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Zhang, Sha; Doorn, Jenny van; Leeflang, Peter - In: International journal of business and emerging markets … 4 (2012) 4, pp. 328-351

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Leeflang, Peter; Bijmolt, Tammo H. A.; Doorn, Jenny van; … - In: International journal of research in marketing : IJRM ; … 26 (2009) 1, pp. 13-20

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Doorn, Jenny van; Leeflang, Peter; Tijs, Marleen - In: International journal of research in marketing : IJRM ; … 30 (2013) 3, pp. 314-318

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Leeflang, Peter - 2000

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Leeflang, Peter - In: International journal of research in marketing : IJRM ; … 28 (2011) 2, pp. 76-88

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Leeflang, Peter - 2011

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Leeflang, Peter - In: Schmalenbach business review : sbr 60 (2008) 4, pp. 322-358

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Leeflang, Peter - In: Handbook of marketing decision models, (pp. 211-251). 2008

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Spring, P. N.; Wansbeek, Tom; Leeflang, Peter - 2000

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