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~isPartOf:"The marketing review"
~isPartOf:"Tourism management : research, policies, practice"
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Search: subject_exact:"Event-Marketing"
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Event marketing
34
Event-Marketing
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Tourism
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The marketing review
Tourism management : research, policies, practice
International journal of event and festival management
29
Journal of travel and tourism marketing
21
International journal of hospitality management
18
Journal of business research : JBR
16
International journal of contemporary hospitality management
15
Tourism management perspectives : TMP
15
Journal of hospitality marketing & management
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Sport management review
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International journal of sport management and marketing : IJSMM
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of retailing and consumer services
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Journal of sport management : the official journal of the North American Society of Sport Management
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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European Sport management quarterly : ESMQ
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The journal of brand management : an international journal
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Journal of hospitality and tourism insights
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International journal of advertising : the quarterly review of marketing communications
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International journal of arts management
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International journal of retail & distribution management
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Journal of destination marketing & management
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Journal of marketing management : MM
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Journal of vacation marketing : an international journal
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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European journal of marketing : EJM
4
International journal of sports marketing & sponsorship
4
Journal of business economics and management
4
Journal of consumer behaviour : an international research review
4
Journal of promotion management : JPM
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Marketing : ZFP ; journal of research and management
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Marketing intelligence & planning
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Scandinavian journal of hospitality and tourism
4
African journal of business and economic research : AJBER
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Arts marketing : an international journal ; AM
3
Journal of business case studies
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Journal of food products marketing
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Journal of nonprofit & public sector marketing
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ECONIS (ZBW)
34
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1
Developing esport tourism through fandom experience at in-person events
Thompson, Jamie
;
Taheri, Babak
;
Scheuring, Florian
- In:
Tourism management : research, policies, practice
91
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013271660
Saved in:
2
How do destination negative events trigger tourists' perceived betrayal and boycott? : the moderating role of relationship quality
Su, LuJun
;
Jia, Bocong
;
Huang, Yinghua
- In:
Tourism management : research, policies, practice
92
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013326665
Saved in:
3
Factors influencing event media personnel's frame building process at the 2018 FIFA World Cup Russia
Sobral, Vitor
;
Fairley, Sheranne
;
O'Brien, Danny
- In:
Tourism management : research, policies, practice
92
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013326667
Saved in:
4
Experiencing culture in attractions, events and tour settings
Richards, Greg
;
King, Brian
;
Yeung, Emmy
- In:
Tourism management : research, policies, practice
79
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012237278
Saved in:
5
It was never ours : formalised event hosting rights and leverage
Kelly, Donna M.
;
Fairley, Sheranne
;
O'Brien, Danny
- In:
Tourism management : research, policies, practice
73
(
2019
),
pp. 123-133
Persistent link: https://www.econbiz.de/10012004912
Saved in:
6
Festival gamification : conceptualization and scale development
Liu, Chyong-Ru
;
Wang, Yao-Chin
;
Huang, Wen-Shiung
; …
- In:
Tourism management : research, policies, practice
74
(
2019
),
pp. 370-381
Persistent link: https://www.econbiz.de/10012128679
Saved in:
7
The role of iconic-historic commemorative events in event tourism : insights from the 20th and 25th anniversaries of the fall of the Berlin Wall
Viol, Maren
;
Todd, Louise
;
Theodoraki, Eleni
; …
- In:
Tourism management : research, policies, practice
69
(
2018
),
pp. 246-262
Persistent link: https://www.econbiz.de/10011903468
Saved in:
8
The congruity effects of commercial brand sponsorship in a regional event
Shin, Hakseung
;
Lee, Hoon
;
Perdue, Richard R.
- In:
Tourism management : research, policies, practice
67
(
2018
),
pp. 168-179
Persistent link: https://www.econbiz.de/10011841866
Saved in:
9
Event tourism and event imposition : a critical case study from Kangaroo Island, South Australia
Higgins-Desbiolles, Freya
- In:
Tourism management : research, policies, practice
64
(
2018
),
pp. 73-86
Persistent link: https://www.econbiz.de/10011774895
Saved in:
10
What about the event? : how do tourism leveraging strategies affect small-scale events?
Kelly, Donna M.
;
Fairley, Sheranne
- In:
Tourism management : research, policies, practice
64
(
2018
),
pp. 335-345
Persistent link: https://www.econbiz.de/10011775007
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