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Search: subject:"Kundenanalyse"
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Kundenanalyse
205
Customer analysis
202
Beziehungsmarketing
71
Relationship marketing
71
Consumer behaviour
49
Konsumentenverhalten
49
Einzelhandel
27
Retail trade
27
Online retailing
21
Online-Handel
21
Theorie
21
Theory
21
Market research
18
Marktforschung
18
Multichannel strategy
16
Multikanalvertrieb
16
Deutschland
15
Germany
15
USA
14
United States
14
Data Mining
11
Data mining
11
Customer value
10
Kundenwert
10
Financial services
8
Finanzdienstleistung
8
Marketing management
8
Marketingmanagement
8
Distribution channel
7
E-commerce
7
Electronic Commerce
7
Market segmentation
7
Marktsegmentierung
7
Omnichannel
7
Vertriebsweg
7
Computer-assisted marketing
6
Customer data
6
Dienstleistungsqualität
6
Food retailing
6
IT-gestütztes Marketing
6
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Undetermined
37
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5
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Article
203
Book / Working Paper
2
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Article in journal
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205
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153
Book section
153
Hochschulschrift
79
Graue Literatur
69
Non-commercial literature
69
Thesis
56
Working Paper
48
Arbeitspapier
42
Case study
17
Collection of articles of several authors
17
Fallstudie
17
Sammelwerk
17
Dissertation u.a. Prüfungsschriften
14
Ratgeber
12
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10
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9
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8
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8
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4
Sammlung
4
Lehrbuch
3
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2
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2
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2
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2
Accompanied by computer file
1
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1
Checkliste
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1
Elektronischer Datenträger
1
Elektronischer Datenträger als Beilage
1
Forschungsbericht
1
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Handbuch
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English
158
German
45
French
2
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Al-Busaidi, Kamla Ali
3
Bauer, Hans H.
3
Buxel, Holger
3
Ranjan, Jayanthi
3
Walsh, Gianfranco
3
Boztuğ, Yasemin
2
Fader, Peter
2
Hammerschmidt, Maik
2
Herrmann, Andreas
2
Hou, Jianwei
2
Krafft, Manfred
2
Kumar, V.
2
Liu, Qihong
2
Reisinger, Heribert
2
Salojärvi, Hanna
2
Schettgen, Gabriele
2
Schröder, Hendrik
2
Serfes, Konstantinos
2
Silberer, Günter
2
Sondermann, Nikolaus
2
Steinmann, Sascha
2
Vrechopoulos, Adam
2
Abbasi, Ahmed
1
Adam, Stewart
1
Adkins, Natalie Ross
1
Agarwal, Ruchi
1
Ahmed, Habib
1
Akturk, M. Serkan
1
Al-Batayneh, Rafat M.
1
Al-Qaisi, Khaldoun M.
1
Altamirano, Nelson
1
Amorim, Pedro
1
Anand, Kamaljit Singh
1
Angelis, Matteo de
1
Anić, Ivan-Damir
1
Apostolou, Konstantina
1
Arias-Aranda, Daniel
1
Baier, Daniel
1
Bailey, Christine
1
Baines, Paul R.
1
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The international review of retail, distribution and consumer research
7
The service industries journal
7
Jahrbuch der Absatz- und Verbrauchsforschung
5
Journal of business research : JBR
5
Die Bank
4
Journal of retailing and consumer services
4
Journal of targeting, measurement and analysis for marketing
4
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
4
Harvard-Business-Manager : das Wissen der Besten
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of electronic customer relationship management : IJECRM
3
International journal of market research : JMRS ; the journal of the Market Research Society
3
Journal of business economics : JBE
3
Journal of retailing
3
Journal of the Academy of Marketing Science
3
Marketing letters : a journal of research in marketing
3
Asia Pacific journal of marketing and logistics
2
Auditing : a journal of practice & theory
2
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
2
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
2
European journal of marketing : EJM
2
European journal of operational research : EJOR
2
European retail research
2
HMD : Praxis der Wirtschaftsinformatik
2
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
2
International journal of production economics
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of technology marketing : IJTMkt
2
Jahrbuch ... schweizerische Tourismuswirtschaft
2
Jahrbuch Marketing ... : Trendthemen und Tendenzen
2
Journal für Betriebswirtschaft : management review quarterly
2
Journal of consumer behaviour : an international research review
2
Journal of economics & management strategy : JEMS
2
Journal of financial services marketing : JFSM
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing management : MM
2
Journal of marketing theory and practice
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
MIT sloan management review
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
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ECONIS (ZBW)
205
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1
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205
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1
Exploring the role of omnichannel retailing technologies : future research directions
Thaichon, Park
;
Quach, Sara
;
Barari, Mojtaba
;
Nguyen …
- In:
Australasian marketing journal : AMJ ; official journal …
32
(
2024
)
2
,
pp. 162-177
Persistent link: https://www.econbiz.de/10014631686
Saved in:
2
Analyzing financial risk and profitability in the UAE banking sector
Ibrahim, Mukdad
- In:
International journal of finance & banking studies : JJFBS
12
(
2023
)
1
,
pp. 41-47
Persistent link: https://www.econbiz.de/10014308012
Saved in:
3
Conceptualizing green strategies' effects on customer experience in the context of omnichannel retailing
Sfakianaki, Emmanouela
;
Vrechopoulos, Adam
;
Lazaris, Chris
- In:
International journal of innovation and technology …
19
(
2022
)
5
,
pp. 1-29
Persistent link: https://www.econbiz.de/10014232355
Saved in:
4
Exploring omnichannel strategies : a path to improve customer experiences
Silva, Susana C.
;
Silva, Francisca Pinto
;
Dias, Joana Carmo
- In:
International journal of retail and distribution management
52
(
2024
)
1
,
pp. 62-88
Persistent link: https://www.econbiz.de/10014484202
Saved in:
5
Learning efficient in-store picking strategies to reduce customer encounters in omnichannel retail
Neves-Moreira, Fábio
;
Amorim, Pedro
- In:
International journal of production economics
267
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014460472
Saved in:
6
Customer experiences in omnichannel retail environments : a thematic literature review
Both, Alina
;
Steinmann, Sascha
- In:
The international review of retail, distribution and …
33
(
2023
)
5
,
pp. 445-478
Persistent link: https://www.econbiz.de/10014558937
Saved in:
7
Is the shopper always the king/queen? : study of omnichannel retail technology use and shopping orientations
Mimoun, Mohamed Slim Ben
;
Lancelot Miltgen, Caroline
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013169648
Saved in:
8
Omnichannel retailing strategy : a systematic review
Hailu, Aregu Asmare
;
Zewdie, Shimelis
- In:
The international review of retail, distribution and …
32
(
2022
)
1
,
pp. 59-79
Persistent link: https://www.econbiz.de/10012873360
Saved in:
9
Customer engagement model and consumer behaviour within omnichannel retailing
Theocharis, Dimitrios
;
Tsekouropoulos, Georgios
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
1/2
,
pp. 131-144
Persistent link: https://www.econbiz.de/10013258250
Saved in:
10
Targeting customers under response-dependent costs
Haupt, Johannes Sebastian
;
Lessmann, Stefan
- In:
European journal of operational research : EJOR
297
(
2022
)
1
,
pp. 369-379
Persistent link: https://www.econbiz.de/10013259335
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