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Special issue: Marketing in the e-channel
Kannan, P. K. (contributor) - 2000
Persistent link: https://www.econbiz.de/10001689478
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Wholesale pricing or agency pricing on online retail platforms : the effects of customer loyalty
Chen, Lin; Nan, Guofang; Li, Minqiang - In: International journal of electronic commerce : IJEC 22 (2018) 4, pp. 576-608
Persistent link: https://www.econbiz.de/10011932699
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A hierarchical model of virtual experience and its influences on the perceived value and loyalty of customers
Piyathasanan, Bhuminan; Mathies, Christine; Wetzels, Martin - In: International journal of electronic commerce : IJEC 19 (2014/2015) 2, pp. 126-158
Persistent link: https://www.econbiz.de/10011433898
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Design of free-to-play mobile games for the competitive marketplace
Civelek, Ismail; Liu, Yipeng; Marston, Sean R. - In: International journal of electronic commerce : IJEC 22 (2018) 2, pp. 258-288
Persistent link: https://www.econbiz.de/10011856660
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Reducing the service deficit in m-commerce : how service-technology fit can support digital sales of complex products
Heinze, Jörg; Matt, Christian - In: International journal of electronic commerce : IJEC 22 (2018) 3, pp. 386-418
Persistent link: https://www.econbiz.de/10011884543
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The effects of apologies for service failures in the global online retail
Sengupta, Sanchayan; Ray, Daniel; Trendel, Olivier; Van … - In: International journal of electronic commerce : IJEC 22 (2018) 3, pp. 419-445
Persistent link: https://www.econbiz.de/10011884544
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Predicting purchase behavior of website audiences
Kagan, Saar; Bekkerman, Ron - In: International journal of electronic commerce : IJEC 22 (2018) 4, pp. 510-539
Persistent link: https://www.econbiz.de/10011932670
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Enhancing virtual presence in e-tail : dynamics of cue multiplicity
Lee, Eun Jung; Park, Jihye - In: International journal of electronic commerce : IJEC 18 (2013/14) 4, pp. 117-146
Persistent link: https://www.econbiz.de/10010391418
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Fashion shopping in multichannel retail : the role of technology in enhancing the customer experience
Blázquez, Marta - In: International journal of electronic commerce : IJEC 18 (2013/14) 4, pp. 97-116
Persistent link: https://www.econbiz.de/10010391419
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Image effects and rational inattention in Internet-based selling
Lee, Dongwon; Kauffman, Robert J.; Bergen, Mark - In: International journal of electronic commerce : IJEC 13 (2009) 4, pp. 127-165
Persistent link: https://www.econbiz.de/10003856930