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~person:"Kumar, Vikas"
~person:"Wölfle, Ralf"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Electronic Commerce
22
E-commerce
21
Online retailing
15
Online-Handel
15
Schweiz
9
Switzerland
8
Relationship marketing
7
Consumer behaviour
6
Konsumentenverhalten
6
Branchenentwicklung
5
India
5
Indien
5
Sector development
5
Business network
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Einzelhandel
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Internet marketing
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Prozessmanagement
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Social Web
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Social web
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Unternehmensnetzwerk
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Website
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Big Data
3
Big data
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Business process management
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Dienstleistungsqualität
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Service quality
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online retail
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Computernetz
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Kumar, Vikas
Wölfle, Ralf
Piller, Frank T.
12
Wirtz, Bernd W.
10
Ratten, Vanessa
8
Stormer, Henrik
8
Thaichon, Park
8
Hudetz, Kai
7
Leimstoll, Uwe
7
Quach, Sara
7
Schumann, Jan Hendrik
7
Chaffey, Dave
6
Smith, Alan D.
6
Theobald, Elke
6
Bauer, Hans H.
5
Civelek, Mustafa Emre
5
Karjaluoto, Heikki
5
Khosrowpour, Mehdi
5
Meier, Andreas
5
Muther, Andreas
5
Park, Jungkun
5
Straker, Karla
5
Usman, Osly
5
Weaven, Scott
5
Wrigley, Cara
5
Zhao, Jing
5
Alioski, Adrian
4
Bang, Nguyen
4
Bruhn, Manfred
4
Camilleri, Mark Anthony
4
Carlson, Jamie
4
Chung, Namho
4
Filieri, Raffaele
4
Frasquet Deltoro, Marta
4
Gallino, Santiago
4
Gao, Fei
4
Heinemann, Gerrit
4
Hjort, Klas
4
Hübner, Alexander
4
Konuş, Umut
4
Lee, Su-fang
4
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Kompetenzschwerpunkt E-Business
2
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Arbeitsberichte der Hochschule für Wirtschaft FHNW
1
International journal of business information systems : IJBIS
1
Journal of global marketing
1
Journal of internet commerce
1
Journal of retailing and consumer services
1
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
1
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ECONIS (ZBW)
7
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1
Investigating the impact of online brand communities on online customer engagement and brand loyalty
Gupta, Rajeev
;
Kumar, Vikas
;
Kaushik, Arun Kumar
; …
- In:
Journal of global marketing
36
(
2023
)
4
,
pp. 319-338
Persistent link: https://www.econbiz.de/10014390288
Saved in:
2
E-retail factors for customer activation and retention : an empirical study from Indian e-commerce customers
Kumar, Vikas
;
Ayodeji, Ogunmola Gabriel
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012434257
Saved in:
3
Determinants of the success of online retail in India
Kumar, Vikas
;
Ayodeji, Ogunmola Gabriel
- In:
International journal of business information systems : …
37
(
2021
)
2
,
pp. 246-262
Persistent link: https://www.econbiz.de/10012596507
Saved in:
4
Examining the antecedents and consequences of customers' trust toward mobile retail apps in India
Kaushik, Arun Kumar
;
Mohan, Geetha
;
Kumar, Vikas
- In:
Journal of internet commerce
19
(
2020
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10012179609
Saved in:
5
How social shopping retains customers? : capturing the essence of website quality and relationship quality
Hsu, Chia-Lin
;
Chen, Mu-Chen
;
Kumar, Vikas
- In:
Total quality management & business excellence : an …
29
(
2018
)
2
,
pp. 161-184
Persistent link: https://www.econbiz.de/10011854048
Saved in:
6
Studien zum B2C-E-Commerce : eine Übersicht über empirische Studien mit Schwerpunkt Schweiz
Leimstoll, Uwe
;
Wölfle, Ralf
-
2009
Persistent link: https://www.econbiz.de/10003890576
Saved in:
7
Studien zum B2C-E-Commerce : eine Übersicht über empirische Studien mit Schwerpunkt Schweiz
Leimstoll, Uwe
;
Wölfle, Ralf
-
2010
-
2. Aufl.
Persistent link: https://www.econbiz.de/10008688707
Saved in:
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