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~person:"Han, Heesup"
~subject:"Brand image"
~subject:"Consumer behaviour"
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Brand image
Consumer behaviour
Konsumentenverhalten
64
Beziehungsmarketing
53
Relationship marketing
53
Customer satisfaction
41
Kundenzufriedenheit
41
Hotel industry
31
Hotellerie
31
Dienstleistungsqualität
28
Service quality
28
Brand management
23
Markenführung
23
Markenimage
20
Holiday behaviour
18
Urlaubsverhalten
18
Environmental management
17
Umweltmanagement
17
Corporate Social Responsibility
12
Corporate social responsibility
12
Tourism
12
Tourismus
12
Environmental consciousness
11
Gastronomie
11
Restaurant industry
11
Umweltbewusstsein
11
Confidence
10
Vertrauen
10
Airline
9
Brand
9
Brand loyalty
9
Emotion
9
Fluggesellschaft
9
Markenartikel
9
Tourism marketing
9
Tourismusmarketing
9
Markentreue
8
Satisfaction
8
Tourism industry
8
Tourismuswirtschaft
8
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Undetermined
48
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2
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Article
64
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1
Type of publication (narrower categories)
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Article in journal
64
Aufsatz in Zeitschrift
64
Language
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English
65
Author
All
Han, Heesup
Burmann, Christoph
59
Mattila, Anna S.
57
Huber, Frank
42
Bauer, Hans H.
41
Loureiro, Sandra Maria Correia
41
Phau, Ian
41
Melewar, T. C.
40
Bang, Nguyen
38
Verhoef, Peter C.
36
Wiedmann, Klaus-Peter
36
Hollebeek, Linda D.
35
Keller, Kevin Lane
35
Kumar, V.
34
Esch, Franz-Rudolf
32
Herrmann, Andreas
32
Ko, Eunju
32
Swoboda, Bernhard
32
Rahman, Zillur
31
Sarkar, Abhigyan
29
Gierl, Heribert
28
Homburg, Christian
28
Romaniuk, Jenni
28
Septianto, Felix
28
Bruhn, Manfred
27
Dawes, John
27
Khan, Imran
27
Wong, IpKin Anthony
27
Gil Saura, Irene
25
Guzman, Francisco
25
MacInnis, Deborah J.
25
Usman, Osly
25
Walsh, Gianfranco
25
Diamantopoulos, Adamantios
24
Hyun, Sunghyup Sean
24
Japutra, Arnold
24
Pelsmacker, Patrick de
24
Prentice, Catherine
24
Balaji, M. S.
23
De Chernatony, Leslie
23
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Published in...
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Journal of travel and tourism marketing
22
International journal of hospitality management
17
International journal of contemporary hospitality management
8
Journal of hospitality marketing & management
5
Journal of retailing and consumer services
2
Tourism and hospitality research : the surrey quarterly review
2
Tourism management : research, policies, practice
2
International journal of physical distribution and logistics management
1
Journal of Contemporary Issues in Business and Government
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing
1
Tourism management perspectives : TMP
1
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ECONIS (ZBW)
65
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1
Exploring the factors that influence customers' willingness to switch from traditional hotels to green hotels
Quan, Lanji
;
Koo, Bonhak
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
3
,
pp. 185-202
Persistent link: https://www.econbiz.de/10014369779
Saved in:
2
If you don't care, I will switch : online retailers' behaviour on third-party logistics services
Abdul Hafaz Ngah
;
Thurasamy Ramayah
;
Han, Heesup
- In:
International journal of physical distribution and …
53
(
2023
)
7/8
,
pp. 813-837
Persistent link: https://www.econbiz.de/10014331839
Saved in:
3
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
4
Customer views on comprehensive green hotel selection attributes and analysis of importance-performance
Quan, Lanji
;
Kim, Jinkyung Jenny
;
Han, Heesup
- In:
Journal of travel and tourism marketing
39
(
2022
)
6
,
pp. 535-554
Persistent link: https://www.econbiz.de/10014234582
Saved in:
5
Food delivery application quality in customer brand loyalty formation : identifying its antecedent and outcomes
Lee, Soyeun Olivia
;
Han, Heesup
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014227210
Saved in:
6
Impact of hotels' sustainability practices on guest attitudinal loyalty : application of loyalty chain stages theory
Han, Heesup
;
Yu, Jongsik
;
Lee, Jin-soo
;
Kim, Wansoo
- In:
Journal of hospitality marketing & management
28
(
2019
)
8
,
pp. 905-925
Persistent link: https://www.econbiz.de/10012176742
Saved in:
7
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
8
The psychology of vacationers' hotel brand choice in a post-pandemic world
Kim, Jinkyung Jenny
;
Lee, Myong Jae
;
Han, Heesup
- In:
Journal of vacation marketing
29
(
2023
)
2
,
pp. 206-221
Persistent link: https://www.econbiz.de/10014246967
Saved in:
9
Tangible and intangible hotel in-room amenities in shaping customer experience and the consequences in the with-corona era
Kim, Jinkyung Jenny
;
Lee, Jin-soo
;
Han, Heesup
- In:
International journal of contemporary hospitality management
35
(
2023
)
2
,
pp. 657-681
Persistent link: https://www.econbiz.de/10013546072
Saved in:
10
Environmental corporate social responsibility and the strategy to boost the airline's image and customer loyalty intentions
Han, Heesup
;
Yu, Jongsik
;
Kim, Wansoo
- In:
Journal of travel and tourism marketing
36
(
2019
)
3
,
pp. 371-383
Persistent link: https://www.econbiz.de/10012179410
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