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~isPartOf:"Journal of strategic marketing"
~source:"econis"
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Search: subject:"Relationship marketing"
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Beziehungsmarketing
161
Relationship marketing
161
Consumer behaviour
60
Konsumentenverhalten
60
Customer satisfaction
38
Kundenzufriedenheit
38
Marketing management
28
Marketingmanagement
28
Dienstleistungsqualität
26
Service quality
26
Social Web
22
Social web
22
Brand management
21
Lieferantenmanagement
21
Markenführung
21
Supplier relationship management
21
Customer integration
18
Kundenintegration
18
Brand image
16
Markenimage
16
Betriebliche Wertschöpfung
15
Confidence
15
Value creation
15
Vertrauen
15
Customer value
14
Kundenwert
14
Internet marketing
13
Online-Marketing
13
Einzelhandel
11
Retail trade
11
relationship marketing
11
Structural equation model
10
Strukturgleichungsmodell
10
Brand
9
Markenartikel
9
Online retailing
8
Online-Handel
8
Strategic management
8
Strategisches Management
8
E-commerce
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162
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Language
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English
162
Author
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Simkin, Lyndon
7
Dibb, Sally
4
Fernandes, Teresa
4
Pervan, Simon J.
4
Roy, Sanjit
4
Roy, Sanjit Kumar
4
Harrigan, Paul
3
Japutra, Arnold
3
Thaichon, Park
3
Ashill, Nicholas
2
Bang, Nguyen
2
Bove, Liliana L.
2
Canhoto, Ana Isabel Domingos
2
Diwan, Saloni Pawan
2
Farrell, Mark Anthony
2
Frazer, Lorelle
2
Giannakis, Damianos
2
Gupta, Samir
2
Hajli, Nick
2
Harker, Michael
2
Jaber, Faten
2
Jebarajakirthy, Charles
2
Mattsson, Jan
2
Meadows, Maureen
2
Naumann, Earl
2
Ngo, Liem Viet
2
O'Cass, Aron
2
Oczkowski, Edward A.
2
Paul, Justin
2
Pelham, Alfred M.
2
Polonsky, Michael J.
2
Rahman, Kaleel
2
Rizomyliotis, Ioannis
2
Sahi, Gurjeet Kaur
2
Siahtiri, Vida
2
Strong, Carolyn
2
Weaven, Scott
2
Zolfagharian, Mohammadali
2
Abdullateef, Aliyu Olayemi
1
Abeza, Gashaw
1
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Journal of strategic marketing
Journal of business research : JBR
626
Journal of retailing and consumer services
583
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
SpringerLink / Bücher
259
The journal of services marketing
225
The journal of business & industrial marketing
195
The service industries journal
184
Journal of the Academy of Marketing Science
165
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
Journal of travel and tourism marketing
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
104
Gabler Edition Wissenschaft
102
The journal of brand management : an international journal
101
Cogent business & management
100
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
99
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
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91
How to engage customers in co-creation : customers' motivations for collaborative innovation
Fernandes, Teresa
;
Remelhe, Pedro
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 311-326
Persistent link: https://www.econbiz.de/10011592005
Saved in:
92
Co-governance in the consumer engagement process : facilitating multi-beneficial value creation
Röndell, Jimmie G.
;
Sörhammar, David
;
Gidhagen, Mikael
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 327-345
Persistent link: https://www.econbiz.de/10011592013
Saved in:
93
The influence of customer loyalty on small island economies : an empirical and exploratory study
Ozuem, Wilson
;
Thomas, Tara
;
Lancaster, Geoffrey
- In:
Journal of strategic marketing
24
(
2016
)
6
,
pp. 447-469
Persistent link: https://www.econbiz.de/10011571006
Saved in:
94
Modelling customer advocacy : a PLS path modeling approach
Roy, Sanjit
- In:
Journal of strategic marketing
23
(
2015
)
5
,
pp. 380-398
Persistent link: https://www.econbiz.de/10011479430
Saved in:
95
Effects of relationship benefits and relationship proneness on relationship outcomes : a three-country comparison
Wei, Yujie
;
MacIntyre, Faye S.
;
Soparnot, Richard
- In:
Journal of strategic marketing
23
(
2015
)
5
,
pp. 436-456
Persistent link: https://www.econbiz.de/10011479434
Saved in:
96
The impact of hospital customer orientation on burnout of public hospital service workers in New Zealand
Rod, Michel
;
Ashill, Nicholas
- In:
Journal of strategic marketing
23
(
2015
)
3
,
pp. 189-208
Persistent link: https://www.econbiz.de/10011300905
Saved in:
97
Customer-to-customer interactions and word of mouth : conceptual extensions and empirical investigations
Rahman, Kaleel
;
Karpen, Ingo O.
;
Reid, Mike
;
Yüksel, Ülkü
- In:
Journal of strategic marketing
23
(
2015
)
4
,
pp. 287-304
Persistent link: https://www.econbiz.de/10011405796
Saved in:
98
Exploring brand attachment, its determinats and outcomes
Japutra, Arnold
;
Ekinici, Yuksel
;
Simkin, Lyndon
- In:
Journal of strategic marketing
22
(
2014
)
7
,
pp. 616-630
Persistent link: https://www.econbiz.de/10010502957
Saved in:
99
Exploring the roles of marketing and selling capabilities in delivering critical customer centric performance and brand performance outcomes for B2B firms
Siahtiri, Vida
;
O'Cass, Aron
;
Ngo, Liem Viet
- In:
Journal of strategic marketing
22
(
2014
)
5
,
pp. 379-395
Persistent link: https://www.econbiz.de/10010417135
Saved in:
100
CRM to social CRM : the integration of new technologies into customer relationship management
Choudhury, Musfiq Mannan
;
Harrigan, Paul
- In:
Journal of strategic marketing
22
(
2014
)
2
,
pp. 149-176
Persistent link: https://www.econbiz.de/10010359556
Saved in:
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