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~person:"Barnes, Stuart J."
~person:"Ibáñez-Sánchez, Sergio"
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Search: subject:"Virtual reality"
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Virtual reality
14
Virtuelle Realität
14
Consumer behaviour
9
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7
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7
Beziehungsmarketing
3
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technological embodiment
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AR filters
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Barnes, Stuart J.
Ibáñez-Sánchez, Sergio
Castronova, Edward
24
Jung, Timothy
16
Dieck, M. Claudia tom
15
Loureiro, Sandra Maria Correia
13
Ruyter, Ko de
11
Heller, Jonas
9
Rauschnabel, Philipp A.
9
Chylinski, Mathew
8
Flavián Blanco, Carlos
8
Hilken, Tim
8
Priddat, Birger P.
8
Teuteberg, Frank
8
Fiedler, Marina
7
Mahr, Dominik
7
Wagner, Gert G.
7
Wood, Natalie T.
7
Bell, Mark W.
6
Haruvy, Ernan
6
Hess, Thomas
6
Holtbrügge, Dirk
6
Innocenti, Alessandro
6
Leimeister, Jan Marco
6
McLean, Graeme J.
6
Orús, Carlos
6
Pantano, Eleonora
6
Pfeiffer, Jella
6
Pfeiffer, Thies
6
Schenk, Michael
6
Stieglitz, Stefan
6
Thomas, Oliver
6
Vartiainen, Matti
6
Zerres, Christopher
6
Barhorst, Jennifer Brannon
5
Ciaramitaro, Barbara L.
5
Cowan, Kirsten
5
Haenlein, Michael
5
Hofeditz, Lennart
5
Israel, Kai
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Journal of business research : JBR
3
Technological forecasting & social change : an international journal
3
Psychology & marketing
2
Business horizons
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of hospitality management
1
Journal of hospitality marketing & management
1
Journal of marketing management : MM
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ECONIS (ZBW)
14
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1
Augmented reality filters on social media : analyzing the drivers of playability based on uses and gratifications theory
Ibáñez-Sánchez, Sergio
;
Orús, Carlos
;
Flavián …
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 559-578
Persistent link: https://www.econbiz.de/10012817136
Saved in:
2
Virtual
reality
marketing and customer advocacy : transforming experiences from story-telling to story-doing
Regt, Anouk de
;
Plangger, Kirk
;
Barnes, Stuart J.
- In:
Journal of business research : JBR
136
(
2021
),
pp. 513-522
Persistent link: https://www.econbiz.de/10012663249
Saved in:
3
The
virtual
reality
value chain
Regt, Anouk de
;
Barnes, Stuart J.
;
Planger, Kirk
- In:
Business horizons
63
(
2020
)
6
,
pp. 737-748
Persistent link: https://www.econbiz.de/10012388323
Saved in:
4
The influence of scent on
virtual
reality
experiences : the role of aroma-content congruence
Flavián Blanco, Carlos
;
Ibáñez-Sánchez, Sergio
; …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 289-301
Persistent link: https://www.econbiz.de/10012430512
Saved in:
5
Impacts of technological embodiment through
virtual
reality
on potential guests' emotions and engagement
Flavián Blanco, Carlos
;
Ibáñez-Sánchez, Sergio
; …
- In:
Journal of hospitality marketing & management
30
(
2021
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012423251
Saved in:
6
Enhancing the customer experience with virtual and augmented reality : the impact of content and device type
Orús, Carlos
;
Ibáñez-Sánchez, Sergio
;
Flavián …
- In:
International journal of hospitality management
98
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013198479
Saved in:
7
The impact of virtual, augmented and mixed reality technologies on the customer experience
Flavián Blanco, Carlos
;
Ibáñez-Sánchez, Sergio
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 547-560
Persistent link: https://www.econbiz.de/10012024008
Saved in:
8
Integrating
virtual
reality
devices into the body : effects of technological embodiment on customer engagement and behavioral intentions toward the destination
Flavián Blanco, Carlos
;
Ibáñez-Sánchez, Sergio
; …
- In:
Journal of travel and tourism marketing
36
(
2019
)
7
,
pp. 847-863
Persistent link: https://www.econbiz.de/10012179483
Saved in:
9
Cyber-mavens and online flow experiences : evidence from virtual worlds
Barnes, Stuart J.
;
Pressey, Andrew D.
- In:
Technological forecasting & social change : an …
111
(
2016
),
pp. 285-296
Persistent link: https://www.econbiz.de/10011611963
Saved in:
10
Assessing the value of real-life brands in Virtual Worlds
Barnes, Stuart J.
;
Mattsson, Jan
;
Hartley, Nicole
- In:
Technological forecasting & social change : an …
92
(
2015
),
pp. 12-24
Persistent link: https://www.econbiz.de/10011389124
Saved in:
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