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~person:"Karjaluoto, Heikki"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Systematic review"
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Search: subject:"Customer relationship management"
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Beziehungsmarketing
19
Relationship marketing
19
Consumer behaviour
10
Konsumentenverhalten
10
Internet marketing
6
Online-Marketing
6
Brand management
5
Markenführung
5
Social Web
5
Social web
5
Customer satisfaction
4
Kundenzufriedenheit
4
B-to-B-Marketing
3
Business-to-business marketing
3
Einzelhandel
3
Mobile communications
3
Mobilkommunikation
3
Online retailing
3
Online-Handel
3
Retail trade
3
Viral marketing
3
Virales Marketing
3
Betriebliche Wertschöpfung
2
Customer experience
2
Customer value
2
Dienstleistungsqualität
2
Distribution channel
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Electronic Banking
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Electronic banking
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Finland
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Finnland
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Kundenwert
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Lieferantenmanagement
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Marketing management
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Marketingmanagement
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Multichannel strategy
2
Multikanalvertrieb
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Supplier relationship management
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Article
19
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Aufsatz in Zeitschrift
Systematic review
Article in journal
19
Aufsatz im Buch
5
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5
Conference paper
1
Konferenzbeitrag
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19
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Karjaluoto, Heikki
Han, Heesup
52
Kumar, V.
49
Hollebeek, Linda D.
38
Mattila, Anna S.
36
Gil Saura, Irene
35
Verhoef, Peter C.
35
Smith, Alan D.
31
Palmatier, Robert W.
30
Prentice, Catherine
30
Svensson, Göran
30
Homburg, Christian
29
Bruhn, Manfred
28
Herrmann, Andreas
27
Loureiro, Sandra Maria Correia
27
Agnihotri, Raj
24
Grewal, Dhruv
24
Hyun, Sunghyup Sean
24
Walsh, Gianfranco
24
Bang, Nguyen
23
Klaus, Philipp
23
Vrontis, Demetris
23
Huber, Frank
22
Thaichon, Park
22
Evanschitzky, Heiner
21
Ruyter, Ko de
21
Wong, IpKin Anthony
21
Balaji, M. S.
20
Harrigan, Paul
20
Kumar, Vikas
20
Quach, Sara
20
Wieseke, Jan
20
Rather, Raouf Ahmad
19
Sesé, F. Javier
19
Casidy, Riza
18
Kim, Wansoo
18
Neslin, Scott A.
18
Rahman, Zillur
18
Ahn, Jiseon
17
Heinonen, Kristina
17
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The international review of retail, distribution and consumer research
2
Business process management journal
1
Business strategy and the environment
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of electronic customer relationship management : IJECRM
1
International journal of electronic finance : IJEF
1
International journal of retail and distribution management
1
Journal of customer behaviour
1
Journal of financial services marketing : JFSM
1
Journal of interactive marketing
1
Journal of international marketing
1
Journal of retailing and consumer services
1
Journal of service management
1
Journal of service theory and practice : JSTP
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing intelligence & planning
1
Telecommunications policy : the international journal of digital economy, data sciences and new media
1
The journal of business & industrial marketing
1
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ECONIS (ZBW)
19
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1
Becoming TikTok famous : strategies for global brands to engage consumers in an emerging market
Wahid, Risqo
;
Karjaluoto, Heikki
;
Taiminen, Kimmo
; …
- In:
Journal of international marketing
31
(
2023
)
1
,
pp. 106-123
Persistent link: https://www.econbiz.de/10014233467
Saved in:
2
Digital content marketing on social media along the B2B customer journey : the effect of timely content delivery on customer engagement
Salonen, Anna
;
Mero, Joel
;
Munnukka, Juha
;
Zimmer, Marcus
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 12-26
Persistent link: https://www.econbiz.de/10014531704
Saved in:
3
Understanding the role of social media content in brand loyalty : a meta-analysis of user-generated content versus firm-generated content
Tyrväinen, Olli
;
Karjaluoto, Heikki
;
Ukpabi, Dandison
- In:
Journal of interactive marketing
58
(
2023
)
4
,
pp. 400-413
Persistent link: https://www.econbiz.de/10014425176
Saved in:
4
Negative eWOM and perceived credibility : a potent mix in consumer relationships
Izogo, Ernest Emeka
;
Jayawardhena, Chanaka
;
Karjaluoto, …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 149-169
Persistent link: https://www.econbiz.de/10013552690
Saved in:
5
Examining the impact of eWOM-triggered customer-to-customer interactions on travelers' repurchase and social media engagement
Izogo, Ernest Emeka
;
Mpinganjira, Mercy
;
Karjaluoto, Heikki
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
8
,
pp. 1872-1894
Persistent link: https://www.econbiz.de/10013391022
Saved in:
6
Personalization and hedonic motivation in creating customer experiences and loyalty in omnichannel retail
Tyrväinen, Olli
;
Karjaluoto, Heikki
;
Saarijärvi, Hannu
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012305392
Saved in:
7
Omnichannel experience : towards successful channel integration in retail
Tyrväinen, Olli
;
Karjaluoto, Heikki
- In:
Journal of customer behaviour
18
(
2019
)
1
,
pp. 17-34
Persistent link: https://www.econbiz.de/10012257442
Saved in:
8
Customer perceived value, satisfaction, and loyalty : the role of willingness to share information
Leppäniemi, Matti
;
Karjaluoto, Heikki
;
Saarijärvi, Hannu
- In:
The international review of retail, distribution and …
27
(
2017
)
2
,
pp. 164-188
Persistent link: https://www.econbiz.de/10011704061
Saved in:
9
The impact of service bundles on the mechanism through which functional value and price value affect WOM intent
Ranaweera, Chatura
;
Karjaluoto, Heikki
- In:
Journal of service management
28
(
2017
)
4
,
pp. 707-723
Persistent link: https://www.econbiz.de/10011731222
Saved in:
10
The impact of consumer local engagement on local store patronage and customer satisfaction
Skippari, Mika
;
Nyrhinen, Jussi
;
Karjaluoto, Heikki
- In:
The international review of retail, distribution and …
27
(
2017
)
5
,
pp. 485-501
Persistent link: https://www.econbiz.de/10011853922
Saved in:
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