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~isPartOf:"European journal of marketing : EJM"
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European journal of marketing : EJM
Marketing intelligence & planning
Industrial marketing management : the international journal for industrial and high-tech firms
589
The journal of business & industrial marketing
235
Journal of business-to-business marketing
126
Journal of business research : JBR
96
SpringerLink / Bücher
65
Handbook of business-to-business marketing
35
Journal of marketing
32
Springer eBook Collection
28
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
27
Research
23
Journal of the Academy of Marketing Science
19
The journal of personal selling & sales management : JPSSM
19
Gabler Edition Wissenschaft
18
Harvard-Business-Manager : das Wissen der Besten
18
Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
17
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Harvard business review : HBR
15
Innovation in pricing : contemporary theories and best practices
15
Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
15
Springer eBook Collection / Business and Economics
14
Europäische Hochschulschriften / 5
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Journal of customer behaviour
13
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
12
Journal of business market management : JBM
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Journal of strategic marketing
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Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
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essentials
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Business-to-Business-Marketing
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Journal of marketing management : MM
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Journal of marketing theory and practice
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Journal of personal selling & sales management
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
11
Psychology & marketing
10
The service industries journal
10
B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten
9
Brand the Future : systematische Markenentwicklung im B2B
9
Field guide to case study research in business-to-business marketing and purchasing
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
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ECONIS (ZBW)
30
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1
Organisational and environmental indicators of B2B sales performance
Høgevold, Nils M.
;
Rodríguez, Rocío
;
Svensson, Gøran
; …
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 33-56
Persistent link: https://www.econbiz.de/10013172882
Saved in:
2
The effect of marketing communication on business relationship loyalty
Hänninen, Nora
;
Karjalouto, Heikki
- In:
Marketing intelligence & planning
35
(
2017
)
4
,
pp. 458-472
Persistent link: https://www.econbiz.de/10011723756
Saved in:
3
Drivers of contract renewal in international B2B services : a firm-level analysis
Williams, Paul Jeremy
;
Khan, M. Sajid
;
Semaan, Rania
; …
- In:
Marketing intelligence & planning
35
(
2017
)
3
,
pp. 358-376
Persistent link: https://www.econbiz.de/10011706982
Saved in:
4
Social bonding as a determinant of share of wallet and cross-buying behaviour in B2B relationships
Paulssen, Marcel
;
Roulet, Raphael
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 1011-1028
Persistent link: https://www.econbiz.de/10011708799
Saved in:
5
Investigating the online customer experience : a B2B perspective
McLean, Graeme J.
- In:
Marketing intelligence & planning
35
(
2017
)
5
,
pp. 657-672
Persistent link: https://www.econbiz.de/10011774644
Saved in:
6
Drivers leading firm adoption of internet banking services
Claro, Danny Pimentel
;
Rosa, Ramon B.
- In:
Marketing intelligence & planning
34
(
2016
)
3
,
pp. 336-354
Persistent link: https://www.econbiz.de/10011570782
Saved in:
7
Social media brand building strategies in B2B companies
Cawsey, Timothy
;
Rowley, Jennifer
- In:
Marketing intelligence & planning
34
(
2016
)
6
,
pp. 754-776
Persistent link: https://www.econbiz.de/10011571179
Saved in:
8
B2B service brand identity and brand performance : an empirical investigation in the UK's B2B IT services sector
Coleman, Darren Andrew
;
De Chernatony, Leslie
; …
- In:
European journal of marketing : EJM
49
(
2015
)
7/8
,
pp. 1139-1162
Persistent link: https://www.econbiz.de/10011338809
Saved in:
9
Brand equity, satisfaction, and switching costs : an examination of effects in the business-to-business setting
Biedenbach, Galina
;
Bengtsson, Maria
;
Marell, Agneta
- In:
Marketing intelligence & planning
33
(
2015
)
2
,
pp. 164-178
Persistent link: https://www.econbiz.de/10011326052
Saved in:
10
Context into text into context : marketing practice into theory; marketing theory into practice
Smith, Terry
;
Williams, Tom
;
Lowe, Sid
;
Rod, Michel
; …
- In:
Marketing intelligence & planning
33
(
2015
)
7
,
pp. 1027-1046
Persistent link: https://www.econbiz.de/10011447936
Saved in:
11
Eye for eye : examining retaliation in business-to-business relationships
Vidal, David
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 47-67
Persistent link: https://www.econbiz.de/10010344386
Saved in:
12
Gratitude in relationship marketing : theoretical development and directions for future research
Raggio, Randle D.
;
Walz, Anna M.
