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~language:"eng"
~person:"Sharma, Piyush"
~person:"Wu, Luorong"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Konsumentenverhalten
Consumer behaviour
75
Customer satisfaction
31
Kundenzufriedenheit
31
Dienstleistungsqualität
28
Service quality
28
Beziehungsmarketing
17
Relationship marketing
17
Lieferantenmanagement
14
Supplier relationship management
14
Brand management
10
Markenführung
10
Viral marketing
10
Virales Marketing
10
B-to-B-Marketing
9
Business-to-business marketing
9
Innovation
9
Internet marketing
9
Online retailing
9
Online-Handel
9
Online-Marketing
9
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8
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8
Complaint management
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Cross-cultural management
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Markenimage
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China
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Emerging economies
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Experiment
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Firm performance
7
Gastronomie
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Article in journal
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75
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3
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3
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English
Author
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Sharma, Piyush
Wu, Luorong
Han, Heesup
113
Mattila, Anna S.
95
Lusk, Jayson L.
74
Phau, Ian
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
62
Grewal, Dhruv
60
Loureiro, Sandra Maria Correia
60
Nayga, Rodolfo M.
59
Jang, Soocheong
57
Septianto, Felix
55
Paul, Justin
53
Belk, Russell W.
52
Ko, Eunju
49
Laroche, Michel
48
Bagozzi, Richard P.
47
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Hollebeek, Linda D.
43
Diamantopoulos, Adamantios
42
Bang, Nguyen
40
Das, Gopal
39
Rajagopal
38
Thaichon, Park
38
Ko, Yong Jae
37
Vrontis, Demetris
37
Kim, Seongseop
36
Park, Jungkun
36
Hyun, Sunghyup Sean
35
Verhoef, Peter C.
35
Wong, IpKin Anthony
35
Moschis, George P.
34
Balaji, M. S.
33
Gierl, Heribert
33
Haws, Kelly L.
33
Prashar, Sanjeev
33
Rana, Nripendra P.
33
Walsh, Gianfranco
33
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International journal of hospitality management
12
The journal of services marketing
9
Journal of business research : JBR
8
Marketing intelligence & planning
5
European journal of marketing : EJM
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
International journal of contemporary hospitality management
3
Journal of international consumer marketing
3
Journal of retailing and consumer services
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Journal of hospitality marketing & management
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of marketing management : MM
2
Journal of service management
2
Tourism management : research, policies, practice
2
Cornell hospitality quarterly : CQ
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of euromarketing
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of service research : JSR
1
Journal of the Academy of Marketing Science
1
Journal of travel and tourism marketing
1
Psychology & marketing
1
The Cornell hospitality quarterly
1
The journal of product & brand management
1
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ECONIS (ZBW)
75
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1
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10
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75
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date (oldest first)
1
When and why nostalgic ads work (and do not work) : a social influence perspective
Huang, Huiling
;
Yang, Bi
;
Liu, Qing
;
Wu, Luorong
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014457826
Saved in:
2
Feeling luxe : a topic modeling × emotion detection analysis of luxury hotel experiences
Wu, Luorong
;
Yang, Wan
;
Gao, Yixing
;
Ma, Shihan
- In:
Journal of hospitality & tourism research : JHTR ; the …
47
(
2023
)
8
,
pp. 1425-1452
Persistent link: https://www.econbiz.de/10014424449
Saved in:
3
How consumption ritual affects group versus solo diners
Huang, Huiling
;
Yu, Xi
;
Liu, Qing
;
Wu, Luorong
; …
- In:
International journal of hospitality management
115
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014487563
Saved in:
4
How does mobile social media sharing benefit travel experiences?
Chen, Ye
;
Liu, Yuqing
;
Wu, Luorong
;
Li, Xiang
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
4
,
pp. 841-858
Persistent link: https://www.econbiz.de/10014245657
Saved in:
5
Mediating service experiences with online photos : the role of consumers' perceptions of the mediated servicescape
He, Zeya
;
Wu, Luorong
;
Li, Xiang
- In:
Journal of service management
34
(
2023
)
4
,
pp. 657-695
Persistent link: https://www.econbiz.de/10014338199
Saved in:
6
The numerical stroop effect on consumer preference to order healthy food
Cai, Ruiying
;
Lu, Lu
;
Wu, Luorong
- In:
International journal of hospitality management
113
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014325598
Saved in:
7
Platform-centric vs. multi-party service failure : an examination of consumers' negative word of mouth about sharing economy platforms
Wu, Luorong
;
Liu, Qing
;
Ma, Shihan
;
Hanks, Lydia
- In:
International journal of contemporary hospitality management
35
(
2023
)
4
,
pp. 1332-1375
Persistent link: https://www.econbiz.de/10014280782
Saved in:
8
Young people share, but do so differently : an empirical comparison of peer-to-peer accommodation consumption between millennials and Generation Z
Fan, Alei
;
Shin, Hhye Won
;
Shi, Jieyu (Jade)
;
Wu, Luorong
- In:
The Cornell hospitality quarterly
64
(
2023
)
3
,
pp. 322-337
Persistent link: https://www.econbiz.de/10014312200
Saved in:
9
Contextual differences in the moderating effects of price consciousness and social desirability in pay-what-you-want (PWYW) pricing
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Sharma, Piyush
- In:
Journal of business research : JBR
141
(
2022
),
pp. 13-25
Persistent link: https://www.econbiz.de/10013168029
Saved in:
10
Cultural differences in deliberate counterfeit purchase behavior
Sharma, Piyush
;
Chan, Ricky Y. K.
;
St. Davčik, Nebojša
; …
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 121-137
Persistent link: https://www.econbiz.de/10013172901
Saved in:
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