarterly review of marketing communications
2
Journal of consumer marketing
2
Journal of decision systems
2
Journal of global information management : an official publication of the Information Resources Management Association
2
Journal of hospitality marketing & management
2
Journal of innovation & knowledge : JIK
2
Journal of marketing communications
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of retailing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Technological forecasting & social change : an international journal
2
Accounting research journal
1
Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
1
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Alternative market research methods : market sensing
1
Asian Academy of Management journal : AAMJ
1
Big data, mining, and analytics : components of strategic decision making
1
Business horizons
1
Computational and mathematical organization theory
1
Contemporary research in e-marketing ; 1
1
Decision analysis : a journal of the Institute for Operations Research and the Management Sciences, INFORMS
1
Dialogmarketing Perspektiven 2010/2011 : Tagungsband 5. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
1
Digital transformation and new approaches in trade, economics, finance and banking
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Discussion papers / CEPR
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ECONIS (ZBW)
6
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1
The effect of content depth and deviation on online review helpfulness : evidence from double-hurdle model
Wu, Chaojiang
;
Mai, Feng
;
Li, Xiaolin
- In:
Information & management : the internat. journal of …
58
(
2021
)
2
,
pp. 1-12
Persistent link: https://www.econbiz.de/10012494899
Saved in:
2
The effects of the format of two-sided online reviews : a linguistic perspective
Lu, Shouwang
;
Qiu, Lingyun
;
Wang, KanLiang
- In:
Information & management : the internat. journal of …
58
(
2021
)
8
,
pp. 1-12
Persistent link: https://www.econbiz.de/10013192049
Saved in:
3
Business value of big data analytics : a systems-theoretic approach and empirical test
Dong, John Qi
;
Yang, Chia-Han
- In:
Information & management : the internat. journal of …
57
(
2020
)
1
,
pp. 1-9
Persistent link: https://www.econbiz.de/10012159762
Saved in:
4
Catch me if you can : online protests on sites powered by user-generated content
Silva, Leiser
;
Panahi, Hesam
- In:
Information & management : the internat. journal of …
54
(
2017
)
1
,
pp. 103-114
Persistent link: https://www.econbiz.de/10011650500
Saved in:
5
A novel social media competitive analytics framework with sentiment benchmarks
He, Wu
;
Wu, Harris
;
Yan, Gongjun
;
Akula, Vasudeva
; …
- In:
Information & management : the internat. journal of …
52
(
2015
)
7
,
pp. 801-812
Persistent link: https://www.econbiz.de/10011416353
Saved in:
6
A content analysis of online promotion strategies among different types of websites
Cheng, F. F.
;
Wu, C. S.
;
Huang, Y. T.
- In:
International journal of electronic customer …
7
(
2013
)
3/4
,
pp. 208-218
Persistent link: https://www.econbiz.de/10010396374
Saved in:
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