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Einzelhandel
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Journal of retailing
Introductory Chapters
30
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
26
Energy economist : an international analysis
24
Journal of marketing
22
MSI reports : working paper series
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Discussion Papers / Center for Mathematical Studies in Economics and Management Science (CMS-EMS), Kellogg Graduate School of Management
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Critical perspectives on accounting : an international journal for social and organizational accountability
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of Business Research
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Levine's Working Paper Archive
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ECONIS (ZBW)
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1
Do retailers benefit from deploying customer analytics
Germann, Frank
;
Lilien, Gary L.
;
Fiedler, Lars
;
Kraus, …
- In:
Journal of retailing
90
(
2014
)
4
,
pp. 587-593
Persistent link: https://www.econbiz.de/10010473261
Saved in:
2
How Artificial Intelligence (AI) is reshaping retailing?
Shankar, Venkatesh
- In:
Journal of retailing
94
(
2018
)
4
,
pp. 6-11
Persistent link: https://www.econbiz.de/10011958242
Saved in:
3
An empirically derived taxonomy of retailer pricing and promotion strategies
Bolton, Ruth N.
;
Shankar, Venkatesh
- In:
Journal of retailing
79
(
2003
)
4
,
pp. 213-224
Persistent link: https://www.econbiz.de/10006611831
Saved in:
4
Relating Price Sensitivity to Retailer Promotional Variables and Pricing Policy: An Empirical Analysis
Shankar, Venkatesh
;
Krishnamurthi, Lakshman
- In:
Journal of retailing
72
(
1996
)
3
,
pp. 249-272
Persistent link: https://www.econbiz.de/10006633156
Saved in:
5
Efficient replenishment in the distribution channel
Dong, Yan
;
Shankar, Venkatesh
;
Dresner, Martin
- In:
Journal of retailing
83
(
2007
)
3
,
pp. 253-278
Persistent link: https://www.econbiz.de/10007757968
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6
Innovations in Shopper Marketing: Current Insights and Future Research Issues
Shankar, Venkatesh
;
Inman, J. Jeffrey
;
Mantrala, Murali
; …
- In:
Journal of retailing
87
(
2011
)
1
,
pp. 2-16
Persistent link: https://www.econbiz.de/10009177975
Saved in:
7
Innovations in Retailing
Shankar, Venkatesh
;
Yadav, Manjit S.
- In:
Journal of retailing
87
(
2011
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10009177978
Saved in:
8
Communication and Promotion Decisions in Retailing: A Review and Directions for Future Research
Ailawadi, Kusum L.
;
Beauchamp, J.P.
;
Donthu, Naveen
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 42-56
Persistent link: https://www.econbiz.de/10008889587
Saved in:
9
Communication and Promotion Decisions in Retailing: A Review and Directions for Future Research
Ailawadi, Kusum L.
;
Beauchamp, J.P.
;
Donthu, Naveen
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 42-55
Persistent link: https://www.econbiz.de/10008232103
Saved in:
10
Innovations in shopper marketing : current insights and future research issues
Shankar, Venkatesh
;
Inman, J. Jeffrey
;
Mantrala, Murali K.
- In:
Journal of retailing
87
(
2011
),
pp. 29-42
Persistent link: https://www.econbiz.de/10009269265
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