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~subject:"Content management"
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Search: subject:"user generated content"
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Subject
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Content management
Social Web
299
Social web
299
user-generated content
236
Internet marketing
150
Online-Marketing
148
Viral marketing
142
Virales Marketing
142
User-generated content
135
Consumer behaviour
132
Konsumentenverhalten
132
Customer integration
82
Kundenintegration
82
Brand image
57
Markenimage
57
social media
56
Brand management
53
Markenführung
53
Online retailing
42
Online-Handel
42
Tourism
39
Beziehungsmarketing
38
Relationship marketing
38
Social media
38
Tourismus
36
Web 2.0 technologies
36
Web 2.0-Technologien
36
user generated content
35
Content Management
33
Electronic Commerce
33
E-commerce
32
Holiday behaviour
32
Urlaubsverhalten
32
Data Mining
31
Data mining
31
User Generated Content
30
Internet
27
Soziales Netzwerk
27
User generated content
27
Social network
26
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Undetermined
24
Free
2
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Article
33
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33
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33
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English
33
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Lukyanenko, Roman
2
Parsons, Jeffrey
2
Tan, Yong
2
Wiersma, Yolanda F.
2
Aaltonen, Aleksi
1
Abu Salih, Bilal
1
Al-Barakati, Abdullah
1
Albuquerque, Paulo
1
Banerjee, Shrabastee
1
Bengov, Peter
1
Burns, Alvin C.
1
Capatina, Alexandru
1
Caruana, Albert
1
Cassar, Mario
1
Chatow, Udi
1
Chen, Jianqing
1
Chen, Kay-Yut
1
Clement, Michel
1
Dahl, Darren W.
1
Dellarocas, Chrysanthos
1
Evans, Geraint
1
Fischbach, Sarah
1
Fu, Ning
1
Gafni, Ruti
1
Gal-Or, Esther
1
Geri, Nitza
1
Geru, Marius
1
Geylani, Tansev
1
Ghose, Anindya
1
Godnov, Uroš
1
Guerrero, Veronica
1
Hauser, John R.
1
Hou, Yingjian
1
Huang, Hong Jun
1
Huang, Jinghua
1
Ipeirotis, Panagiotis G.
1
Jamal, Zainab
1
Jiang, Zhenhui
1
Kane, Gerald C.
1
Konietzny, Jirka
1
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Information systems research : ISR
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Analele Universităţii Dunărea de Jos Galaţi / 1
1
Economic research
1
Electronic commerce research
1
IEEE transactions on engineering management : EM
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of internet marketing and advertising : IJIMA
1
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
1
International journal of market research
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business & entrepreneurship : JBE
1
Journal of electronic commerce research : JECR
1
Journal of global operations and strategic sourcing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of international trade & commerce
1
Journal of marketing
1
Journal of marketing research
1
Journal of media business studies
1
Journal of the Academy of Marketing Science
1
Management information systems : mis quarterly
1
Marketing science
1
Omega : the international journal of management science
1
Scandinavian journal of hospitality and tourism
1
Technological forecasting & social change : an international journal
1
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ECONIS (ZBW)
33
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1
Understanding brand-related content consumption : the role of source of content, persuasive knowledge, and product type
Nguyen, Chi T. K.
;
Park, Jusik
- In:
Journal of international trade & commerce
18
(
2022
)
5
,
pp. 93-113
Persistent link: https://www.econbiz.de/10013483296
Saved in:
2
Rejoinder on "Frontiers: the interplay of
user-generated
content
, content industry revenues, and platform regulation: quasi-experimental evidence from YouTube"
Wlömert, Nils
;
Papies, Dominik
;
Clement, Michel
; …
- In:
Marketing science
43
(
2024
)
1
,
pp. 16-19
Persistent link: https://www.econbiz.de/10014470080
Saved in:
3
Transparency management of content creators on social media : motivation, tenure, and status
Lee, S. S.
;
Shin, Jieun
;
Won, Jungyun
- In:
Journal of media business studies
20
(
2023
)
3
,
pp. 264-283
Persistent link: https://www.econbiz.de/10014319846
Saved in:
4
Let photos speak : the effect of user-generated visual content on hotel review helpfulness
Li, Chunhong
;
Kwok, Linchi
;
Xie, Karen L.
;
Liu, Jianwei
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
47
(
2023
)
4
,
pp. 665-690
Persistent link: https://www.econbiz.de/10014265802
Saved in:
5
Physician selection based on
user-generated
content
considering interactive criteria and risk preferences of patients
Liu, Fan
;
Liao, Huchang
;
Al-Barakati, Abdullah
- In:
Omega : the international journal of management science
115
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014304592
Saved in:
6
Customer encounter satisfaction and narrative force : an investigation of
user-generated
content
on TripAdvisor
Cassar, Mario
;
Konietzny, Jirka
;
Caruana, Albert
- In:
Scandinavian journal of hospitality and tourism
23
(
2023
)
1
,
pp. 51-72
Persistent link: https://www.econbiz.de/10014291580
Saved in:
7
The cultural influences of narrative content on consumers' perceptions of helpfulness
Fu, Ning
- In:
International journal of market research
64
(
2022
)
3
,
pp. 354-375
Persistent link: https://www.econbiz.de/10013257988
Saved in:
8
Bridging the semantic gap between customer needs and design specifications using
user-generated
content
Wang, Yue
;
Luo, Linkai
;
Liu, Hai
- In:
IEEE transactions on engineering management : EM
69
(
2022
)
4
,
pp. 1622-1634
Persistent link: https://www.econbiz.de/10013357010
Saved in:
9
Using artificial intelligence on social media's
user
generated
content
for disruptive marketing strategies in eCommerce
Geru, Marius
;
Micu, Angela Eliza
;
Capatina, Alexandru
; …
- In:
Analele Universităţii Dunărea de Jos Galaţi / 1
23
(
2018
)
3
,
pp. 5-11
Persistent link: https://www.econbiz.de/10012028387
Saved in:
10
Interacting
user-generated
content
technologies : how questions and answers affect consumer reviews
Banerjee, Shrabastee
;
Dellarocas, Chrysanthos
;
Zervas, …
- In:
Journal of marketing research
58
(
2021
)
4
,
pp. 742-761
Persistent link: https://www.econbiz.de/10012593940
Saved in:
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