;
Godbole, Mousumi Bose
; …
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 2-24
Persistent link: https://www.econbiz.de/10010344388
Saved in:
13
Impact of service quality dimensions on the formation of customer value in B To B services
Munnukka, Juha
;
Järvi, Pentti
;
Outi, Uusitalo
- In:
Marketing intelligence & planning
31
(
2013
)
3
,
pp. 286-299
Persistent link: https://www.econbiz.de/10009760640
Saved in:
14
Relationship quality in business to business : a cross-cultural perspective from universities
Segarra-Moliner, Jose-Ramon
;
Moliner-Tena, Miguel-Angel
; …
- In:
Marketing intelligence & planning
31
(
2013
)
3
,
pp. 196-215
Persistent link: https://www.econbiz.de/10009760687
Saved in:
15
Critical success factors for B2B e-markets : a strategic fit perspective
Johnson, Michael
- In:
Marketing intelligence & planning
31
(
2013
)
4
,
pp. 337-366
Persistent link: https://www.econbiz.de/10009764906
Saved in:
16
Critical success factors for B2B e-markets : a strategic fit perspective
Johnson, Michael
- In:
Marketing intelligence & planning
31
(
2013
)
6
,
pp. 698-727
Persistent link: https://www.econbiz.de/10010226578
Saved in:
17
Learning about customers : managing B2B alliances between small technology startups and industry leaders
Perez, Lourdes
;
Whitelock, Jeryl
;
Florin, Juan M.
- In:
European journal of marketing : EJM
47
(
2013
)
3/4
,
pp. 431-462
Persistent link: https://www.econbiz.de/10009733025
Saved in:
18
Influence of personality traits on perceived relatinship quality within a franchisee-franchisor context
Dant, Rajiv P.
;
Weaven, Scott K.
;
Baker, Brent L.
- In:
European journal of marketing : EJM
47
(
2013
)
1/2
,
pp. 279-302
Persistent link: https://www.econbiz.de/10009718528
Saved in:
19
The influence of service quality and trade show effectiveness on post-show purchase intention
Gottlieb, Udo R.
;
Brown, Mark R.
;
Drennan, Judy
- In:
European journal of marketing : EJM
45
(
2011
)
11/12
,
pp. 1642-1659
Persistent link: https://www.econbiz.de/10009539449
Saved in:
20
Comparing perceptions of marketing communication channels
Danaher, Peter J.
;
Rossiter, John R.
- In:
European journal of marketing : EJM
45
(
2011
)
1/2
,
pp. 6-42
Persistent link: https://www.econbiz.de/10009007637
Saved in:
21
Acquisitions and network identity change
Öberg, Christina
;
Grundström, Christina
;
Jönsson, Petter
- In:
European journal of marketing : EJM
45
(
2011
)
9/10
,
pp. 1470-1500
Persistent link: https://www.econbiz.de/10009378618
Saved in:
22
Segmenting technology markets: applying the nested approach
Weinstein, Art
- In:
Marketing intelligence & planning
29
(
2011
)
7
,
pp. 672-686
Persistent link: https://www.econbiz.de/10009384737
Saved in:
23
B2B e-marketplace : an e-marketing framework for B2B commerce
Chong, Woon Kian
;
Shafaghi, Mathew
;
Woollaston, Christopher
- In:
Marketing intelligence & planning
28
(
2010
)
2/3
,
pp. 310-329
Persistent link: https://www.econbiz.de/10003989429
Saved in:
24
Business to business branding : external and internal satisfiers and the role of training quality
Roper, Stuart
;
Davies, Gary
- In:
European journal of marketing : EJM
44
(
2010
)
5
,
pp. 567-590
Persistent link: https://www.econbiz.de/10003990962
Saved in:
25
"Living the brand" : brand orientation in the business-to-business sector
Baumgarth, Carsten
- In:
European journal of marketing : EJM
44
(
2010
)
5
,
pp. 653-671
Persistent link: https://www.econbiz.de/10003990989
Saved in:
26
Exploring trust vis-à-vis reliance in business relationships : a qualitative analysis in the UK construction industry
Jiang, Zhizhong
;
Henneberg, Stephan
;
Naudé, Peter
- In:
Marketing intelligence & planning
28
(
2010
)
6
,
pp. 706-722
Persistent link: https://www.econbiz.de/10009513558
Saved in:
27
Antecedents of collective-value within business-to-business relationships
Pinnington, Bruce Douglas
;
Scanlon, Thomas J.
- In:
European journal of marketing : EJM
43
(
2009
)
1/2
,
pp. 31-45
Persistent link: https://www.econbiz.de/10009525885
Saved in:
28
Assessing relationship quality in four business-to-business markets
Ashnai, Bahar
;
Smirnova, Maria
;
Kouchtch, Sergei
;
Yu, …
- In:
Marketing intelligence & planning
27
(
2009
)
1
,
pp. 86-102
Persistent link: https://www.econbiz.de/10009526388
Saved in:
29
Organisational decision making and industrial marketing
Smith, David
- In:
European journal of marketing : EJM
19
(
1985
)
7
,
pp. 56-71
Persistent link: https://www.econbiz.de/10001071430
Saved in:
30
Segmenting industrial markets by buyer sophistication
Barnes, James G.
- In:
European journal of marketing : EJM
17
(
1983
)
6
,
pp. 16-33
Persistent link: https://www.econbiz.de/10001037588
Saved in:
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