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~subject:"Consumer behaviour"
~subject:"Dienstleistungsqualität"
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Consumer behaviour
Dienstleistungsqualität
Low-cost strategy
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Niedrigpreisstrategie
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Airline
455
Fluggesellschaft
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Shy, Oz
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Truong Dothang
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Aydinliyim, Tolga
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Bakır, Mahmut
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Journal of air transport management
24
Journal of retailing and consumer services
13
Journal of retailing
8
Journal of business research : JBR
7
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7
Marketing letters : a journal of research in marketing
5
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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European journal of marketing : EJM
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Information systems research : ISR
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Journal of consumer behaviour : an international research review
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of economic psychology : research in economic psychology and behavioral economics
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Services marketing quarterly
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The TQM journal : the international review of organizational improvement
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The international review of retail, distribution and consumer research
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2007 Business & Economics Society International Conference ; Vol. 2
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ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
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Applied economics letters
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Asia Pacific journal of marketing and logistics
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Australasian marketing journal
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Betriebswirtschaftliche Forschung und Praxis : BFuP
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Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
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Consumer behavior analysis : (a) rational approach to consumer choice
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Consumer behavior review : CBR
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Decision sciences : DS
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ECONIS (ZBW)
222
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41
Do promotions make consumers more generous? : the impact of price promotions on consumers' donation behavior
Zhang, Kuangjie
;
Cai, Fengyan
;
Shi, Zhengyu
- In:
Journal of marketing
85
(
2021
)
3
,
pp. 240-255
Persistent link: https://www.econbiz.de/10012522238
Saved in:
42
Disproportionate redemption discounting : mental accounting of discounted credit
Cheng, Andong
;
Baskin, Ernest
- In:
Journal of business research : JBR
128
(
2021
),
pp. 156-163
Persistent link: https://www.econbiz.de/10012494449
Saved in:
43
The impact of service quality and price on passengers' loyalty towards low-cost airlines : the Southeast Asia perspective
Shen, Chao
;
Yahya, Yazkhiruni
- In:
Journal of air transport management
91
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012495501
Saved in:
44
A research on hedonic and utilitarian consumption behavior of young consumers on big discount days
Avcı, İbrahim
;
Yıldız, Salih
- In:
Handbook of research on applied AI for international …
,
(pp. 559-579)
.
2021
Persistent link: https://www.econbiz.de/10012303529
Saved in:
45
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
46
The influence of sharing versus self-use on the preference for different types of promotional offers
Yu, Annie Pei-I
;
Chuang, Shih-Chieh
;
Cheng, Yin-Hui
; …
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012238338
Saved in:
47
Flying on the clouds : how mobile applications enhance impulsive buying of low cost carriers
Ku, Edward C. S.
;
Chen, Chun-Der
- In:
Service business
14
(
2020
)
1
,
pp. 23-45
Persistent link: https://www.econbiz.de/10012172752
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48
A new digital service quality model and its strategic analysis in aviation industry using interval-valued intuitionistic fuzzy AHP
Büyüközkan, Gülçin
;
Havle, Celal Alpay
; …
- In:
Journal of air transport management
86
(
2020
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012253188
Saved in:
49
Low cost carriers in Southeast Asia : how does ticket price change the way passengers make their airline selection?
Truong Dothang
;
Pan, Jing Yu
;
Thapanat Buaphiban
- In:
Journal of air transport management
86
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012253198
Saved in:
50
Scarcity-based price promotions : how effective are they in a revenue management environment?
Noone, Breffni M.
;
Lin, Michael S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
6
,
pp. 883-907
Persistent link: https://www.econbiz.de/10012259597
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