Narrow search
Showing 1 - 10 of 154
Cover Image
Modeling online consumer behavior : preeminence of emotions and moderating influences of need for cognition and optimal stimulation level
Richard, Marie-Odile; Chebat, Jean-Charles - In: Journal of business research : JBR 69 (2016) 2, pp. 541-553
Persistent link: https://www.econbiz.de/10011435967
Cover Image
Explaining online shopping behavior with fsQCA : the role of cognitive and affective perceptions
Pappas, Ilias O.; Kourouthanassis, Panos E.; Giannakos, … - In: Journal of business research : JBR 69 (2016) 2, pp. 794-803
Persistent link: https://www.econbiz.de/10011436280
Cover Image
Advanced modeling of online consumer behavior : the moderating roles of hedonism and culture
Richard, Marie-Odile; Habibi, Mohammad Reza - In: Journal of business research : JBR 69 (2016) 3, pp. 1103-1119
Persistent link: https://www.econbiz.de/10011440229
Cover Image
Developing and validating a scale of consumer brand embarrassment tendencies
Walsh, Gianfranco; Albrecht, Arne K.; Hofacker, Charles F. - In: Journal of business research : JBR 69 (2016) 3, pp. 1138-1147
Persistent link: https://www.econbiz.de/10011440242
Cover Image
Understanding why anger predicts intention to complain among high but not low power customers : a test of competing models
Min, Hyounae; Joireman, Jeff; Kim, Hyun Jeong - In: Journal of business research : JBR 95 (2019), pp. 93-102
Persistent link: https://www.econbiz.de/10011979790
Cover Image
Relationship matters : how relational factos moderate the effects of emotional labor on long-term customer outcomes
Chi, Nai-Wen; Chen, Pei-Chi - In: Journal of business research : JBR 95 (2019), pp. 277-291
Persistent link: https://www.econbiz.de/10011979954
Cover Image
The impact of corporate social responsibility on consumer brand advocacy : the role of moral emotions, attitudes, and individual differences
Xie, Chunyan; Bagozzi, Richard P.; Grønhaug, Kjell - In: Journal of business research : JBR 95 (2019), pp. 514-530
Persistent link: https://www.econbiz.de/10011980408
Cover Image
Victim or beggar? : anthropomorphic messengers and the savior effect in consumer sustainability behavior
Ketron, Seth; Naletelich, Kelly - In: Journal of business research : JBR 96 (2019), pp. 73-84
Persistent link: https://www.econbiz.de/10011980670
Cover Image
To emoji or not to emoji? : examining the influence of emoji on consumer reactions to advertising
Das, Gopal; Wiener, Hillary J. D.; Kareklas, Ioannis - In: Journal of business research : JBR 96 (2019), pp. 147-156
Persistent link: https://www.econbiz.de/10011980781
Cover Image
How does sensory brand experience influence brand equity? : considering the roles of customer satisfaction, customer affective commitment, and employee empathy
Iglesias, Oriol; Markovic, Stefan; Rialp Criado, Josep - In: Journal of business research : JBR 96 (2019), pp. 343-354
Persistent link: https://www.econbiz.de/10011981068