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~isPartOf:"Journal of marketing"
~subject:"Beziehungsmarketing"
~subject:"Dienstleistungssektor"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Customer integration"
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Beziehungsmarketing
Dienstleistungssektor
Konsumentenverhalten
Customer integration
21
Kundenintegration
21
Consumer behaviour
8
Relationship marketing
8
Innovation
5
Innovation management
4
Innovationsmanagement
4
New product development
4
Produktentwicklung
4
Social Web
4
Social web
4
USA
4
United States
4
Betriebliche Wertschöpfung
3
Lieferantenmanagement
3
Supplier relationship management
3
Value creation
3
Brand
2
Customer satisfaction
2
Knowledge transfer
2
Kundenzufriedenheit
2
Markenartikel
2
Product design
2
Produktgestaltung
2
Wissenstransfer
2
customer participation
2
user innovation
2
user-generated content
2
Advertising
1
Advertising effects
1
Arbeitszufriedenheit
1
Auskunftspflicht
1
Bankgeschäft
1
Banking services
1
Bias
1
Brand management
1
Bundling strategy
1
Buyer power
1
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Article
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13
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English
13
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Fuchs, Christoph
3
Schreier, Martin
3
Dahl, Darren W.
2
Prandelli, Emanuela
2
Ballings, Michel
1
Chan, Kimmy Wa
1
Chang, Woojung
1
Fang, Eric
1
Franke, Nikolaus
1
Gopaldas, Ahir
1
Güntürkün, Pascal
1
Haumann, Till
1
Hewett, Kelly
1
Keinz, Peter
1
Kim, Ju-Young
1
Kumar, V.
1
Lam, Simon S. K.
1
Lee, Jongkuk
1
Lindridge, Andrew
1
Ma, Shuang
1
Meire, Matthijs
1
Melumad, Shiri
1
Meyer, Robert J.
1
Natter, Martin
1
Ozcan, Kerimcan
1
Ramaswamy, Venkatram
1
Schons, Laura Marie
1
Siebert, Anton
1
Simões, Cláudia
1
Spann, Martin
1
Steger, Christoph J.
1
Taylor, Steven A.
1
Van den Poel, Dirk
1
Wang, Yonggui
1
Wieseke, Jan
1
Yim, Chi-kin
1
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Journal of marketing
Journal of business research : JBR
93
Journal of retailing and consumer services
67
Industrial marketing management : the international journal for industrial and high-tech firms
38
The journal of services marketing
36
Journal of service management
32
International journal of hospitality management
24
The service industries journal
24
Journal of strategic marketing
19
SpringerLink / Bücher
19
The journal of business & industrial marketing
18
Service business
17
Journal of marketing management : MM
16
Journal of service research : JSR
16
The journal of product & brand management
16
Customer engagement : contemporary issues and challenges
14
Journal of the Academy of Marketing Science
14
Technological forecasting & social change : an international journal
13
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
12
International journal of innovation management
12
Journal of service theory and practice : JSTP
12
Marketing intelligence & planning
12
Tourism management : research, policies, practice
12
Handbook of research on customer engagement
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
Journal of service research
11
Services marketing quarterly
11
International journal of contemporary hospitality management
10
International journal of technology marketing : IJTMkt
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
Kundenintegration : Forum Dienstleistungsmanagement
9
The journal of brand management : an international journal
9
Business horizons
8
European journal of marketing
8
International journal of consumer studies
8
International journal of quality and service sciences
8
Journal of hospitality marketing & management
8
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ECONIS (ZBW)
13
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1
Full disclosure : how smartphones enhance consumer self-disclosure
Melumad, Shiri
;
Meyer, Robert J.
- In:
Journal of marketing
84
(
2020
)
3
,
pp. 28-45
Persistent link: https://www.econbiz.de/10012214892
Saved in:
2
Customer experience journeys : loyalty loops versus involvement spirals
Siebert, Anton
;
Gopaldas, Ahir
;
Lindridge, Andrew
; …
- In:
Journal of marketing
84
(
2020
)
4
,
pp. 45-66
Persistent link: https://www.econbiz.de/10012231616
Saved in:
3
The role of marketer-generated content in customer engagement marketing
Meire, Matthijs
;
Hewett, Kelly
;
Ballings, Michel
;
Kumar, V.
- In:
Journal of marketing
83
(
2019
)
6
,
pp. 21-42
Persistent link: https://www.econbiz.de/10012176245
Saved in:
4
Offerings as digitalized interactive platforms : a conceptual framework and implications
Ramaswamy, Venkatram
;
Ozcan, Kerimcan
- In:
Journal of marketing
82
(
2018
)
4
,
pp. 19-31
Persistent link: https://www.econbiz.de/10011880516
Saved in:
5
Project customization and the supplier revenue-cost dilemmas : the critical roles of supplier-customer coordination
Wang, Yonggui
;
Lee, Jongkuk
;
Fang, Eric
;
Ma, Shuang
- In:
Journal of marketing
81
(
2017
)
1
,
pp. 136-154
Persistent link: https://www.econbiz.de/10011636891
Saved in:
6
The effectiveness of customer participation in new product development : a meta-analysis
Chang, Woojung
;
Taylor, Steven A.
- In:
Journal of marketing
80
(
2016
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10011507442
Saved in:
7
Engaging customers in coproduction processes : how value-enhancing and intensity-reducing communication strategies mitigate the negative effects of coproduction intensity
Haumann, Till
;
Güntürkün, Pascal
;
Schons, Laura Marie
; …
- In:
Journal of marketing
79
(
2015
)
6
,
pp. 17-33
Persistent link: https://www.econbiz.de/10011410742
Saved in:
8
All that is users might not be gold : how labeling products as user designed backfires in the context of luxury fashion brands
Fuchs, Christoph
;
Prandelli, Emanuela
;
Schreier, Martin
; …
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 75-91
Persistent link: https://www.econbiz.de/10009793057
Saved in:
9
The innovation effect of user design : exploring consumers' innovation perceptions of firms selling products designed by users
Schreier, Martin
;
Fuchs, Christoph
;
Dahl, Darren W.
- In:
Journal of marketing
76
(
2012
)
5
,
pp. 18-32
Persistent link: https://www.econbiz.de/10009782922
Saved in:
10
The psychological effects of empowerment strategies on consumers' product demand
Fuchs, Christoph
;
Prandelli, Emanuela
;
Schreier, Martin
- In:
Journal of marketing
74
(
2010
)
1
,
pp. 65-79
Persistent link: https://www.econbiz.de/10003940542
Saved in:
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