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Legends in consumer behavior
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Legends in consumer behavior: James R. Bettman
Bettman, James R.
-
2016
Persistent link: https://www.econbiz.de/10011413962
Saved in:
2
Consumer information processing : decision making
Bettman, James R.
;
Wright, Peter L.
;
Alba, Joseph W.
; …
-
2016
Persistent link: https://www.econbiz.de/10011444854
Saved in:
3
Consumer information processing : marketing applications
Bettman, James R.
;
Keller, Kevin Lane
;
John, Deborah Roedder
-
2016
Persistent link: https://www.econbiz.de/10011446058
Saved in:
4
Adaptive decision making
Bettman, James R.
;
Carmon, Ziv
;
Johnson, Eric J.
; …
-
2016
Persistent link: https://www.econbiz.de/10011446075
Saved in:
5
Emotion, adaptive decision making and consumer behavior
Bettman, James R.
;
Kahn, Barbara E.
;
Keller, Punam Anand
-
2016
Persistent link: https://www.econbiz.de/10011446104
Saved in:
6
Recent work on consumer information processing
Bettman, James R.
;
Zauberman, Gal
;
Drolet, Aimee Leigh
; …
-
2016
Persistent link: https://www.econbiz.de/10011446107
Saved in:
7
Attitude, identity, and influence
Bettman, James R.
;
Kassarjian, Harold H.
;
Lutz, Richard J.
-
2016
Persistent link: https://www.econbiz.de/10011446133
Saved in:
8
Legends in consumer behavior: Jacob Jacoby
Jacoby, Jacob
-
2015
Persistent link: https://www.econbiz.de/10011413983
Saved in:
9
Quantitative methods : MDS, MDA, CCA, and beyond
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010504955
Saved in:
10
Nostalgia and age-related preferences
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010504958
Saved in:
11
Esthetics and tastes, Part II: effects of personality, class, and expertise
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010504962
Saved in:
12
Emotions
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010504982
Saved in:
13
Legends in consumer behavior: Morris B. Holbrook
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505247
Saved in:
14
Inspirational applications, Part II: scholarship and creativity
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505775
Saved in:
15
Inspirational applications, Part I: marketing education
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505778
Saved in:
16
Macromarketing applications, Part II: marketing versus consumer research
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505780
Saved in:
17
Macromarketing applications, Part I: ethical concerns, social issues, and animal companions
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505794
Saved in:
18
Marketing applications : branding, communications, and strategy
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505798
Saved in:
19
Qualitative methods, Part III: subjective personal introspection
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505800
Saved in:
20
Qualitative methods, Part II: symbolic consumer behavior or consumption symbolism
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505803
Saved in:
21
Qualitative methods, Part I: interpretive approaches
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505806
Saved in:
22
Helping define the field and expand its horizons
Jacoby, Jacob
;
Zaltman, Gerald
;
Jacobs, Rick
; …
-
2015
Persistent link: https://www.econbiz.de/10011444643
Saved in:
23
The early years: attitudes, brand loyalty, and perceived risk
Jacoby, Jacob
;
Holbrook, Morris B.
;
Buck, Meera J.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444678
Saved in:
24
The early years: information overload and quality perception
Jacoby, Jacob
;
Maheswaran, Durairaj
;
Haugtvedt, Curtis P.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444686
Saved in:
25
The fourth P: advertising and personal selling
Jacoby, Jacob
;
Solomon, Michael R.
;
Mick, David Glen
-
2015
Persistent link: https://www.econbiz.de/10011444692
Saved in:
26
Pre-decision information accessing and behavioral process technology (BPT)
Jacoby, Jacob
;
Brinberg, David
;
Herr, Paul M.
-
2015
Persistent link: https://www.econbiz.de/10011444698
Saved in:
27
Legal considerations applying to consumer decision making and purchase behavior - part 1
Jacoby, Jacob
;
Swann, Jerre B.
;
Krishna, Aradhna
; …
-
2015
Persistent link: https://www.econbiz.de/10011444742
Saved in:
28
Legal considerations applying to consumer decision making and purchase behavior - part 2
Jacoby, Jacob
;
Craig, C. S.
;
Malhotra, Naresh K.
-
2015
Persistent link: https://www.econbiz.de/10011444749
Saved in:
29
Methods and measures: selected papers
Jacoby, Jacob
;
Mazursky, David
;
Silberer, Günter
;
Roth …
-
2015
Persistent link: https://www.econbiz.de/10011444753
Saved in:
30
Legends in consumer behavior: Russell W. Belk
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383469
Saved in:
31
Magic and religion in consumption practices
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383772
Saved in:
32
Discipline and liberation in consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383774
Saved in:
33
Collecting, luxury, and the production of consumer desire
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383775
Saved in:
34
Gift-giving, sharing, and consumption holidays
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383778
Saved in:
35
Globalism and consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383781
Saved in:
36
Historical and cultural approaches to consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383792
Saved in:
37
Consumer sense of self and identity
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383814
Saved in:
38
Materialism and consumer culture : questioning what matters in life
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383817
Saved in:
39
An alternative approach : re-enchanting consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383854
Saved in:
40
Early work : situations, symbolism, and critiquing the dominant paradigm
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383863
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