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~isPartOf:"International journal of retail & distribution management"
~isPartOf:"Marketing intelligence & planning"
~subject:"Konsumentenverhalten"
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Search: subject:"Management"
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Konsumentenverhalten
Consumer behaviour
225
Relationship marketing
166
Beziehungsmarketing
165
Brand management
152
Markenführung
152
Einzelhandel
127
Retail trade
127
Marketing management
104
Marketingmanagement
104
Brand image
94
Markenimage
94
Brand
56
Markenartikel
55
Internet marketing
47
Online-Marketing
46
Dienstleistungsqualität
43
Service quality
43
Customer satisfaction
42
Kundenzufriedenheit
42
Corporate Social Responsibility
39
Corporate social responsibility
39
Lieferkette
38
Supply chain
38
Lieferantenmanagement
36
Supplier relationship management
36
Social Web
33
Social web
33
Marketing
31
Online retailing
30
Online-Handel
30
USA
28
United States
28
KMU
27
SME
27
Luxury goods
25
Luxusgüter
25
E-commerce
24
Confidence
23
Electronic Commerce
23
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Undetermined
135
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Article
225
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Article in journal
225
Aufsatz in Zeitschrift
225
Conference paper
2
Konferenzbeitrag
2
Case study
1
Fallstudie
1
Systematic review
1
Übersichtsarbeit
1
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Language
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English
225
Author
All
Phau, Ian
6
Bang, Nguyen
3
Diallo, Mbaye Fall
3
Kumar, Prashant
3
Leckie, Civilai
3
Arli, Denni
2
Boulay, Jacques
2
Brennan, Ross
2
Casidy, Riza
2
Cliquet, Gérard
2
Das, Gopal
2
Esfidani, Mohammad Rahim
2
Faultrier, Brigitte de
2
Feenstra, Florence
2
Frasquet Deltoro, Marta
2
Fuentes, Christian
2
Hollebeek, Linda D.
2
Ieva, Marco
2
Kenning, Peter
2
Khare, Arpita
2
Kumar, Vikas
2
Merrilees, Bill
2
Muzellec, Laurent
2
Parguel, Béatrice
2
Sarkar, Abhigyan
2
Sarkar, Juhi Gahlot
2
Shimul, Anwar Sadat
2
Swoboda, Bernhard
2
Zameer, Hashim
2
Ziliani, Cristina
2
Abbes, Molka
1
Abdeen, Afra
1
Adam, Stewart
1
Agrawal, Rajat
1
Ahmed, Riaz Uddin
1
Aitken, Robert
1
Akasreku, Frank
1
Al-Maghrabi, Talal
1
Albaum, Gerald S.
1
Albinsson, Pia A.
1
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Published in...
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International journal of retail & distribution management
Marketing intelligence & planning
Journal of business research : JBR
820
Journal of retailing and consumer services
772
International journal of hospitality management
309
The journal of product & brand management
305
The journal of brand management : an international journal
291
Psychology & marketing
196
Asia Pacific journal of marketing and logistics
179
The journal of services marketing
159
Journal of business ethics : JOBE
154
European journal of marketing : EJM
149
Journal of the Academy of Marketing Science
141
Journal of travel and tourism marketing
138
Journal of marketing communications
136
Journal of marketing
130
International journal of consumer studies
129
SpringerLink / Bücher
127
Journal of retailing
123
International journal of contemporary hospitality management
121
Journal of hospitality marketing & management
121
Cogent business & management
115
Journal of marketing management : MM
109
Journal of strategic marketing
106
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
104
Management science : journal of the Institute for Operations Research and the Management Sciences
103
Industrial marketing management : the international journal for industrial and high-tech firms
102
Marketing letters : a journal of research in marketing
96
The journal of consumer marketing
96
Tourism management : research, policies, practice
96
The service industries journal
91
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
89
Journal of international consumer marketing
89
The international review of retail, distribution and consumer research
89
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
83
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
82
International journal of internet marketing and advertising : IJIMA
80
Journal of fashion marketing and management
79
Journal of marketing research : JMR
79
Journal of promotion management : innovations in planning and applied research
79
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Source
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ECONIS (ZBW)
225
Showing
1
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10
of
225
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date (oldest first)
1
The effect of retailer CSR and consumer environmental responsibility on green consumption behaviors : mediation of environmental concern and customer trust
Saif, Saad
;
Zameer, Hashim
;
Wang, Ying
;
Ali, Qadir
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 149-167
Persistent link: https://www.econbiz.de/10014469246
Saved in:
2
Customer participation, innovative aspects of services and outcomes
Nyadzayo, Munyaradzi
;
Leckie, Civilai
;
Johnson, Lester W.
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013532100
Saved in:
3
Green innovation and environmental awareness driven green purchase intentions
Zameer, Hashim
;
Yasmeen, Humaira
- In:
Marketing intelligence & planning
40
(
2022
)
5
,
pp. 624-638
Persistent link: https://www.econbiz.de/10013393504
Saved in:
4
Decoding consumers' CSR scepticism : service recovery experience perspective
Kushwah, Mihir Kumar
;
Srivastava, Himanshu Shekhar
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 265-278
Persistent link: https://www.econbiz.de/10014312974
Saved in:
5
Dysfunctional customer behavior and commitment to service quality
Lee, Kangcheol
;
Gong, Taeshik
- In:
Marketing intelligence & planning
40
(
2022
)
8
,
pp. 1024-1037
Persistent link: https://www.econbiz.de/10013393638
Saved in:
6
Low-literate customer experience : an empirical exploration
Mishra, Anubhav A.
;
Verma, Megha
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 59-83
Persistent link: https://www.econbiz.de/10014469193
Saved in:
7
Celebrity endorsers and social media influencers for leveraging consumer advocacy and relationship intentions : a multivariate mediation analysis
Kalam, Abul
;
Goi, Chai Lee
;
Tiong, Ying Ying
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 84-119
Persistent link: https://www.econbiz.de/10014469195
Saved in:
8
Social media marketing for luxury brands : parasocial interactions and empowerment for enhanced loyalty and willingness to pay a premium
Zha, Tao
;
Eugene Cheng-xi Aw
;
Omkar Dastane
;
Fernando, …
- In:
Marketing intelligence & planning
41
(
2023
)
8
,
pp. 1138-1161
Persistent link: https://www.econbiz.de/10014428928
Saved in:
9
Creating brand love for payment apps through emotions
Kumar, Sushant
;
Prashar, Sanjeev
;
Shah, Arunima
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 279-292
Persistent link: https://www.econbiz.de/10014312975
Saved in:
10
Consumer discrimination in service recovery situations
Rohden, Simoni F.
;
Santos, Cristiane Pizzutti dos
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 293-309
Persistent link: https://www.econbiz.de/10014312978
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