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~person:"Bilgihan, Anil"
~person:"Swoboda, Bernhard"
~subject:"Beziehungsmarketing"
~subject:"Gastronomie"
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Search: subject_exact:"Consumer Behaviour"
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Beziehungsmarketing
Gastronomie
Consumer behaviour
72
Konsumentenverhalten
69
Relationship marketing
27
Customer satisfaction
18
Einzelhandel
18
Kundenzufriedenheit
18
Retail trade
18
Deutschland
17
Germany
17
Brand management
16
Markenführung
16
Verbraucherverhalten
16
Brand image
13
Markenimage
13
Theorie
13
Theory
13
Dienstleistungsqualität
11
Service quality
11
Beschaffung
9
Procurement
9
Internet marketing
8
Online-Marketing
8
Confidence
7
Social Web
7
Social web
7
Vertrauen
6
Viral marketing
6
Virales Marketing
6
Website
6
Corporate reputation
5
Firmenimage
5
Online retailing
5
Online-Handel
5
Restaurant industry
5
China
4
Emotion
4
Hotel industry
4
Hotellerie
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9
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23
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English
22
German
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Bilgihan, Anil
Swoboda, Bernhard
Han, Heesup
49
Mattila, Anna S.
41
Hollebeek, Linda D.
34
Jang, Soocheong
33
Verhoef, Peter C.
26
Kumar, V.
24
Loureiro, Sandra Maria Correia
24
Line, Nathaniel D.
23
Hanks, Lydia
22
Huber, Frank
22
Bang, Nguyen
21
Rather, Raouf Ahmad
20
Klaus, Philipp
19
Prentice, Catherine
19
Ahn, Jiseon
18
Hyun, Sunghyup Sean
17
So, Kevin Kam Fung
17
Usman, Osly
17
Wong, IpKin Anthony
17
Gil Saura, Irene
16
Khan, Imran
16
Balaji, M. S.
15
Grewal, Dhruv
15
Gustafsson, Anders
15
Herrmann, Andreas
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Schramm-Klein, Hanna
15
Wangenheim, Florian von
15
DiPietro, Robin B.
14
Foscht, Thomas
14
Hwang, Jinsoo
14
Japutra, Arnold
14
Quach, Sara
14
Raab, Carola
14
Sesé, F. Javier
14
Tanford, Sarah
14
Aksoy, Lerzan
13
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Springer Fachmedien Wiesbaden
1
Springer-Verlag GmbH
1
Published in...
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International journal of contemporary hospitality management
3
International journal of hospitality management
3
Lehrbuch
3
SpringerLink / Bücher
3
Journal of retailing and consumer services
2
Lehrbuch Gabler
2
Handelsforschung
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International business review : the official journal of the European International Business Academy
1
International journal of consumer studies
1
International journal of quality and service sciences
1
International journal of retail & distribution management
1
Journal of business research : JBR
1
Journal of hospitality marketing & management
1
Journal of retailing
1
Journal of strategic marketing
1
Marketing : ZFP ; journal of research and management
1
The international review of retail, distribution and consumer research
1
The journal of product & brand management
1
Tourism management : research, policies, practice
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Tourism review : the official journal of the AIEST
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ECONIS (ZBW)
32
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32
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1
How perceptions of relationship investment influence customer loyalty : the mediating role of perceived value and the moderating role of relationship proneness
Menidjel, Choukri
;
Bilgihan, Anil
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014303204
Saved in:
2
The role of national institutions in the effects of consumers’ perceived customer orientation and firm innovativeness
Jacobs, Nele
;
Swoboda, Bernhard
- In:
International business review : the official journal of …
32
(
2023
)
5
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014450234
Saved in:
3
The determinants of retail customers' purchase intent
Menidjel, Choukri
;
Bilgihan, Anil
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2503-2520
Persistent link: https://www.econbiz.de/10013412526
Saved in:
4
How online trust and online brand equity translate online- and omni-channel-specific instruments into repurchase intentions
Swoboda, Bernhard
;
Winters, Amelie
;
Fränzel, Nils
- In:
Marketing : ZFP ; journal of research and management
43
(
2021
)
1/2
,
pp. 37-53
Persistent link: https://www.econbiz.de/10012600955
Saved in:
5
Reciprocity within major retail purchase channels and their effects on overall, offline and online loyalty
Swoboda, Bernhard
;
Winters, Amelie
- In:
Journal of business research : JBR
125
(
2021
),
pp. 279-294
Persistent link: https://www.econbiz.de/10012494066
Saved in:
6
Exploring the impact of personality traits on perceived relationship investment, relationship quality, and loyalty in the retail industry
Menidjel, Choukri
;
Bilgihan, Anil
;
Benhabib, Abderrezzak
- In:
The international review of retail, distribution and …
31
(
2021
)
1
,
pp. 106-129
Persistent link: https://www.econbiz.de/10012425335
Saved in:
7
Attention to Chinese menus with metaphorical or metonymic names : an eye movement lab experiment
Chen, Xianglan
;
Ren, Hulin
;
Liu, Yamin
;
Okumus, Bendegul
; …
- In:
International journal of hospitality management
84
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012146182
Saved in:
8
Identifying restaurant satisfiers and dissatisfiers : suggestions from online reviews
Bilgihan, Anil
;
Seo, Soobin
;
Choi, Jihee
- In:
Journal of hospitality marketing & management
27
(
2018
)
5
,
pp. 601-625
Persistent link: https://www.econbiz.de/10011919944
Saved in:
9
Psychological factors influencing customers' acceptance of smartphone diet apps when ordering food at restaurants
Okumus, Bendegul
;
Ali, Faizan
;
Bilgihan, Anil
;
Ozturk, …
- In:
International journal of hospitality management
72
(
2018
),
pp. 67-77
Persistent link: https://www.econbiz.de/10011872703
Saved in:
10
What drives Gen Y loyalty? Understanding the mediated moderating roles of switching costs and alternative attractiveness in the value-satisfaction-loyalty chain
Chuah, Stephanie Hui-wen
;
Marimuthu, Malliga
; …
- In:
Journal of retailing and consumer services
36
(
2017
),
pp. 124-136
Persistent link: https://www.econbiz.de/10011697928
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