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~person:"Han, Heesup"
~person:"Neslin, Scott A."
~person:"Svensson, Göran"
~person:"Töpfer, Armin"
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Search: subject:"Customer relationship management"
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Beziehungsmarketing
142
Relationship marketing
142
Customer satisfaction
62
Kundenzufriedenheit
62
Consumer behaviour
54
Konsumentenverhalten
54
Lieferantenmanagement
24
Supplier relationship management
24
Confidence
23
Vertrauen
23
Dienstleistungsqualität
22
Service quality
22
Brand management
17
Hotel industry
17
Hotellerie
17
Markenführung
17
Brand image
14
Markenimage
14
Deutschland
13
Germany
13
Satisfaction
13
Theorie
13
Theory
13
satisfaction
12
Arbeitszufriedenheit
11
B-to-B-Marketing
11
Business-to-business marketing
11
Distribution channel
11
Job satisfaction
11
Vertriebsweg
11
Emotion
10
trust
10
Brand loyalty
9
Marketing management
9
Marketingmanagement
9
Quality management
9
Qualitätsmanagement
9
commitment
9
Airline
8
Customer value
8
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128
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101
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101
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26
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26
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5
Graue Literatur
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English
110
German
34
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2
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Han, Heesup
Neslin, Scott A.
Svensson, Göran
Töpfer, Armin
Bruhn, Manfred
126
Homburg, Christian
114
Kumar, V.
82
Verhoef, Peter C.
57
Huber, Frank
56
Bauer, Hans H.
52
Smith, Alan D.
50
Stauss, Bernd
50
Herrmann, Andreas
49
Piller, Frank T.
47
Hollebeek, Linda D.
46
Krafft, Manfred
45
Palmatier, Robert W.
41
Hippner, Hajo
39
Gil Saura, Irene
37
Mattila, Anna S.
37
Wilde, Klaus D.
35
Wiedmann, Klaus-Peter
34
Eggert, Andreas
33
Georgi, Dominik
33
Stock-Homburg, Ruth
33
Van den Poel, Dirk
33
Helmke, Stefan
32
Reichwald, Ralf
32
Grönroos, Christian
31
Hadwich, Karsten
31
Mittal, Vikas
31
Thaichon, Park
31
Prentice, Catherine
30
Schüller, Anne M.
30
Belz, Christian
29
Evanschitzky, Heiner
28
Günter, Bernd
28
Kleinaltenkamp, Michael
28
Loureiro, Sandra Maria Correia
28
Matzler, Kurt
28
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Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
20
International journal of hospitality management
17
Journal of travel and tourism marketing
17
International journal of contemporary hospitality management
6
The journal of business & industrial marketing
5
International journal of procurement management
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of business-to-business marketing
4
International journal of business excellence
3
Journal of hospitality marketing & management
3
Journal of marketing
3
Journal of retailing
3
Tuck School of Business working paper / Tuck School of Business at Dartmouth
3
International journal of business excellence : IJBEX
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of retailing and consumer services
2
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
2
Marketing intelligence & planning
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Springer eBook Collection / Business and Economics
2
SpringerLink / Bücher
2
Tourism management : research, policies, practice
2
African journal of economic and management studies : AJEMS
1
Benchmarking - Weg zu unternehmerischen Spitzenleistungen : [18. und 19. Oktober 1996] ; [Internationale Fachtagung zum Thema "Benchmarking - Weg zu unternehmerischen Spitzenleistungen"]
1
European business review
1
From Little's law to marketing science : essays in honor of John D.C. Little
1
Gabler Edition Wissenschaft / Forum Marketing
1
Handbook of research on customer equity in marketing
1
Handelsforschung
1
International Series in Quantitative Marketing
1
International journal of business governance and ethics : IJBGE
1
International journal of electronic customer relationship management : IJECRM
1
International journal of logistics economics and globalisation
1
International series in quantitative marketing
1
Journal of Contemporary Issues in Business and Government
1
Journal of business research : JBR
1
Journal of contemporary marketing science
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing research : JMR
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
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ECONIS (ZBW)
143
USB Cologne (EcoSocSci)
2
RePEc
1
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1
Precursors and outcomes of perceived value in B2B banking services : a nomological framework
Zietsman, Mariëtte Louise
;
Mostert, Pierre
;
Svensson, …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 330-353
Persistent link: https://www.econbiz.de/10014422300
Saved in:
2
Salespeople's sales performance skills in B2B of services firms : a cross-industrial study
Høgevold, Nils
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
European business review
36
(
2024
)
2
,
pp. 201-224
Persistent link: https://www.econbiz.de/10014513321
Saved in:
3
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
4
The antecedents and outcomes of micro-enterprise business banking customers' relationship satisfaction
Merwe, Michelle Caroline van der
;
Mostert, Pierre
; …
- In:
Journal of business-to-business marketing
31
(
2024
)
1
,
pp. 27-42
Persistent link: https://www.econbiz.de/10014514694
Saved in:
5
How physical stores enhance customer value : the importance of product inspection depth
Zhang, Jonathan Z.
;
Chang, Chun-Wei
;
Neslin, Scott A.
- In:
Journal of marketing
86
(
2022
)
2
,
pp. 166-185
Persistent link: https://www.econbiz.de/10013258823
Saved in:
6
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
7
The psychology of vacationers' hotel brand choice in a post-pandemic world
Kim, Jinkyung Jenny
;
Lee, Myong Jae
;
Han, Heesup
- In:
Journal of vacation marketing
29
(
2023
)
2
,
pp. 206-221
Persistent link: https://www.econbiz.de/10014246967
Saved in:
8
The impact of the relationship commitment and customer integration on supply chain performance
Ruzo-Sanmartín, Emilio
;
Abousamra, Alaa Abdelaziz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 943-957
Persistent link: https://www.econbiz.de/10014227519
Saved in:
9
A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Mostert, Pierre
; …
- In:
Journal of contemporary marketing science
6
(
2023
)
1
,
pp. 46-63
Persistent link: https://www.econbiz.de/10014301512
Saved in:
10
The role of trust and commitment as mediators between economic and non-economic satisfaction in sales manager B2B relationships
Ferro-Soto, Carlos
;
Padin, Carmen
;
Svensson, Göran
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 235-251
Persistent link: https://www.econbiz.de/10013539060
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