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~subject:"Brand image"
~subject:"Markenimage"
~subject:"Online-Marketing"
~subject:"Tourism marketing"
~subject:"Tourismusmarketing"
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Search: person:"Morrison, Alastair M."
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12
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Morrison, Alastair M.
16
Wu, Bihu
4
Lehto, Xinran Y.
3
Chen, Ying-chen
2
Kim, Dae-Young
2
Tang, Liang
2
Tseng, Chi
2
Zhang, Jingru
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Brey, Eric T.
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Chen, Li-Hsin
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Cong, Li
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Feng, Ruomei
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Gui, Ying
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Tourism management : research, policies, practice
5
Journal of travel and tourism marketing
2
Tourism management perspectives : TMP
2
Annals of tourism research : ATR ; a social sciences journal
1
Journal of hospitality & leisure marketing : the international forum for research, theory & practice
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of vacation marketing : an international journal
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ECONIS (ZBW)
16
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1
Destination image : a consumer-based, big data-enabled approach
Zhong, Lina
;
Morrison, Alastair M.
;
Zheng, Chengjun
; …
- In:
Tourism review
78
(
2023
)
4
,
pp. 1060-1077
Persistent link: https://www.econbiz.de/10014323005
Saved in:
2
Tourism marketing : in the age of the consumer
Morrison, Alastair M.
-
2022
Persistent link: https://www.econbiz.de/10011616980
Saved in:
3
World tourism cities : a systematic approach to urban tourism
Morrison, Alastair M.
;
Maxim, Cristina
-
2022
Persistent link: https://www.econbiz.de/10012625162
Saved in:
4
Smart tourism destination experiences : the mediating impact of arousal levels
Wang, Jianying
;
Xie, Chaowu
;
Huang, Qiaowen
;
Morrison, …
- In:
Tourism management perspectives : TMP
35
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012296694
Saved in:
5
The view from above : the relevance of shared aerial drone videos for destination marketing
Stankov, Uglješa
;
Kennell, James
;
Morrison, Alastair M.
; …
- In:
Journal of travel and tourism marketing
36
(
2019
)
7
,
pp. 808-822
Persistent link: https://www.econbiz.de/10012179476
Saved in:
6
The right brew? : an analysis of the tourism experiences in rural Taiwan's coffee estates
Wang, Mei-jung
;
Chen, Li-Hsin
;
Su, Po-an
;
Morrison, …
- In:
Tourism management perspectives : TMP
30
(
2019
),
pp. 147-158
Persistent link: https://www.econbiz.de/10012007868
Saved in:
7
How country image affects tourists' destination evaluations : a moderated mediation approach
Zhang, Jingru
;
Wu, Bihu
;
Morrison, Alastair M.
;
Tseng, Chi
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
6
,
pp. 904-930
Persistent link: https://www.econbiz.de/10011917479
Saved in:
8
Is destination marketing organization microblogging in China delivering? : an empirical analysis of information supply against consumer information needs
Zhang, Jingru
;
Gui, Ying
;
Wu, Bihu
;
Morrison, Alastair M.
; …
- In:
Journal of vacation marketing : an international journal
22
(
2016
)
1
,
pp. 68-85
Persistent link: https://www.econbiz.de/10011540009
Saved in:
9
Social media micro-film marketing by Chinese destinations : the case of Shaoxing
Shao, Jun
;
Li, Xiong
;
Morrison, Alastair M.
;
Wu, Bihu
- In:
Tourism management : research, policies, practice
54
(
2016
),
pp. 439-451
Persistent link: https://www.econbiz.de/10011452150
Saved in:
10
Travel blogs on China as a destination image formation agent : a qualitative analysis using Leximancer
Tseng, Chi
;
Wu, Bihu
;
Morrison, Alastair M.
;
Chen, Ying-chen
- In:
Tourism management : research, policies, practice
46
(
2015
),
pp. 347-358
Persistent link: https://www.econbiz.de/10010486217
Saved in:
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