//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"Dienstleistungsqualität"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Viral marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Dienstleistungsqualität
Viral marketing
104
Virales Marketing
104
Consumer behaviour
71
Konsumentenverhalten
71
Internet marketing
57
Online-Marketing
57
Social Web
56
Social web
56
Online retailing
22
Online-Handel
22
Beziehungsmarketing
20
Relationship marketing
20
Customer satisfaction
16
Kundenzufriedenheit
16
social media
16
Hotel industry
15
Hotellerie
15
Personalisierung
13
Personalization
13
Brand image
12
Brand management
12
Markenführung
12
Markenimage
12
Online reviews
12
eWOM
12
electronic word-of-mouth
12
Service quality
11
Data Mining
10
Data mining
10
Gastronomie
10
Restaurant industry
10
e-WOM
10
E-commerce
9
Electronic Commerce
9
Confidence
8
Vertrauen
8
electronic word of mouth
8
Advertising effects
7
Werbewirkung
7
more ...
less ...
Online availability
All
Undetermined
7
Type of publication
All
Article
11
Type of publication (narrower categories)
All
Article in journal
11
Aufsatz in Zeitschrift
11
Language
All
English
11
Author
All
Cobanoglu, Cihan
2
Adler, Howard
1
Berezina, Katerina
1
Chan, Andrew
1
Chin, Kwai Sang
1
González-Porras, José L.
1
Han, Jeongsoo
1
Hanks, Lydia
1
Jai, Tun-Min Catherine
1
Jang, Soocheong
1
Kim, DongHee
1
Kim, Jong Min
1
Kim, Song Ee
1
Kwansa, Francis A.
1
Lehto, Xinran Y.
1
Li, Xu
1
Liu, Mengjiao
1
Liu, Qing
1
Ma, Shihan
1
Miller, Brian L.
1
Morales, Javier
1
Nie, Ru-xin
1
Omran, Behzad Abound
1
Ruiz-Alba, José L.
1
Tian, Zhang-peng
1
Wang, Jian-qiang
1
Wu, Luorong
1
Xu, Chang
1
Xu, Jing Bill
1
Yu, Yixiu
1
Zhang, Chenxi
1
Zhang, Hong-yu
1
Zhang, Tingting
1
Zhao, Meng
1
more ...
less ...
Published in...
All
International journal of contemporary hospitality management
International journal of internet marketing and advertising : IJIMA
Journal of retailing and consumer services
25
International journal of hospitality management
22
Journal of business research : JBR
19
Journal of hospitality marketing & management
12
Journal of travel and tourism marketing
12
The journal of services marketing
9
Tourism management : research, policies, practice
8
Cogent business & management
7
Psychology & marketing
7
Service business
7
Services marketing quarterly
6
The TQM journal : the international review of organizational improvement
5
European journal of marketing : EJM
4
International journal of services and operations management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of service management
4
Managing service quality : MSQ ; an international journal
4
The service industries journal
4
Journal of financial services marketing : JFSM
3
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
3
Journal of strategic marketing
3
Journal of vacation marketing : an international journal
3
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
3
Asia Pacific journal of marketing and logistics
2
Australasian marketing journal
2
Health marketing quarterly
2
Higher-order factorization machines : implementation, application, and comparison of a state-of-the-art recommender approach
2
International journal of bank marketing
2
International journal of electronic business : IJEB
2
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
2
International journal of leisure and tourism marketing : IJLTM
2
International journal of pharmaceutical and healthcare marketing : IJPHM
2
International journal of quality and service sciences
2
International journal of services, economics and management
2
International journal of sport management and marketing : IJSMM
2
Journal for global business advancement : JGBA
2
Journal of air transport management
2
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
2
Journal of electronic commerce research : JECR
2
more ...
less ...
Source
All
ECONIS (ZBW)
11
Showing
1
-
11
of
11
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Classifying travellers' requirements from online reviews : an improved Kano model
Zhao, Meng
;
Liu, Mengjiao
;
Xu, Chang
;
Zhang, Chenxi
- In:
International journal of contemporary hospitality management
36
(
2024
)
1
,
pp. 91-112
Persistent link: https://www.econbiz.de/10014483116
Saved in:
2
Examining the negative relationship between length of stay at a hotel and customer satisfaction : evidence from online customer reviews
Kim, Jong Min
;
Han, Jeongsoo
- In:
International journal of contemporary hospitality management
35
(
2023
)
12
,
pp. 4099-4116
Persistent link: https://www.econbiz.de/10014430082
Saved in:
3
Platform-centric vs. multi-party service failure : an examination of consumers' negative word of mouth about sharing economy platforms
Wu, Luorong
;
Liu, Qing
;
Ma, Shihan
;
Hanks, Lydia
- In:
International journal of contemporary hospitality management
35
(
2023
)
4
,
pp. 1332-1375
Persistent link: https://www.econbiz.de/10014280782
Saved in:
4
Exploring dynamic effects on classifying service quality attributes under the impacts of COVID-19 with evidence from online reviews
Nie, Ru-xin
;
Chin, Kwai Sang
;
Tian, Zhang-peng
;
Wang, …
- In:
International journal of contemporary hospitality management
35
(
2023
)
1
,
pp. 159-185
Persistent link: https://www.econbiz.de/10013546039
Saved in:
5
Customer orientation and e-WOM in the hotel sector
González-Porras, José L.
;
Ruiz-Alba, José L.
; …
- In:
International journal of internet marketing and …
15
(
2021
)
3
,
pp. 302-326
Persistent link: https://www.econbiz.de/10012598992
Saved in:
6
Generation Y's positive and negative eWOM : use of social media and mobile technology
Zhang, Tingting
;
Omran, Behzad Abound
;
Cobanoglu, Cihan
- In:
International journal of contemporary hospitality management
29
(
2017
)
2
,
pp. 732-761
Persistent link: https://www.econbiz.de/10011687713
Saved in:
7
The impact of green experience on customer satisfaction : evidence from TripAdvisor
Yu, Yixiu
;
Li, Xu
;
Jai, Tun-Min Catherine
- In:
International journal of contemporary hospitality management
29
(
2017
)
5
,
pp. 1340-1361
Persistent link: https://www.econbiz.de/10011732096
Saved in:
8
What drives café customers to spread eWOM? : examining self-relevant value, quality value, and opinion leadership
Kim, DongHee
;
Jang, Soocheong
;
Adler, Howard
- In:
International journal of contemporary hospitality management
27
(
2015
)
2
,
pp. 261-282
Persistent link: https://www.econbiz.de/10011300091
Saved in:
9
The impact of information security breach on hotel guest perception of service quality, satisfaction, revisit intentions and word-of-mouth
Berezina, Katerina
;
Cobanoglu, Cihan
;
Miller, Brian L.
; …
- In:
International journal of contemporary hospitality management
24
(
2012
)
7
,
pp. 991-1010
Persistent link: https://www.econbiz.de/10009666529
Saved in:
10
The voice of touristis with mobility disabilities : insights from online customer complaint websites
Kim, Song Ee
;
Lehto, Xinran Y.
- In:
International journal of contemporary hospitality management
24
(
2012
)
3
,
pp. 451-476
Persistent link: https://www.econbiz.de/10009545478
Saved in:
11
A conceptual framework of hotel experience and customer-based brand equity : some research questions and implications
Xu, Jing Bill
;
Chan, Andrew
- In:
International journal of contemporary hospitality management
22
(
2010
)
2/3
,
pp. 174-193
Persistent link: https://www.econbiz.de/10003976104
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->