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~isPartOf:"Journal of retailing and consumer services"
~subject:"Marketing management"
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Search: subject:"Relationship marketing"
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Marketing management
Relationship marketing
583
Beziehungsmarketing
582
Consumer behaviour
459
Konsumentenverhalten
459
Customer satisfaction
256
Kundenzufriedenheit
256
Dienstleistungsqualität
180
Service quality
180
Einzelhandel
176
Retail trade
176
Brand management
103
Markenführung
103
Online retailing
88
Online-Handel
88
Brand image
68
Markenimage
68
Social Web
64
Social web
64
Brand
58
Confidence
58
Vertrauen
58
Customer integration
57
Kundenintegration
57
Markenartikel
57
Internet marketing
53
Online-Marketing
53
Customer experience
47
E-commerce
46
Electronic Commerce
46
Viral marketing
45
Virales Marketing
45
Customer loyalty
41
Emotion
38
Customer service
36
Loyalty
36
Satisfaction
36
Kundenservice
35
Trust
33
Customer engagement
32
Brand loyalty
31
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18
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1
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Article
23
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23
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23
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English
23
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Abdo, Said Shabban
1
Adjei, Mavis T.
1
Agag, Gomaa
1
Agrawal, Shiv Ratan
1
Akansha Singh
1
Alamanos, Eleftherios
1
Almoraish, Ahmed
1
Andreassen, Tor W.
1
Azemi, Yllka
1
Barann, Benjamin
1
Baumann, Chris
1
Becker, Jörg
1
Bin, Liu
1
Bowman, Douglas
1
Bu, Yi
1
Carlson, Jamie
1
Chaib Lababdi, Houyem
1
Chen, Lin
1
Clark, Melissa N.
1
Clark, Moira K.
1
De Villiers, Rouxelle
1
Eid, Riyad
1
Gao, Mengjia
1
Gray, David
1
Guilbault, Melodi
1
Hermann, Andreas
1
Heuchert, Markus
1
Ho, Hillbun
1
Hobson, Ana
1
Hollebeek, Linda D.
1
Hoskins, Jake D.
1
Hu, Tun-I
1
Huang, Lin
1
Huang, Lingchen
1
Huang, Zongsheng
1
Jebrajakrithy, Charles
1
Jedsada Wongsansukcharoen
1
John, Surej P.
1
Johnson, Lester W.
1
Kreis, Henning
1
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Journal of retailing and consumer services
Industrial marketing management : the international journal for industrial and high-tech firms
46
Journal of business research : JBR
46
The journal of business & industrial marketing
29
Journal of strategic marketing
28
SpringerLink / Bücher
20
European journal of marketing : EJM
17
Journal of the Academy of Marketing Science
16
Business horizons
14
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
11
Journal of marketing communications
11
Journal of retailing
11
Cogent business & management
10
International journal of electronic customer relationship management : IJECRM
10
Journal of marketing
10
Journal of marketing management : MM
10
The journal of product & brand management
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of business-to-business marketing
9
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
9
Europäische Hochschulschriften / 5
8
Harvard-Business-Manager : das Wissen der Besten
8
International journal of hospitality management
8
The service industries journal
8
Asia Pacific journal of marketing and logistics
7
Gabler Edition Wissenschaft
7
International journal of internet marketing and advertising : IJIMA
7
International review on public and non-profit marketing
7
Jahrbuch der Absatz- und Verbrauchsforschung
7
Journal of marketing management : JMM ; journal of the Academy of Marketing
7
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
7
Marketing intelligence & planning
7
Marketing letters : a journal of research in marketing
7
Springer eBook Collection / Business and Economics
7
The journal of brand management : an international journal
7
The marketing review
7
International journal of retail & distribution management
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of international marketing
6
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ECONIS (ZBW)
23
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23
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1
Understanding the relationship between marketing analytics, customer agility, and customer satisfaction : a longitudinal perspective.
Agag, Gomaa
;
Shehawy, Yasser Moustafa
;
Almoraish, Ahmed
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462263
Saved in:
2
Effect of community relationship management,
relationship
marketing
orientation, customer engagement, and brand trust on brand loyalty : the case of a commercial bank in Thailand
Jedsada Wongsansukcharoen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209572
Saved in:
3
Can't touch this? : conceptualizing the customer touchpoint in the context of omni-channel retailing
Barann, Benjamin
;
Hermann, Andreas
;
Heuchert, Markus
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013169717
Saved in:
4
The impact of introducing a customer loyalty program on category sales and profitability
Chen, Lin
;
Bowman, Douglas
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013209486
Saved in:
5
Influencer marketing : homophily, customer value co-creation behaviour and purchase intention
Bu, Yi
;
Parkinson, Joy
;
Thaichon, Park
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013209657
Saved in:
6
Luxury fashion brand customers' perceptions of mobile marketing : evidence of multiple communications and marketing channels
Azemi, Yllka
;
Ozuem, Wilson
;
Wiid, Ria
;
Hobson, Ana
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013209692
Saved in:
7
Interacting with strategic waiting for store brand : online selling format selection
Huang, Lingchen
;
Huang, Zongsheng
;
Bin, Liu
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013364460
Saved in:
8
A conceptual framework of the antecedents of customer journey satisfaction in omnichannel retailing
Tueanrat, Yanika
;
Papagiannidis, Savvas
;
Alamanos, …
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012581885
Saved in:
9
Quality of channel integration and customer loyalty in omnichannel retailing : the mediating role of customer engagement and relationship program receptiveness
Gao, Mengjia
;
Huang, Lin
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012665902
Saved in:
10
A sequence analysis approach to segmenting credit card customers
Ho, Hillbun
;
Tien, Keng-Ming Terence
;
Wu, Anne
;
Singh, …
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012434227
Saved in:
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