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~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"Technological forecasting & social change : an international journal"
~subject:"Viral marketing"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject:"Electronic commerce"
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Subject
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Viral marketing
E-commerce
148
Electronic Commerce
148
Online retailing
65
Online-Handel
65
Consumer behaviour
62
Konsumentenverhalten
62
Internet marketing
45
Online-Marketing
45
Social Web
37
Social web
37
Digitalisierung
28
Digitization
28
Einzelhandel
26
Retail trade
26
Beziehungsmarketing
22
Relationship marketing
22
Internet
21
Confidence
19
Vertrauen
19
Website
19
e-commerce
19
Customer satisfaction
18
Kundenzufriedenheit
18
Digital platform
16
Digitale Plattform
16
Dienstleistungsqualität
14
Innovation
14
Service quality
14
Virales Marketing
14
USA
12
Information technology
11
Informationstechnik
11
Technischer Fortschritt
11
Technological change
11
United States
11
consumer behaviour
11
China
10
Digital economy
10
online shopping
10
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8
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Article
14
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Article in journal
14
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English
14
Author
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Acharyulu, G. V. R. K.
1
Ahammad, Mohammad F.
1
Akrimi, Yosra
1
Al-Adwan, Ahmad Samed
1
Alhorani, Alaa
1
Amarullah, Dudi
1
Araujo, Priscila Graziele
1
Bueno, Ricardo Luiz Pereira
1
Cappiello, Giuseppe
1
Cuesta-Valiño, Pedro
1
Donthu, Naveen
1
García-Henche, Blanca
1
Guillory, Monica D.
1
Gupta, Bhumika
1
Gupta, Pranjal
1
Gutiérrez-Rodríguez, Pablo
1
Hajli, Nick
1
Harris, Judy
1
Jensen, Ricard W.
1
Kokash, Husam
1
Kumar, Sumit
1
Limbu, Yam B.
1
Lohtia, Ritu
1
Lopes, Evandro Luiz
1
Love, Peter
1
Matic, Matea
1
Mohana Shanmugam
1
Pham, Thi Song Hanh
1
Pinochet, Luis Hernan Contreras
1
Powell, Philip
1
Prakash, Gyan
1
Ranjan, Priyadarshi
1
Scuderi, Alessandro
1
Sturiale, Luisa
1
Vojvodic, Katija
1
Yaseen, Husam
1
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Published in...
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International journal of electronic marketing and retailing : IJEMR
Technological forecasting & social change : an international journal
Journal of business research : JBR
15
Information systems research : ISR
14
Journal of retailing and consumer services
14
Journal of management information systems : JMIS
13
International journal of hospitality management
10
Electronic commerce research
9
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
International journal of internet marketing and advertising : IJIMA
6
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of internet commerce
6
Journal of travel and tourism marketing
6
Journal of electronic commerce research : JECR
5
Management information systems : mis quarterly
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Tourism management : research, policies, practice
5
Electronic commerce research and applications
4
Global business review
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of business information systems : IJBIS
4
International journal of consumer studies
4
International journal of electronic commerce : IJEC
4
Business horizons
3
Electronic markets : EM ; the international journal of electronic commerce and business media
3
Frontiers of business research in China : selected publications from Chinese universities
3
International journal of contemporary hospitality management
3
International journal of production economics
3
Internet policy review : journal on internet regulation
3
Journal of marketing communications
3
Journal of marketing research
3
Journal of marketing research : JMR
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Pakistan journal of commerce and social sciences
3
Psychology & marketing
3
Tourism management perspectives : TMP
3
Administrative Sciences : open access journal
2
Asia-Pacific journal of business administration
2
Electronic markets : the international journal on networked business
2
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ECONIS (ZBW)
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1
How e-WOM influences consumers' purchase intention towards private label brands on e-commerce platforms : investigation through IAM (Information Adoption Model) and ELM (Elaboratio...
Kumar, Sumit
;
Prakash, Gyan
;
Gupta, Bhumika
;
Cappiello, …
- In:
Technological forecasting & social change : an …
187
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014326519
Saved in:
2
How trust and perceived risk create consumer purchase intention in the context of e-commerce : moderation role of eWOM
Amarullah, Dudi
- In:
International journal of electronic marketing and …
14
(
2023
)
1
,
pp. 107-122
Persistent link: https://www.econbiz.de/10014310000
Saved in:
3
An exploration of online marketplace quality dimension and relationship with purchase intention : the mediating roles of trust and e-WOM
Ranjan, Priyadarshi
;
Acharyulu, G. V. R. K.
- In:
International journal of electronic marketing and …
13
(
2022
)
4
,
pp. 490-512
Persistent link: https://www.econbiz.de/10014309992
Saved in:
4
Word of mouth and digitalization in small retailers : tradition, authenticity, and change
Cuesta-Valiño, Pedro
;
Gutiérrez-Rodríguez, Pablo
; …
- In:
Technological forecasting & social change : an …
175
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013334980
Saved in:
5
Building customer loyalty in online shopping : the role of online trust, online satisfaction and electronic word of mouth
Al-Adwan, Ahmad Samed
;
Kokash, Husam
;
Al-Adwan, Ahmad Samed
- In:
International journal of electronic marketing and …
11
(
2020
)
3
,
pp. 278-306
Persistent link: https://www.econbiz.de/10012251138
Saved in:
6
The influence of online recommendation mechanisms in the Smartphone market in the context of electronic word-of-mouth
Pinochet, Luis Hernan Contreras
;
Lopes, Evandro Luiz
; …
- In:
International journal of electronic marketing and …
10
(
2019
)
3
,
pp. 209-229
Persistent link: https://www.econbiz.de/10012106620
Saved in:
7
The determinants and consequences of website credibility in e-retailing: examining the roles of ethical issues
Limbu, Yam B.
;
Jensen, Ricard W.
- In:
International journal of electronic marketing and …
9
(
2018
)
1
,
pp. 89-108
Persistent link: https://www.econbiz.de/10011849125
Saved in:
8
Antecedents and consequences of online customer satisfaction : a holistic process perspective
Pham, Thi Song Hanh
;
Ahammad, Mohammad F.
- In:
Technological forecasting & social change : an …
124
(
2017
),
pp. 332-342
Persistent link: https://www.econbiz.de/10011899423
Saved in:
9
Managing online environment cues : evidence from Generation Y consumers
Matic, Matea
;
Vojvodic, Katija
- In:
International journal of electronic marketing and …
8
(
2017
)
1
,
pp. 77-90
Persistent link: https://www.econbiz.de/10011790515
Saved in:
10
The digital economy : new e-business strategies for food Italian system
Sturiale, Luisa
;
Scuderi, Alessandro
- In:
International journal of electronic marketing and …
7
(
2016
)
4
,
pp. 287-310
Persistent link: https://www.econbiz.de/10011664548
Saved in:
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