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Search: subject_exact:"Ursprungslandprinzip"
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Rules of origin
19
Ursprungsregeln
19
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10
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Brand image
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Journal of business research : JBR
Journal of global marketing
18
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
16
Asia Pacific journal of marketing and logistics
15
CESifo working papers
15
International tax and public finance
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Journal of international consumer marketing
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FinanzArchiv : European journal of public finance
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International marketing review
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Discussion paper / Centre for Economic Policy Research
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Diskussionsbeiträge / 2
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Journal of world trade : law, economic policy, public policy
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CESifo working papers : the international platform of Ludwig-Maximilians University's Center for Economic Studies and the Ifo Institute
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International marketing and the country of origin effect : the global impact of 'Made in Italy'
7
NBER working paper series
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The journal of brand management : an international journal
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CESifo Working Paper
6
Journal of public economics
6
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Journal of marketing management : MM
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Journal of public economic theory
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Marketing letters : a journal of research in marketing
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NBER Working Paper
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The world economy : the leading journal on international economic relations
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CESifo Forum
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CESifo Working Paper Series
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Journal of consumer behaviour : an international research review
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Journal of euromarketing
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of international economics
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Journal of promotion management : JPM
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Journal of strategic marketing
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Management international review : mir ; journal of international business
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UmsatzsteuerRundschau : UR : Zeitschrift für die gesamte Umsatzsteuerpraxis
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Working paper / National Bureau of Economic Research, Inc.
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ECONIS (ZBW)
19
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1
Are brands re-evaluated when consumers learn about brand origin misperceptions? : outcomes, processes, and contingent effects
Mandler, Timo
;
Bartsch, Fabian
;
Zeugner-Roth, Katharina …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014304110
Saved in:
2
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
3
Luxury cars Made-in-China : consequences for brand positioning
Bartikowski, Boris
;
Fastoso, Fernando
;
Gierl, Heribert
- In:
Journal of business research : JBR
102
(
2019
),
pp. 288-297
Persistent link: https://www.econbiz.de/10012104002
Saved in:
4
Consumers' cognitive and affective responses to brand origin misclassifications : does confidence in brand origin identification matter?
Mandler, Timo
;
Won, Sungbin
;
Kim, Kyungae
- In:
Journal of business research : JBR
80
(
2017
),
pp. 197-209
Persistent link: https://www.econbiz.de/10011771497
Saved in:
5
Cultural appropriation and the country of origin effect
Suh, Yong Gu
;
Hur, Jungyun
;
Davies, Gary
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2721-2730
Persistent link: https://www.econbiz.de/10011506826
Saved in:
6
Quest for purposefully designed conceptualization of the country-of-origin image construct
Carneiro, Jorge Manoel Teixeira
;
Faria, Flávio Silva
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4411-4420
Persistent link: https://www.econbiz.de/10011554670
Saved in:
7
Brand origin and country of production congruity : evidence from the UK and China
Eng, Teck Yong
;
Ozdemir, Sena
;
Michelson, Grant
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5703-5711
Persistent link: https://www.econbiz.de/10011597462
Saved in:
8
Trying to solve the cultural distance paradox : a commentary essay
López Duarte, Cristina
- In:
Journal of business research : JBR
66
(
2013
)
4
,
pp. 523-524
Persistent link: https://www.econbiz.de/10009724772
Saved in:
9
Country-of-origin fit's effect on consumer product evaluation in cross-border strategic brand alliance
Lee, Jin Kyun
;
Lee, Byung-kwan
;
Lee, Wei-Na
- In:
Journal of business research : JBR
66
(
2013
)
3
,
pp. 354-363
Persistent link: https://www.econbiz.de/10009720291
Saved in:
10
Brand and country-of-origin effect on consumers' decision to purchase luxury products
Godey, Bruno
;
Perderzoli, Daniele
;
Aiello, Gaetano
; …
- In:
Journal of business research : JBR
65
(
2012
)
10
,
pp. 1461-1470
Persistent link: https://www.econbiz.de/10009620139
Saved in:
11
Re-examining location antecedents and pace of foreign direct investment : evidence from Taiwanese investments in China
Chen, Ching-i
;
Yeh, Ching-hsuan
- In:
Journal of business research : JBR
65
(
2012
)
8
,
pp. 1171-1178
Persistent link: https://www.econbiz.de/10009562063
Saved in:
12
Country effects on profitability : a multilevel approach using a sample of Central American firms
Ketelhöhn, Niels W.
;
Quintanilla, Carlos
- In:
Journal of business research : JBR
65
(
2012
)
12
,
pp. 1767-1772
Persistent link: https://www.econbiz.de/10009683136
Saved in:
13
Country-of-origin effects and antecedents of industrial brand equity
Chen, Yi-min
;
Su, Yi-fan
;
Lin, Feng-jyh
- In:
Journal of business research : JBR
64
(
2011
)
11
,
pp. 1234-1238
Persistent link: https://www.econbiz.de/10009380517
Saved in:
14
Country-image discourse model : unraveling meaning, structure, and function of country images
Brijs, Kris
;
Bloemer, Johanna M.
;
Kasper, Hans D. P.
- In:
Journal of business research : JBR
64
(
2011
)
12
,
pp. 1259-1269
Persistent link: https://www.econbiz.de/10009382600
Saved in:
15
Brand origin and country of manufacture influences on brand equity and the moderating role of brand typicality
Hamzaoui-Essoussi, Leila
;
Merunka, Dwight
;
Bartikowski, …
- In:
Journal of business research : JBR
64
(
2011
)
9
,
pp. 973-978
Persistent link: https://www.econbiz.de/10009241407
Saved in:
16
Advancing the country image construct : a commentary essay
Samiee, Saeed
- In:
Journal of business research : JBR
63
(
2010
)
4
,
pp. 442-445
Persistent link: https://www.econbiz.de/10003962317
Saved in:
17
A cross-cultural comparison of electronic word-of-mouth and country-of-origin effects
Fong, John
;
Burton, Suzan
- In:
Journal of business research : JBR
61
(
2008
)
3
,
pp. 233-242
Persistent link: https://www.econbiz.de/10003717198
Saved in:
18
Moderating effect of nationality on country-of-origin perceptions: English-speaking Thailand versus French-speaking Canada
Ahmed, Sadrudin A.
;
Astous, Alain d'
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 240-248
Persistent link: https://www.econbiz.de/10003429508
Saved in:
19
Antecedents of repatriates' job satisfaction and its influence on turnover intentions : evidence from Spanish repatriated managers
Sánchez Vidal, Eugenia
;
Sanz Valle, Raquel
;
Barba …
- In:
Journal of business research : JBR
60
(
2007
)
12
,
pp. 1272-1281
Persistent link: https://www.econbiz.de/10003571158
Saved in:
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