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How customer experience affects the customer-based brand equity for tourism destinations
Yang, Yan; Liu, Xiaoming; Li, Jun - In: Journal of travel and tourism marketing 32 (2015), pp. 97-113
Persistent link: https://www.econbiz.de/10011416156
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Critical in-flight and ground-service factors influencing brand prestige and relationships between brand prestige, well-being perceptions, and brand loyalty : first-class passenger...
Ahn, Young-joo; Kim, Insin; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 32 (2015), pp. 114-138
Persistent link: https://www.econbiz.de/10011416160
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First-class in-flight services and advertising effectiveness : antecedents of customer-centric innovativeness and brand loyalty in the United States (US) airline industry
Kim, Seontaik; Kim, Insin; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 33 (2016) 1/3, pp. 118-140
Persistent link: https://www.econbiz.de/10011484678
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Back to the future : progress and trends in hotel loyalty marketing
Tanford, Sarah; Shoemaker, Stowe; Dinca, Alexandra - In: International journal of contemporary hospitality management 28 (2016) 9, pp. 1937-1967
Persistent link: https://www.econbiz.de/10011624195
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Service quality and brand loyalty : the mediation effect of brand passion, brand affection and self-brand connection
Hemsley-Brown, Jane; Alnawas, Ibrahim - In: International journal of contemporary hospitality management 28 (2016) 12, pp. 2771-2794
Persistent link: https://www.econbiz.de/10011610968
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Brand management - standing out from the crowd : a review and research agenda for hospitality management
King, Ceridwyn - In: International journal of contemporary hospitality management 29 (2017) 1, pp. 115-140
Persistent link: https://www.econbiz.de/10011611097
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Building brand relationship quality among hotel loyalty program members
Lo, Ada S.; Im, Holly Hyunjung; Chen, Yong; Qu, Hailin - In: International journal of contemporary hospitality management 29 (2017) 1, pp. 458-488
Persistent link: https://www.econbiz.de/10011611273
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The effects of brand attachment on behavioral loyalty in the luxury restaurant sector
Ammari, Nedra Bahri; Van Niekerk, Mathilda; Ben Khelil, … - In: International journal of contemporary hospitality management 28 (2016) 3, pp. 559-585
Persistent link: https://www.econbiz.de/10011578149
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Do perceived CSR initiatives enhance customer preference and loyalty in casinos?
Liu, Matthew Tingchi; Wong, IpKin Anthony; Chu, Rongwei; … - In: International journal of contemporary hospitality management 26 (2014) 7, pp. 1024-1045
Persistent link: https://www.econbiz.de/10010426100
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The effect of dynamic integrated resort experience on Croatian customer behavior
Ahn, Jiseon; Back, Ki-Joon; Barišić, Petra - In: Journal of travel and tourism marketing 36 (2019) 3, pp. 358-370
Persistent link: https://www.econbiz.de/10012179409