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~isPartOf:"Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education"
~subject:"Social Web"
~subject:"Social relations"
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Viral marketing
28
Virales Marketing
28
Consumer behaviour
18
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18
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11
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11
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9
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8
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online reviews
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2
Line, Nathaniel D.
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DiPietro, Robin B.
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1
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1
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1
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1
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1
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
Journal of business research : JBR
95
Journal of retailing and consumer services
43
International journal of internet marketing and advertising : IJIMA
41
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
Information systems research : ISR
35
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
35
Journal of marketing communications
33
International journal of hospitality management
31
Tourism management : research, policies, practice
30
Journal of management information systems : JMIS
27
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
25
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
24
International journal of advertising : the review of marketing communications
23
Journal of marketing
23
Management science : journal of the Institute for Operations Research and the Management Sciences
21
Electronic commerce research
20
International journal of electronic marketing and retailing : IJEMR
20
International journal of advertising : the quarterly review of marketing communications
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
Journal of electronic commerce research : JECR
18
Journal of hospitality marketing & management
17
Journal of marketing management : MM
17
Journal of marketing research : JMR
17
Journal of travel and tourism marketing
17
Psychology & marketing
17
The journal of product & brand management
17
International journal of contemporary hospitality management
16
Journal of promotion management : innovations in planning and applied research
16
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
16
Technological forecasting & social change : an international journal
15
International journal of business information systems : IJBIS
14
Business horizons
13
International journal of consumer studies
13
International journal of technology marketing : IJTMkt
13
Journal of advertising research
13
Journal of internet commerce
12
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
11
Journal of the Academy of Marketing Science
11
Electronic markets : the international journal on networked business
10
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ECONIS (ZBW)
11
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1
Saving local restaurants : the impact of altruism, self-enhancement, and affiliation on restaurant customers' EWOM behavior
Hanks, Lydia
;
Line, Nathaniel D.
;
Dogru, Tarik
;
Lu, Lu
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
2
,
pp. 301-326
Persistent link: https://www.econbiz.de/10014633477
Saved in:
2
Let photos speak : the effect of user-generated visual content on hotel review helpfulness
Li, Chunhong
;
Kwok, Linchi
;
Xie, Karen L.
;
Liu, Jianwei
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
47
(
2023
)
4
,
pp. 665-690
Persistent link: https://www.econbiz.de/10014265802
Saved in:
3
Customer online feedback with an identity versus no identity : the influence on review comments
Jin, Dan
;
DiPietro, Robin B.
;
Watanabe, Nicholas M.
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
2
,
pp. 267-295
Persistent link: https://www.econbiz.de/10012800231
Saved in:
4
Online engagement among restaurant customers : the importance of enhancing flow for social media users
Kim, Bomin
;
Yoo, Myongjee
;
Yang, Wan
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
2
,
pp. 252-277
Persistent link: https://www.econbiz.de/10012201342
Saved in:
5
The effect of engagement in online social network on susceptibility to influence
Tussyadiah, Iis P.
;
Kausar, Devi Roza
;
Soesilo, …
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
2
,
pp. 201-223
Persistent link: https://www.econbiz.de/10011912170
Saved in:
6
Online traveler reviews as social influence : price is no longer king
Book, Laura A.
;
Tanford, Sarah
;
Montgomery, Rhonda
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
3
,
pp. 445-475
Persistent link: https://www.econbiz.de/10011900488
Saved in:
7
An expanded servicescape framework as the driver of place attachment and word of mouth
Line, Nathaniel D.
;
Hanks, Lydia
;
Kim, Woo Gon
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
3
,
pp. 476-499
Persistent link: https://www.econbiz.de/10011900489
Saved in:
8
Effects of restaurant satisfaction and knowledge sharing motivation on eWOM intentions : the moderating role of technology acceptance factors
Yang, Fiona X.
- In:
Journal of hospitality & tourism research : JHTR ; the …
41
(
2017
)
1
,
pp. 93-127
Persistent link: https://www.econbiz.de/10011632995
Saved in:
9
A "Triple A" typology of responding to negative consumer-generated online reviews
Sparks, Beverley
;
Bradley, Graham L.
- In:
Journal of hospitality & tourism research : JHTR ; the …
41
(
2017
)
6
,
pp. 719-745
Persistent link: https://www.econbiz.de/10011736938
Saved in:
10
The marketing effectiveness of social media in the hotel industry : a comparison of Facebook and Twitter
Leung, Xi Y.
;
Bai, Billy
;
Stahura, Kurt A.
- In:
Journal of hospitality & tourism research : JHTR ; the …
39
(
2015
)
2
,
pp. 147-169
Persistent link: https://www.econbiz.de/10011282983
Saved in:
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