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~person:"Han, Heesup"
~person:"Homburg, Christian"
~subject:"Konsumentenverhalten"
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Search: subject:"Management"
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Konsumentenverhalten
Beziehungsmarketing
162
Relationship marketing
162
Consumer behaviour
88
Theorie
80
Theory
80
Marketingmanagement
79
Deutschland
74
Germany
73
Customer satisfaction
71
Kundenzufriedenheit
71
Marketing management
64
Lieferantenmanagement
39
Supplier relationship management
39
Marketing
38
Vertrieb
37
Brand management
36
Markenführung
36
Dienstleistungsqualität
32
Service quality
32
Strategisches Management
32
Hotel industry
31
Hotellerie
31
Erfolgsfaktor
30
Success factor
29
Brand image
27
Markenimage
27
Physical distribution
25
Holiday behaviour
22
Urlaubsverhalten
22
Management
21
Marketingtheorie
18
Strategic management
18
Environmental management
17
Umweltmanagement
17
Kundenmanagement
16
Business-to-business marketing
15
Estimation
15
Salespeople
15
Schätzung
15
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Undetermined
53
Free
2
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Article
80
Book / Working Paper
8
Type of publication (narrower categories)
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Article in journal
76
Aufsatz in Zeitschrift
76
Graue Literatur
5
Non-commercial literature
5
Arbeitspapier
4
Aufsatz im Buch
4
Book section
4
Working Paper
4
Hochschulschrift
2
Thesis
2
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Language
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English
72
German
16
Author
All
Han, Heesup
Homburg, Christian
Mattila, Anna S.
57
Loureiro, Sandra Maria Correia
40
Hollebeek, Linda D.
39
Phau, Ian
39
Huber, Frank
35
Bang, Nguyen
34
Bauer, Hans H.
33
Kumar, V.
33
Verhoef, Peter C.
33
Wiedmann, Klaus-Peter
31
Ko, Eunju
30
Swoboda, Bernhard
30
Septianto, Felix
29
Herrmann, Andreas
28
Melewar, T. C.
28
Sarkar, Abhigyan
28
Gierl, Heribert
26
Vrontis, Demetris
25
Walsh, Gianfranco
25
Dawes, John
24
Prentice, Catherine
24
Rahman, Zillur
24
Usman, Osly
24
Pelsmacker, Patrick de
23
Bagozzi, Richard P.
22
Balaji, M. S.
22
Diamantopoulos, Adamantios
22
Hyun, Sunghyup Sean
22
Japutra, Arnold
22
Klaus, Philipp
22
Grewal, Dhruv
21
Guzman, Francisco
21
Khan, Imran
21
MacInnis, Deborah J.
21
Park, Jungkun
21
Rather, Raouf Ahmad
21
Sreejesh, S.
21
Wong, IpKin Anthony
21
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Institution
All
Wissenschaftliche Hochschule für Unternehmensführung
1
Published in...
All
Journal of travel and tourism marketing
22
International journal of hospitality management
17
International journal of contemporary hospitality management
8
Journal of hospitality marketing & management
5
Journal of the Academy of Marketing Science
4
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
4
Die Betriebswirtschaft : DBW
3
Journal of retailing and consumer services
2
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
2
Tourism and hospitality research : the surrey quarterly review
2
Tourism management : research, policies, practice
2
Controlling des Strukturwandels : Standortflexibilität und Kundenzufriedenheit schaffen
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
1
Gabler Research
1
Gabler Research / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of physical distribution and logistics management
1
Journal of Contemporary Issues in Business and Government
1
Journal of business research : JBR
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing
1
Marketing : ZFP ; journal of research and management
1
Research
1
Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
Tourism management perspectives : TMP
1
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ECONIS (ZBW)
88
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1
Exploring the factors that influence customers' willingness to switch from traditional hotels to green hotels
Quan, Lanji
;
Koo, Bonhak
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
3
,
pp. 185-202
Persistent link: https://www.econbiz.de/10014369779
Saved in:
2
If you don't care, I will switch : online retailers' behaviour on third-party logistics services
Abdul Hafaz Ngah
;
Thurasamy Ramayah
;
Han, Heesup
- In:
International journal of physical distribution and …
53
(
2023
)
7/8
,
pp. 813-837
Persistent link: https://www.econbiz.de/10014331839
Saved in:
3
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
4
Customer views on comprehensive green hotel selection attributes and analysis of importance-performance
Quan, Lanji
;
Kim, Jinkyung Jenny
;
Han, Heesup
- In:
Journal of travel and tourism marketing
39
(
2022
)
6
,
pp. 535-554
Persistent link: https://www.econbiz.de/10014234582
Saved in:
5
Food delivery application quality in customer brand loyalty formation : identifying its antecedent and outcomes
Lee, Soyeun Olivia
;
Han, Heesup
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014227210
Saved in:
6
Impact of hotels' sustainability practices on guest attitudinal loyalty : application of loyalty chain stages theory
Han, Heesup
;
Yu, Jongsik
;
Lee, Jin-soo
;
Kim, Wansoo
- In:
Journal of hospitality marketing & management
28
(
2019
)
8
,
pp. 905-925
Persistent link: https://www.econbiz.de/10012176742
Saved in:
7
The psychology of vacationers' hotel brand choice in a post-pandemic world
Kim, Jinkyung Jenny
;
Lee, Myong Jae
;
Han, Heesup
- In:
Journal of vacation marketing
29
(
2023
)
2
,
pp. 206-221
Persistent link: https://www.econbiz.de/10014246967
Saved in:
8
Tangible and intangible hotel in-room amenities in shaping customer experience and the consequences in the with-corona era
Kim, Jinkyung Jenny
;
Lee, Jin-soo
;
Han, Heesup
- In:
International journal of contemporary hospitality management
35
(
2023
)
2
,
pp. 657-681
Persistent link: https://www.econbiz.de/10013546072
Saved in:
9
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
10
Environmental corporate social responsibility and the strategy to boost the airline's image and customer loyalty intentions
Han, Heesup
;
Yu, Jongsik
;
Kim, Wansoo
- In:
Journal of travel and tourism marketing
36
(
2019
)
3
,
pp. 371-383
Persistent link: https://www.econbiz.de/10012179410
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