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~person:"Malhotra, Naresh K."
~person:"Voorhees, Clay M."
~subject:"Dienstleistungsqualität"
~subject:"USA"
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Dienstleistungsqualität
USA
Marktforschung
53
Market research
48
Marketing theory
29
Marketingtheorie
29
Consumer behaviour
27
Konsumentenverhalten
27
Marketing
23
Beziehungsmarketing
21
Relationship marketing
21
Theorie
21
Theory
21
Marketingmanagement
13
Service quality
13
Marketing management
12
Customer satisfaction
11
Kundenzufriedenheit
11
Marketingforschung
11
United States
10
Naresh K. Malhotra
9
B-to-B-Marketing
7
Brand management
7
Business-to-business marketing
7
Markenführung
7
Einzelhandel
6
Lieferantenmanagement
6
Online retailing
6
Online-Handel
6
Retail trade
6
Supplier relationship management
6
Beschwerdemanagement
5
Brand image
5
Complaint management
5
Confidence
5
Customer service
5
Dienstleistungssektor
5
International marketing
5
Internationales Marketing
5
Kundenservice
5
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Article
19
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4
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English
23
Author
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Malhotra, Naresh K.
Voorhees, Clay M.
Mattila, Anna S.
31
Han, Heesup
30
Bruhn, Manfred
27
Prentice, Catherine
26
Kotler, Philip
25
Kumar, V.
23
Smith, Alan D.
22
Waldfogel, Joel
21
Jang, Soocheong
18
McColl-Kennedy, Janet R.
18
Gustafsson, Anders
16
Hollebeek, Linda D.
16
Berry, Steven
15
Gong, Taeshik
15
Grewal, Dhruv
15
Klaus, Philipp
15
Sharma, Piyush
15
Czinkota, Michael R.
14
Homburg, Christian
14
Jones, D. G. Brian
14
Kaiser, Harry M.
14
Tadajewski, Mark
14
Berndt, Ernst R.
13
Calantone, Roger J.
13
Edvardsson, Bo
13
Gil Saura, Irene
13
Netessine, Serguei
13
Park, Jungkun
13
Stauss, Bernd
13
Walsh, Gianfranco
13
Balaji, M. S.
12
Day, George S.
12
Eizenberg, Alon
12
Grégoire, Yany
12
Quach, Sara
12
Ronkainen, Ilkka A.
12
Silk, Alvin J.
12
Sreejesh, S.
12
Van Vaerenbergh, Yves
12
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Journal of business-to-business marketing
3
Journal of business research : JBR
2
Journal of retailing
2
Journal of the Academy of Marketing Science
2
The journal of services marketing
2
International journal of physical distribution and logistics management
1
Journal of business logistics : JBL
1
Journal of international consumer marketing
1
Journal of marketing
1
Journal of retailing and consumer services
1
Journal of service research
1
Prentice-Hall international editions
1
Psychology & marketing
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
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ECONIS (ZBW)
23
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Date (oldest first)
1
Assessing the effects of service variability on consumer confidence and behavior
Voorhees, Clay M.
;
Beck, Jonathan M.
;
Randhawa, Praneet
; …
- In:
Journal of service research
24
(
2021
)
3
,
pp. 405-420
Persistent link: https://www.econbiz.de/10012592947
Saved in:
2
Engaging the avatar : the effects of authenticity signals during chat-based service recoveries
Esmark Jones, Carol L.
;
Hancock, Tyler
;
Kazandjian, Brett
; …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 703-716
Persistent link: https://www.econbiz.de/10013185032
Saved in:
3
Long-term oriented
marketing
relationships and ethical conduct in outsourcing sector
Ndubisi, Nelson Oly
;
Malhotra, Naresh K.
;
Capel, Celine …
- In:
Psychology & marketing
33
(
2016
)
5
,
pp. 372-388
Persistent link: https://www.econbiz.de/10011485883
Saved in:
4
An examination of the effects of omni-channel service offerings on retailer performance
Jones, Angela L.
;
Miller, Jason W.
;
Griffis, Stanley E.
; …
- In:
International journal of physical distribution and …
52
(
2022
)
2
,
pp. 150-169
Persistent link: https://www.econbiz.de/10013173425
Saved in:
5
The other extreme of the circumplex of emotion : an investigation of consumer outrage
Bourdeau, Brian L.
;
Cronin, J. J.
;
Padgett, Daniel T.
; …
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 312-325
Persistent link: https://www.econbiz.de/10014515634
Saved in:
6
Reply: Assessing B2B research in the
marketing
literature : focus versus relevance
LaPlaca, Peter J.
;
Katrichis, Jerome M.
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 55-61
Persistent link: https://www.econbiz.de/10003851198
Saved in:
7
Commentary on "The essence of business
marketing
theory, research and tactics : contributions by the Journal of Business-to-Business
Marketing
," by Lichtenthal, Mummalaneni, and Wi...
Malhotra, Naresh K.
;
Uslay, Can
;
Ndubisi, Nelson Oly
- In:
Journal of business-to-business marketing
15
(
2008
)
2
,
pp. 204-217
Persistent link: https://www.econbiz.de/10003814692
Saved in:
8
Commentary: relative presence of business-to-business research in the
marketing
literature : the demand-oriented path forward
Malhotra, Naresh K.
;
Uslay, Can
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 23-30
Persistent link: https://www.econbiz.de/10003851180
Saved in:
9
Service encounters, experiences and the customer journey : defining the field and a call to expand our lens
Voorhees, Clay M.
;
Fombelle, Paul W.
;
Gregoire, Yany
; …
- In:
Journal of business research : JBR
79
(
2017
),
pp. 269-280
Persistent link: https://www.econbiz.de/10011745316
Saved in:
10
Service sweethearting : its antecedents and customer consequences
Brady, Michael K.
;
Voorhees, Clay M.
;
Brusco, Michael J.
- In:
Journal of marketing
76
(
2012
)
2
,
pp. 81-98
Persistent link: https://www.econbiz.de/10009737486
Saved in:
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