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~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~language:"msa"
~subject:"Markenartikel"
~subject:"Online retailing"
~type_genre:"Article in journal"
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Markenartikel
Online retailing
Consumer behaviour
1,930
Konsumentenverhalten
1,929
Einzelhandel
666
Retail trade
666
Relationship marketing
583
Beziehungsmarketing
582
Customer satisfaction
421
Kundenzufriedenheit
419
Online-Handel
384
Service quality
332
Dienstleistungsqualität
331
Brand management
286
Markenführung
286
Brand image
243
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243
Social Web
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203
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202
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183
Online-Marketing
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English
Malay (macrolanguage)
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Park, Jungkun
8
Baier, Daniel
7
Dawes, John
5
Paul, Justin
5
Thaichon, Park
5
Dhir, Amandeep
4
Kumar, Vikas
4
Ladhari, Riadh
4
Pantano, Eleonora
4
Quach, Sara
4
Ainsworth, Jeremy
3
Akram, Umair
3
Chang, Ya Ping
3
De Canio, Francesca
3
Duan, Yongrui
3
Dwivedi, Abhishek
3
Elms, Jonathan
3
Fuentes, Christian
3
Hong, EunPyo
3
Hyun, Hyowon
3
Kaur, Puneet
3
Kumar, Sushant
3
Laroche, Michel
3
Lee, Daeho
3
Mortimer, Gary
3
Rese, Alexandra
3
Septianto, Felix
3
Silva, Susana C.
3
Talwar, Shalini
3
Trinh, Giang
3
Alrawad, Mahmaod
2
Ansari, Aisha Rehman
2
Anselmsson, Johan
2
Bala, Pradip Kumar
2
Ballantine, Paul W.
2
Barari, Mojtaba
2
Bashir, Shahid
2
Baumann, Chris
2
Beckers, Joris
2
Beneke, Justin
2
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
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Journal of retailing and consumer services
Journal of business research : JBR
465
The journal of brand management : an international journal
283
The journal of product & brand management
215
Electronic commerce research
133
Psychology & marketing
122
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
119
International journal of electronic marketing and retailing : IJEMR
114
Management science : journal of the Institute for Operations Research and the Management Sciences
108
Journal of internet commerce
104
Journal of retailing
98
Asia Pacific journal of marketing and logistics
97
Information systems research : ISR
97
International journal of hospitality management
88
European journal of marketing : EJM
87
International journal of retail & distribution management
86
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
84
European journal of operational research : EJOR
83
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
82
International journal of internet marketing and advertising : IJIMA
79
The international review of retail, distribution and consumer research
77
Journal of electronic commerce research : JECR
76
International journal of consumer studies
73
Cogent business & management
72
International journal of electronic commerce : IJEC
72
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
72
Journal of marketing
72
International journal of retail and distribution management
68
International journal of production economics
67
Journal of fashion marketing and management
67
International journal of business information systems : IJBIS
66
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
65
Electronic commerce research and applications
61
Journal of management information systems : JMIS
60
Transportation research / E : an international journal
60
Journal of international consumer marketing
58
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
58
Journal of the Academy of Marketing Science
57
Marketing intelligence & planning
56
Marketing letters : a journal of research in marketing
53
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ECONIS (ZBW)
543
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1
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543
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1
Applying the triple coherence line to in-store marketing plans to increase private label market share
Garrido-Morgado, Álvaro
;
González-Benito, Óscar
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462202
Saved in:
2
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
3
Counterfeit brands and Machiavellianism : consequences of counterfeit use for social perception
Razmus, Wiktor
;
Grabner-Kräuter, Sonja
;
Adamczyk, Grzegorz
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460822
Saved in:
4
Coupon promotion and inventory strategies of a supplier considering an e-commerce platform's omnichannel coupons
Zhang, Yue
;
Hu, Xiaojian
;
Yao, Gang
;
Xu, Liangcheng
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014462174
Saved in:
5
Customer definitions of moral value for retail brands : a qualitative understanding
Wei, Yunyi
;
Sit, Kokho
;
Ekinci, Yuksel
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462367
Saved in:
6
Customer inspiration in retailing : the role of perceived novelty and customer loyalty across offline and online channels
Frasquet Deltoro, Marta
;
Ieva, Marco
;
Mollá Descals, …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014460825
Saved in:
7
Customization at a glance : investigating consumer experiences in mobile commerce applications
Siyal, Abdul Waheed
;
Chen, Hongzhuan
;
Shah, Syed Jamal
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460860
Saved in:
8
Enhance understandings of Online Food Delivery's service quality with online reviews
Ma, Bohao
;
Wong, Yiik Diew
;
Teo, Chee Chong
;
Wang, Ziyang
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014460837
Saved in:
9
Exploring the stimulating role of augmented reality features in e-commerce : a three-staged hybrid approach
Xu, Xiao-Yu
;
Jia, Qing-Dan
;
Tayyab, Syed Muhammad Usman
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014462370
Saved in:
10
Hey Google, I trust you! : the consequences of brand anthropomorphism in voice-based artificial intelligence contexts
Patrizi, Michela
;
Šerić, Maja
;
Vernuccio, Maria
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014462234
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